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1.
Abstract

A contribution to an issue devoted to end-user research needs and information-seeking behavior, this paper describes a cooperative venture between faculty members, librarians and students to assess and improve methods of bibliographic instruction for business classes in order to assist students with their research needs. At St. Edward' s University' s Scarborough-Phillips Library, bibliographic instruction (BI) of business information is offered to students upon the request of faculty members of the Business School-it is not a required credit course. A new approach to eliminating information overload in BI sessions was attempted, proved successful and will likely be repeated.  相似文献   

2.
Abstract

Bibliographic Instruction on international business is an essential component of preparing students for their business curriculum and later as business practitioners. This illustration of a course-related session with corresponding source materials delineates an effective and practical way to get students familiar with the various library resources.  相似文献   

3.
ABSTRACT

Using Bloom's Taxonomy, this article provides a practical approach for enhancing critical thinking by business students. The article first describes Bloom's Taxonomy and how the model may be used as a framework for engaging business students in higher-order thought. It then explains how secondary research methods can be used to move business students to the higher planes of thought identified in Bloom's Taxonomy. Lastly, Herrick's criteria are used as a framework to analyze and evaluate the quality of secondary sources.  相似文献   

4.
ABSTRACT

The institutional repository (IR) can be a dynamic, online collection of research, writing, and projects conducted by a university’s faculty and students. IRs are also important tools that allow a library to create a connection with faculty and students. This report will identify the services and content essential to a successful institutional repository, discuss how to build a team of talented experts to build and market the repository, address the creation of a business plan and strategies for marketing and building social media presence, and conclude with thoughts on how to develop, process, and publish journals locally and sustainably.  相似文献   

5.
ABSTRACT

This article discusses the benefit of library instruction to increase critical thinking skills among business students in the form of a vocabulary skill-building workshop. This learning opportunity represents collaboration between business librarian and classroom faculty to improve students' ability to articulate a research problem and identify information needs in order to proficiently analyze business information and make sound business decisions. Business schools increasingly rely upon standards set forth by the Association for the Advancement of Collegiate Schools of Business (AACSB) to formulate curricula and embed learning outcomes to prepare students to meet workplace expectations. These standards were utilized during workshop planning stages to implement critical thinking learning outcomes into the educational experience. Workshop curricula also relied heavily on the Guidelines for Information Competency set forth by the Association of College and Research Libraries (ACRL) to emphasize specific learning outcomes more commonly associated with the teaching of library instruction.  相似文献   

6.
7.
《The Reference Librarian》2013,54(95-96):187-211
Abstract

In 2002, librarians at the Utah State University (USU) Libraries were awarded a grant to develop online tutorials. The major design challenge was to create tutorials specific to USU resources and students, including distance learners, while also making them flexible so that other Utah colleges and universities can adapt them for their own needs. The tutorials also needed to address the information behavior of a new generation of students accustomed to using computers and the Internet. While recent studies have begun to address some gaps in our knowledge of the information behavior of the Web Generation, we conducted a needs assessment to help us create a tutorial that more accurately addresses the existing knowledge and behavior of undergraduates at USU. We used multiple methods to determine the learning needs of our audience and to provide guidance for the design process.  相似文献   

8.
《Communication Teacher》2013,27(2):108-114
Objectives: After completing their own health behavior change challenge (HBCC) activity, students will be able to understand better, first hand, the complexities of implementing health behavior change. More specifically, students will increase their understanding of the barriers target audiences’ face by participating in their own personal challenge. They will also be able to identify and apply stages of change (Transtheoretical Stages of Change model) and other health communication models (Health Belief Model), theories, and concepts. At the same time, students will come to develop a deep appreciation of their own barriers, competitions, and motivations for positive health change.

