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1.
Text-based computer-mediated communication (e.g., e-mail) lacks nonverbal cues afforded by traditional face-to-face interaction in the classroom. A lack of cues may cause students to place increased importance on elements that are still present, such as how long it takes an instructor to respond to a message. This study experimentally explored how instructor e-mail response speed and message content interact to influence student perceptions of instructor interpersonal attraction and credibility. Results (N = 385) suggested that the quicker an instructor responds to a student e-mail message, the more positively s/he is evaluated in terms of social attractiveness, task attractiveness, competence, character, and caring. However, the content of the message did not significantly influence student perceptions of the instructor. These findings offer practical implications for instructor e-mail communication in the classroom and extend what is known about chronemics in computer-mediated communication to the instructional setting. 相似文献
2.
The current study investigates how social media affordances influence individuals’ source credibility perceptions in the presence of risk information, specifically examining how bandwagon heuristics interact with different identity heuristics at the individual level. The MAIN model and warranting theory serve as the theoretical framework to examine the effects of bandwagon cues and identity cues embedded in retweets and users’ profile pages for health and risk online information processing. A posttest-only experiment with a self-report questionnaire was administered to participants. Results indicate that different online heuristic cues impact the judgments of competence, goodwill, and trustworthiness. Authority cues strongly influenced source credibility perceptions. A reverse-bandwagon effect was observed in influencing source credibility judgments. 相似文献
3.
《Mass Communication and Society》2013,16(3):295-315
Current research on sports broadcast commentary indicates that the commentary type employed to evaluate athletic performance by men and women is implicated through the language of gendered assumptions about the respective athlete and the respective sport. This study analyzed the broadcast commentary surrounding the 2000 Men's and Women's National Collegiate Athletic Association Final Four tournament games to assess the prevalence and degree to which gender-based evaluations characterized athletic performance by men and women. A content analysis of 2,367 lines of broadcast commentary revealed significant differences that categorically accounted for male athletes primarily in terms of physicality and athleticism, whereas female athletes were categorically evaluated in terms of (a) positive consonance, (b) personality, (c) looks and appearance, and (d) background. Results also revealed that, irrespective of broadcast commentator sex, the men's games generated significantly more lines of broadcast commentary than did the women's games. Male broadcast commentators also significantly monopolized airtime, even in the presence of female sportscasters, across men's and women's games. The results have implications for future research in the domain of sports communication in particular, and the domain of synthesis scholarship (O'Sullivan, 1999) in the communication discipline in general. 相似文献
4.
The growing ubiquity of mobile telephony able to send e-mail raises new questions, and renews old issues, about the effect of the medium on a message. This article reports experimental results testing effects of user- and medium-generated cues on perceptions of message senders. Grounded in warranting theory, we assess the interaction of low- and high-warrant cues on perceptions of the sender's professionalism, hypothesizing senders of grammatically accurate messages are perceived as more credible. However, we also hypothesize an interaction between grammatical accuracy and the system-generated high-warrant cues from the mobile device used to send the message. Responses from 111 students assessing the credibility of an e-mail sender indicate that, although a message's user-generated content (grammatically accurate vs. erred) influences receiver's perceptions, negative attributions are attenuated by cues reflecting the transmission medium (i.e., a message's mobile signature block). Findings offer theoretical implications for warranting theory. Additionally, results suggest practitioners need to craft a message and indicate the transmission medium strategically to mitigate any impacts on attributions of professionalism to message receivers. 相似文献
5.
Racial and ethnic relations in America are a form of social interaction about which changing perceptions could have important consequences. Current research examining the nature of discrete social interaction situations in entertainment content on television is lacking. This study was conducted with the objective of obtaining an updated account of the state of interpersonal interaction portrayals between characters of different racial/ethnic backgrounds in popular prime time programs on broadcast television. Specifically, we analyzed prime-time television program content on 4 major U.S. broadcast networks. Findings are interpreted via a media priming framework. 相似文献
6.
Brian C. Gregory 《Journal of Radio & Audio Media》2016,23(2):288-305
This article examines the educational and social impact of an instructional radio program, called the Music Appreciation Hour (MAH), broadcast on the NBC network from the 1920s to the 1940s. Walter Damrosch, who came from a musical family and had previously conducted the New York Symphony, envisioned the possibility to use radio to teach music to American schoolchildren by tapping into its aural and emotional qualities. Through archival materials, including correspondence, teachers’ manuals, student notebooks, and program evaluations, it is argued that while Damrosch positioned himself with a new progressive movement that espoused student-centered education, he instead became an appealing on-air “personality” to student listeners and the network. This research serves as an important example of some of the ongoing tensions between education, entertainment, and the mass media. 相似文献
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8.
