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1.
《The Reference Librarian》2013,54(82):183-197
Abstract

While most college campuses have strong support for the libraries, as competition on university campuses for limited financial resources gets tougher, support for libraries can be more theoretical than actual. Library users are unaware of the complexity of and expense required for library services. Not only must libraries compete for limited financial resources, they must also compete in a complex information marketplace. Today, libraries must market themselves to their constituents to ensure that services are utilized and appropriate resources are allocated for all formats of library materials. By committing to a strong marketing program, the University Library at Sonoma State University developed strategic plans to gain broader support from faculty, students, administrators and greater use of services. Libraries wishing to explore the possibility of integrating marketing efforts or libraries in the process of a move can adopt and/or adapt some of these techniques.  相似文献   

2.
《The Reference Librarian》2013,54(93):137-149
Abstract

The information age has changed libraries of all types and sizes in ways that no one could have predicted. For a rural library, though, changes have been fast and furious and have made a dramatic impact on the very nature of the library and the services the library offers. Rural libraries went from a gathering place for community activities to fully wired information centers in a matter of a few years. The article addresses what these changes mean for reference services-one of the most basic functions of a public library. While people are consuming more information than ever, will the rural library be able to keep up with this demand even with the Internet? The article explores reference services in rural public libraries, using examples from libraries in central and northern Illinois, giving consideration to the nature of reference services, how they have changed over time, and how this compares to small libraries in a metropolitan setting.  相似文献   

3.
《The Reference Librarian》2013,54(66):213-221
Summary

The academic information environment is changing greatly as we enter the millennium. These changes are affecting libraries and, specifically, reference services. In the past and even in recent times librarians have been concerned with library orientation, library instruction, and bibliographic instruction. Now they have to worry about teaching students and others viable information and computer skills to cope effectively in the information society. Reference work as practiced this century will undergo major changes in the electronic information environment, and the teaching of effective information skills will become a very important component of reference services. The challenges thus presented to academic librarians will be great but success in this area will mean effective professional survival.  相似文献   

4.
ABSTRACT

Academic libraries serve great numbers of distance learners and must address the unique challenges faced by these students. Technology can bridge the gap in terms of access and use of library resources. Academic librarians working with distance students must examine their student population, determine the needs of their users, and be prepared to adapt technology available to meet those needs. Many academic libraries have adapted Online Computer Library Center (OCLC) ILLiad to allow better support of distance learners. Library models that have used OCLC ILLiad or similar software for distance services are discussed and can be used as a model for change in library distance services programs.  相似文献   

5.
PurposeThis study analyze academic library services during Covid-19 pandemic (2020 and 2021), as well as the challenges they face, emerging library roles, and the most effective communication tools.MethodA systematic review of the relevant literature was undertaken following PRISMA guidelines. The relevant literature was retrieved from four major scholarly databases (Scopus, Web of Science, Library, Information Science & Technology Abstracts (LISTA), and Library and Information Science Abstracts (LISA)). The relevant 23 studies were included fulfilling inclusion criteria. A quality assessment of the included studies was also performed.FindingsThe findings revealed that Covid-19 pandemic is certainly effecting and transforming libraries, their services and management. The library services during Covid-19 pandemic, their fundamental challenges, emerging roles, and available preferable communications tools are the categories in this study to better understand the pandemic-transformation.ImplicationsThe practical and policy implications are that libraries must establish infrastructure and improve accessibility in order to provide the best possible support to modern library users who access resources remotely in this rapidly evolving digital environment. Organizational policymakers and library directors should prepare emergency and disaster management plans. The libraries should ensure their presence on social media and make use of their library websites.  相似文献   

6.
Abstract

Fulfilling the “promise inherent in the student workforce” (Burrows 1995, 85) must be a collaborative effort involving the Library administration, Circulation staff, Reference librarians, and the students themselves. Advances in library technologies have dramatically changed the way that libraries do business. Just as access to Internet resources has widened the sphere of the Reference librarian, automation has expanded the role of the Circulation desk assistant in filling the information needs of library users. Library policy and training of student desk assistants must reflect the evolving electronic environment.  相似文献   

7.
ABSTRACT

Cloud computing and Web collaboration are shaping 21st-century libraries. These 2 developments seem to be behind the newest developments in library services and are driving library automation. The 2 are impacting library work by providing the library administrator with opportunities, especially for greater synergies among various individuals over dispersed locations. While the literature indicates ambivalence about these twin developments among library and information professionals, the administrators of distance library services have no choice but to engage in the use of cloud computing technologies and Web collaboration in order to remain relevant to users. Unfortunately, in doing this, distance services librarians will need to trade off ownership and control, trusting outsiders, while teaching users to be critical of the information gathered from collaborative sources.  相似文献   