Courses: Health Communication, Health Communication Campaigns, Communication Theory  相似文献   

9.
ABSTRACT

This article is an interview with three librarians with extensive experience in private equity (PE) and venture capital (VC) research. Two of the participants work in a business research consultancy and one works in an academic library within a graduate business school. They shared their thoughts on what is unique or noteworthy about conducting research in these areas. Topics covered include: a typical workday; common research requests; information resources used; differences in research in private equity and venture capital; the information needs of entrepreneurs, students and professors; and challenges that arise in conducting PE and VC research.  相似文献   

10.
Abstract

The American Graduate School of International Management (Thunderbird) has an extensive English as a second language (ESL) program for graduate students. As a component of the content-based aspect of this program, students have a semester-long project involving finding information about a U.S. company and its place in its industry. The students must include information about corporate finance, marketing, corporate history, and an industry and competitor analysis. A business librarian at another institution created a website for a course in competitor analysis. A business librarian at another institution created a website for a course with a similar assignment; this website included hot links to sources of U.S. corporate and industrial data. This article discusses the structuring of the course, the creation of the website, the collaboration between the classroom instructor and the business librarian, and the effects of the website on the quality and quantity of the ESL students' research.  相似文献   

11.
ABSTRACT

The business world has been using corporate branding and relationship marketing to build customer loyalty and satisfaction. In recent decades, individuals have applied the tenets of branding to themselves to create the idea of personal branding—marketing yourself as your own brand. By thinking in terms of personal branding and relationship marketing, distance education librarians can more effectively reach out to remote students and build long term relationships that are beneficial to both students and librarians.

This article originally published in Journal of Library Administration, Vol. 50, Issues 5–6, pages 628–637, 2010. doi:http://dx.doi.org/10.1080/01930826.2010.488928.  相似文献   

12.
Abstract

This timely chapter on business ethics includes Web sites of portals, professional associations, and resources on the social responsibility of business.  相似文献   

13.
《期刊图书馆员》2013,64(3-4):509-513
Summary

The full economic benefit of EDI can only be realized with the use of EDI for the complete cycle of business transactions. Kansas State University Library, Endeavor Information Systems, and Harrassowitz are working in partnership to implement the full cycle of UN/EDIFACT transactions. In this workshop, speakers representing the partners in this project discussed the implementation process, including interface problems, workflow changes, critical elements, and other lessons learned in the process.  相似文献   

14.
Courses: Large-lecture; public speaking, business, professional, and technical communication; sales and marketing courses; courses with team-based projects

Objectives: To provide opportunities to develop public speaking skills, especially in large-lecture courses; to improve public speaking endurance; to improve students’ abilities to give concise and focused presentations; to reduce public speaking anxiety.  相似文献   


15.
《The Reference Librarian》2013,54(91-92):235-261
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16.
Courses: Public speaking, business and professional communication, group communication

Objectives: This activity will introduce Monroe's Motivated Sequence as a way to organize persuasive arguments; improve students’ ability to deliver presentations with consistent content, voice, and style; and improve team-based delivery skills.  相似文献   


17.
Abstract

Fulfilling the “promise inherent in the student workforce” (Burrows 1995, 85) must be a collaborative effort involving the Library administration, Circulation staff, Reference librarians, and the students themselves. Advances in library technologies have dramatically changed the way that libraries do business. Just as access to Internet resources has widened the sphere of the Reference librarian, automation has expanded the role of the Circulation desk assistant in filling the information needs of library users. Library policy and training of student desk assistants must reflect the evolving electronic environment.  相似文献   

18.
ABSTRACT

Budget constraints in academic libraries have led them to seek alternative means of providing patrons with articles without subscribing to every journal requested. In order to determine how academic libraries were doing this for business articles, a study was conducted of selected academic libraries at universities offering MBA degrees. The results of the study indicate that academic libraries use a combination of ways to obtain business articles that are not held in their collections. In addition to traditional interlibrary loan, libraries are providing access to full text databases, subscribing to electronic journals and using commercial document delivery services. This article examines the influence that technology and, especially the Internet, has had on the ability to offer patrons quicker, and often better, access than ever before. In spite of tight budgets, academic libraries are finding innovative ways to fund these services in order to provide timely service to their business faculty and students.  相似文献   

19.
Abstract

The “Business Research Platforms” chapter describes the Web sites of business libraries at ten top business schools, ranked on research output by faculty. Highlights of each site are included.  相似文献   

20.
ABSTRACT

Small business owners and entrepreneurs have the potential to be a large user group for public libraries and are in need of many of the library's resources and services. One opportunity that can be used to reach this audience is by offering specialized library programming. In this article, the author describes a small business lecture series that was launched at the St. Louis County Library in 2012, including how this opportunity was identified, the process for developing the programming, creating a community partnership, marketing and evaluating the series, and other benefits that have arisen from the library's new initiative.  相似文献   

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