《Journalism Practice》2013,7(7):834-852
ABSTRACTThis paper examines the impact of the digital transformation on broadcast practices from a producer/studio participant perspective with a focus on sports journalism online. More specifically, the study targets changes in sports talk and interaction as producers re-shape their communicative activities to fit audiences’ new contexts of reception. It discusses how these changes in practices relate to some of the fundamental assumptions in current broadcast talk theory. The textual studies are complemented by interviews with six prominent Swedish media industry representatives in order to shed light on their perceptions of the broadcast to online shift given their respective experiences. The results show how producers/participants adapt to a more casual and relaxed interactional style and tone online than in ordinary broadcasting. The studied sportscasts also largely abandon the traditional broadcast address, as expressed in direct discursive address and looks-to-camera, for an orientation to screen devices where social media active audiences are to be “found,” although still having a traditionally positioned audience to attend to. Although sociability is still the structural principle for producers’ interactional choices irrelevant of platform, the strategies of how to achieve it are changing due to the digital transformation. 相似文献
9.
John W. Wright II 《Communication Studies》2013,64(3):266-277
The deregulation of television and resulting implications for programming and the public interest have been the focus of considerable debate. This study investigated perceptions of issues related to current policy, perceptions of the effectiveness of television in meeting informational needs, and whether perceptions have changed since deregulation. Significant differences were found between pre‐ and post‐deregulation attitudes toward policy‐related issues and the quantity of commercials on television. Perceptions of the amount of news broadcast, coverage of local issues, and the extent to which programming meets local needs revealed no significant change since deregulation. The results revealed strong public support for the requirement that broadcasters cover more than one side of controversial issues. 相似文献
10.
《广播与电子媒介杂志》2013,57(1):143-154
If advertisers and programmers are to keep pace with the rapid structural and contextual changes in broadcast and cable television, and maintain their young audiences, they must gain a better understanding of children's viewing motives and viewing patterns. The authors assess the interrelatedness of television use motives and viewing patterns, and investigate perceptions of viewer loyalty network and station identification, and the generalizability of these perceptions to times when local television stations change network affiliation. This study profiles the child televiewing audience and expands the known parameters of television viewer uses and gratifications by identifying three distinctive viewer archetypes-medium- oriented viewers, network-oriented viewers, and station-oriented viewers. 相似文献
11.
The extent to which a barrier against AM radio listening has resulted from imagined versus real differences between AM and FM signal quality was addressed by examining the effects of AM and FM labels versus actual AM and FM signal quality differences. A total of 605 college undergraduates in four separate groups rated a recording of an AM broadcast, an FM broadcast, or a recording of a compact disc identified as either an AM or FM broadcast on semantic differential scales for fidelity, technical sound, hiss/noise/distortion, and overall quality. For all four scales, signals identified as FM (simulated and actual) were rated significantly more favorably than signals identified as AM. The results suggest that attitudinal barriers to the acceptance of AM radio depress evaluations of AM radio signals when compared to FM radio signals of the same quality. 相似文献
12.
《广播与电子媒介杂志》2013,57(1):162-174
Content analysis of 450 news stories broadcast by five Australian television networks over a period of one week indicated that men were generally over-represented as presenters, reporters, and expert sources. Female reporters predominated only in low-frequency, lower-ranked subjects. Although expert sources were mostly male, male and female reporters did not differ in their use of male or female sources. Despite increased participation of women in journalism, findings indicate a lasting association of men with higher status stories, source authority, sport, and hard news. 相似文献
13.
John Cox 《New Review of Academic Librarianship》2016,22(2-3):132-147
ABSTRACTAcademic libraries enable a wide range of digital scholarship activities, increasingly as a partner rather than as a service provider. Communicating that shift in role is challenging, not least as digital scholarship is a new field with many players whose activities on campus can be disjointed. The library's actual and potential contributions need to be broadcast to a diverse range of internal and external constituencies, primarily academic staff, university management, library colleagues and related project teams, often with different perspectives. Libraries have significant contributions to offer and a focused communications strategy is needed to embed libraries in digital scholarship and to create new perceptions of their role as enabling partners. 相似文献
14.
