| 微博舆情关键节点情感倾向分析及思想引领研究 |
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| 引用本文： | 王丹,张海涛,刘雅姝,任亮.微博舆情关键节点情感倾向分析及思想引领研究[J].图书情报工作,2019,63(4):15-22. |
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| 作者姓名： | 王丹 张海涛 刘雅姝 任亮 |
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| 作者单位： | 1. 吉林大学管理学院 长春 130022;
2. 吉林大学信息资源研究中心 长春 130022 |
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| 摘 要： | 目的/意义]为防止微博失实舆情爆发给社会带来的严重后果,研究如何对微博中关键节点的倾向性进行分类,以及时制止恶意煽动群众情绪的节点,防止更多微博用户被误导,并通过不同的思想引领方式,由点及面地对微博用户进行思想引领,更好地净化微博舆情环境。方法/过程]利用超网络和动态网络分析方法确定关键节点,通过对其情感倾向性进行分析,提供不同的引领策略。结果/结论]微博舆情生命周期内会出现5类关键节点,思想引领可分为智能引领和智慧引领。
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| 关 键 词： | 微博舆情 关键节点 情感倾向 思想引领 |
| 收稿时间： | 2018-05-16 |
| 修稿时间： | 2018-09-28 |
Sentiment Analysis and Ideological Guidance of Key Nodes in Micro-blog Public Opinion |
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| Wang Dan,Zhang Haitao,Liu Yashu,Ren Liang.Sentiment Analysis and Ideological Guidance of Key Nodes in Micro-blog Public Opinion[J].Library and Information Service,2019,63(4):15-22. |
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| Authors: | Wang Dan Zhang Haitao Liu Yashu Ren Liang |
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| Affiliation: | 1. Management School of Jilin University, Changchun 130022;
2. The Information Resource Research Center of Jilin University, Changchun 130022 |
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| Abstract: | Purpose/significance] In order to prevent the outbreak of micro-blog false public opinion to the serious consequences of society, the paper categorized the key nodes in micro-blog, to stop the nodes that maliciously incite the masses' emotions in time, and prevent more micro-blog users from being misled, and guide the micro-blog users by different ways of thinking. So as to better purify the micro-blog public opinion environment. Method/process] The paper used super network and dynamic network analysis method to identify key nodes. Through analyzing their sentiment tendency, different leading strategies were finally provided. Result/conclusion] There are five kinds of key nodes in the life cycle of micro-blog public opinion. Ideological guidance can be divided into intelligent guidance and wisdom guidance. |
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| Keywords: | micro-blog public opinion key node sentiment tendency ideological guidance |
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