8.
Abstract

Although the primary constituencies of academic libraries are their faculty, students, and staff, the programs and displays that they and their Friends organizations sponsor may be of interest to the surrounding community. Effectively reaching these groups requires a concerted effort. Information must be written for an external audience, and contact information for all prospective news providers must be ready to use. Libraries may also avail themselves of low-cost or no-cost methods for disseminating information. By reaching out to community members, college and university libraries will encourage local residents to take advantage of the programming and services offered by the library and may influence them to become more closely tied to their institution.  相似文献   

9.
Abstract

The climate of change in music reference represents a challenge to librarians. The three issues in the library literature that probably have the greatest impact on music reference service and are the subject of this paper are changes in users, sources, and modes of access to sources. These three issues are certainly related, as users need to use sources, and they need to know how to access them in order to use them. Reference librarians are called upon to mediate this process. Music library collections have their own peculiarities, however. Because they contain a wider variety of materials than many other kinds of library collections, reference librarians for music collections must be aware of the format, content, and intended uses of these materials, as well as the research patterns of their patrons. In the recent past, as cultural norms have changed with the paradigm of Western culture, users have wanted to use music libraries in new ways, and librarians are challenged to accommodate them. The musical genres used and requested by today's library patrons are different than they once were, both for listening and for academic study. Musical reference sources are being issued in electronic formats, and this represents a challenge for some users. The expanded use of interlibrary loan and electronic access to materials represents new opportunities and challenges. Music librarians are being called upon to provide services to patrons they may never see.  相似文献   

10.
Abstract

This paper identifies the different types of health science libraries located in various organizations engaged in research, education and training, administration and programme implementation relating to health and family welfare. These medical libraries have been grouped into four categories namely research, academic, medical and hospital, based on the functions of the organization/institution to which they are attached. Based on an all India survey, the resources, such as documents, manpower, finances and equipment of 248 health science libraries belonging to the allopathy system (modern medicine) have been examined. Basic library services, such as reference, current awareness, bibliography, MEDLARS/MEDLINE, abstracting/indexing, and photocopying have been studied. The information collected on various indices relating to medical library resources have been analysed and presented, indicating their strengths and weaknesses. The survey indicated a significant imbalance among the resources held and services rendered. Some measures for the improvement of the existing resources, services and their utilization have been suggested.  相似文献   

11.
Virtually Yours     
《The Reference Librarian》2013,54(79-80):19-34
Summary

The world of the reference librarian is changing. As more and more patrons go to the Internet first to meet their information needs, libraries must be there to help them locate and obtain relevant information. Libraries have been experimenting with virtual reference tools for some time. This paper will provide a brief overview of the development of virtual reference services, examine the need for and provide lessons learned from implementing virtual reference services in a major research library.  相似文献   

12.
图书馆跨界服务的内涵、模式和实践   总被引:8,自引:0,他引:8  
现代图书馆的服务需要跨越文献和文献信息的边界,大力开展跨界服务.图书馆组织跨界服务的思路模式有基于信息链的横向跨越、基于知识链的纵深跨越、基于用户工作流的适应性跨越和基于服务主体的跨界合作等,图书馆应根据自身特点进行选择.近年来,国家科学图书馆实施涵盖数字科研、教育、出版、管理、社区等服务领域"跨界集成"的数字服务战略,"跨界服务"已成为国家科学图书馆新的发展理念.表1.图2.参考文献8.  相似文献   

13.
SUMMARY

The privacy and confidentiality of library use are often at odds with efficiency in and customization of library public services. When librarians make decisions about services and privacy, they should consider strategic approaches to defining and discussing privacy and become familiar with the law of library privacy and their ethical commitment to privacy in library use. A wide range of library services and efficiencies threaten privacy and introduce the potential for secondary uses of personally identifying information collected by the library. Market failure for privacy weakens the value of consumer surveys and consent as substitutes for librarians' choices between privacy and services. Compromises such as those outlined by the ALA Intellectual Freedom Committee offer reasonable approaches to libraries and librarians struggling with the uncertainties that characterize the challenge of meeting both service and privacy interests.  相似文献   

14.
ABSTRACT

Purpose: The present study aims to determine and compare the views of directors and users of public libraries on the use of social media for the marketing of library services.

Methodology: Data collection was done through two researcher-made questionnaires, one from the viewpoints of directors and one investigating the views of users. The questionnaires’ validity was done by four libraries and Information Science professionals, and the reliability was determined by the Cronbach’s alpha coefficient. The statistical population of this research is made up of all directors and users of 12 public libraries of the city of Isfahan, one of the largest cities in Iran.