Henry Goble 《Communication Research Reports》2018,35(3):256-260
Social robots are communicative partners that need interpersonal communication skills. Vocal fillers have been shown to act as cues during interpersonal communication. The purpose of this experiment was to test people’s perceptions of their social presence with social robots utilizing vocal fillers. Participants reported an increase in their perceptions of social presence during the condition in which the social robot spoke with vocal fillers. 相似文献
15.
During feedback interventions (FIs), instructors may feel torn between directing students’ learning or maintaining productive rapport with them. Existing research suggests how instructional communication can achieve both outcomes. This study examined how students’ motivation to learn and perceptions of fairness were enhanced or eroded via particular instructional behaviors. Actual face-threat mitigation (FTM) tactics and teacher nonverbal immediacy (TNI) cues were manipulated in differing combinations to manage an FI situation, with varying effects on the outcome variables. Multivariate analysis detected main effects and a significant interaction effect between FTM and TNI regarding students’ motivation to learn, but main effects only for their perceptions of interactional fairness. Theoretical and pedagogical implications are discussed in light of self-determination, facework, approach-avoidance, and feedback intervention theories. 相似文献
16.
John Schlipp 《广播与电子媒介杂志》2013,57(4):690-691
A one week sample of prime time television (8-11 p.m.) for ABC, CBS, Fox, and NBC was constructed to represent broadcast entertainment programming for 1996. In a systematic content analysis/ the frequencies and attributes of ethnic minority and majority characters were documented, with particular attention to Latinos and their interactions with other TV characters. This study's findings update the current status of minority portrayals and identify prevalent attributes of minority portrayals that may impact viewer perceptions. 相似文献
17.
Minsun Shim Joseph N. Cappella Caryn Lerman 《Journal of Applied Communication Research》2013,41(3):230-247
This study assessed the effects of cues of family history as a risk factor in direct-to-consumer advertisements. An experiment with a sample of 395 adults found significant impacts of familial risk cues on self-efficacy and behavioral intentions. Specifically, familial risk cues strengthened both intention to engage in healthy lifestyles and intention to seek advertised medications, partly through enhanced efficacy. Effects on perceived genetic risk for health conditions or belief in genetic determinism were not found. The findings suggest that familial risk cues incorporated in pharmaceutical appeals can enhance behavioral intentions in response to risk, without increasing a sense of fatalism. Theoretical and practical implications of the study are discussed. 相似文献
18.
Paul D. Turman 《Communication Research Reports》2013,30(4):273-282
This study explored the influence of athletes' playing status on perceptions of coach power use, and how such behaviors served as predictors of athletes' satisfaction for their sport. Participants included male and female high school football and basketball players who completed measures of their coaches' power use (coercive, referent, legitimate, expert, and reward) and sport satisfaction. Multivariate analysis of variance revealed a significant main effect for athlete playing status, whereby starters perceived higher levels of reward power use when compared to non-starters. Likewise, the results indicated that coaches' reward and expert power use were the only significant predictors of athlete satisfaction levels. 相似文献
19.
Beth Le Poire Ashley Duggan Carolyn Shepard Judee Burgoon 《Communication Research Reports》2013,30(3):195-206
Previous research suggests that individual nonverbal cues and cue complexes communicate multiple relational messages simultaneously. This work examines the contention that nonverbal percepts may predict relational message interpretations in romantic relationships. Results provide support for the hypothesis that nonverbal cues indicative of greater involvement, pleasantness, and expressiveness connote messages of intimacy. Specifically, the current study reveals that perceptions of intimacy and composure are associated with greater vocalic involvement. Interpretations are provided in line with the social meanings model. 相似文献
20.
《Communication monographs》2012,79(3):239-261
This study investigated the contribution of nonverbal cues to supportive communication in interactions between mothers and young adult children. Current support communication research primarily focuses on verbal messages communicating support or conceptualizes nonverbal communication in narrow ways. Using the concept of interactional sensitivity from attachment theory for direction, a number of hypotheses concerning support provision were proposed in order to develop our understanding in this area. Findings provide insight into the role of nonverbal as well as verbal communication in supportive interaction. Interactional sensitivity—in the form of certain conversational involvement cues (vocal warmth/interest and kinesic/proxemic attentiveness), responses appropriate to the child's needs, and movement synchrony—predicted young adult children's perceptions of mothers’ supportiveness during a conversation about a relationship problem. 相似文献