Findings: In users’ viewpoints, the “interaction capability” is the most important feature that social media marketing can have in libraries. From the viewpoints of the directors, “creating a true picture of the role of the library” and “informing users about library services” are among the most important reasons for the marketing of libraries in the social media. From the perspective of both groups, the Telegram is the most appropriate medium for the marketing of library services.

Results: To maintain their customers and their market position, libraries need to use more exciting tools such as social media for marketing. Library directors of this study emphasized on this fact and 79.1% of users expressed interest in receiving library information through social media.

Value: The findings of this study would help the library directors to better decide on the marketing of their library services in social media.

Type of the study: Scientific-Research  相似文献   

15.
ABSTRACT

The Library 2.0 movement emerged as a response to the technologies and concepts in the Web 2.0 movement and has been taking the library world by storm. Web 2.0 takes the stagnant Web 1.0 and makes it more user-driven, collaborative, participatory, and personalized. Library 2.0 takes the tools of Web 2.0 and moves them into a library setting with libraries that are user-centered, networking faculty, students, and librarians to create a vital and evolving organization designed to meet the needs of the current information culture. Library 2.0 is especially relevant to institutions providing services to off-campus students. Many students taking courses remotely have full-time jobs and busy lives beyond their coursework. Providing those students with a customizable, personalized, and collaborative library assists in their success as a student. Using Web 2.0 technologies and other social networking tools in the library setting brings the library to our users, making them more relevant in today's information society.  相似文献   

16.
ABSTRACT

Web-scale discovery services promise fast, easy searching from a single Google-like box, pleasing users and making library resources more discoverable. Some librarians embrace the concept of giving users what they have come to expect from Google, while others are concerned that this will “dumb down” searching and undermine information literacy. In this article we explore the potential impact of Web-scale discovery tools on information literacy, focusing particularly on undergraduate research skills. We review the existing literature and present findings and experiences from two mid-sized academic libraries that have adopted EBSCO Discovery Service as their library home page portal.  相似文献   

17.
《The Reference Librarian》2013,54(75-76):45-54
Summary

Difficult patrons have been considered primarily from the perspective of the problem behaviours they present in libraries. Many have attempted to define the problem patron and to provide advice and develop guidelines for frontline public service staff. To understand the difficult patron in academic libraries we need to answer three questions-How well do we know our patrons? Do we unwittingly create difficult patrons through our failure to appreciate their needs? Do we regard patrons as difficult because the way they use libraries and conduct their information research does not match our idea of how it should be done? The answers to these questions suggest that we need to reconceptualize both our patrons and the services we provide. Library staff need to see difficult patrons not as problems but as challenges to the service ideas and standards we hold. A paradigm shift is necessary if we are to reconstruct our beliefs about our patrons, their information seeking behaviours, and the services we provide to meet their needs. Some strategies for developing the skills of library staff to work effectively with difficult patrons are presented.  相似文献   

18.
Abstract

Fee-based information services in libraries will face many challenges in continuing to offer value-added, cost-effective services to customers during the opening decade of the new millennium. Some of the challenges are similar to those faced by other library units, but others are unique. Many of these are related to the proliferation of electronic resources and to the “do-it-yourself” approach customers have toward them. Other issues that must be addressed include shifts in client expectations; the demand for new types of information services and products; unresolved intellectual property issues; evolving means of providing access, delivery, and distribution; the need to form innovative partnerships; and the increasing globalization of the customer base.  相似文献   

19.
《图书馆管理杂志》2012,52(3-4):321-331
ABSTRACT

Special collections play an increasingly important role in university libraries. As library collections move to digital formats and collections are similar from one library to another, special collections are one of the ways in which libraries can build a distinct identity. Because of their unique nature, special collections must be permanently retained because of their artifact value and need specialized storage conditions with appropriate levels of security. Library administrators will increasingly face the need to provide expanded space for special collections as well as improving storage conditions to ensure that unique and valuable materials are preserved for research in the future.  相似文献   

20.
Abstract

Handheld computers are quickly becoming a ubiquitous tool in medicine. Factors that have spurred the rapid adoption of this technology in medicine include convenience and ease of use, mobility, and the enormous library of medical applications now available. Health sciences libraries in both hospitals and academic medical centers are actively promoting and supporting PDAs as a natural extension of their services. Medical libraries have quickly adopted this technology to deliver medical information in a non-traditional way. This paper discusses approaches being used to incorporate PDAs into library services and examines the impact of those approaches on the medical reference librarian.  相似文献   

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