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1.
《Communication monographs》2012,79(4):448-470
College students' processing of alcohol, smoking, and exercise social norms messages, and related effects on judgments, attitudes toward one's own behaviors, and attitudes toward undergraduates' behaviors were examined using social norms marketing and Expectancy Violation Theory (EVT) (N=393). Receiving statistical social norms messages led to an expectancy violation of the perceived social norm (i.e., a discrepancy between the expected and actual statistic conveyed with a message). Consistent with Boster et al. (), the effect of the message discrepancy on attitudes was mediated by judgments. In accordance with social norms, when participants were provided with a statistic, the majority moved their judgments (but not their attitudes) toward the provided statistic, a result only consistent with EVT in the case of positive violations. The results have multiple implications: (1) social norms messages may work to change judgments, but do not result in consistent attitude change; (2) the process of judgment change functions similarly across message topics, as well as message types (i.e., attitudinal versus behavioral); (3) judgment change does not appear to be the main cause for attitude change upon receipt of a social norms message; and (4) a message‐based expectancy violation does not function in the same way as a violated behavioral expectation. 相似文献
2.
ABSTRACT This experiment (N= 476) investigates how individuals evaluate political candidates who use informal communication on social media. We use expectancy violations theory (EVT) to predict that informal communication will lead to negative evaluations. Our results suggest that politicians’ use of informal communication on social media leads to expectancy violation, which decreases perceived credibility and lessens intention to support a candidate. This effect was not moderated by sex (male versus female) or age (young versus old) of the candidate, nor of participants being the same sex as the candidate. These findings suggest that political figures should use informal communication on social media with caution. 相似文献
3.
Danette Ifert Johnson 《Communication Studies》2013,64(2):136-151
Swearing is a frequent language form in a number of contexts, including the work setting. This investigation extends research on expectancy violations theory as an explanation for how people perceive swearing by examining violation valence. Study 1 concludes that violation valence is positively related to perceptions of message appropriateness and effectiveness and to perceptions of the speaker. Study 2 replicates these findings using a national sample. These results provide support for the role of expectancy violations in swearing and show that swearing is not always perceived as negative in work settings. 相似文献
4.
Individuals frequently engage in self-presentation via social media and can subsequently receive various simple communicative cues (paralinguistic digital affordances; PDAs) from which they may determine the success of their self-presentation, including Likes and Upvotes. Previous research has found these communicatively abstract one-click cues are interpreted idiosyncratically when received, but the quantity received matters to users in determining whether a post is “successful.” The present work probes explanatory mechanisms behind the use of PDA responses as a metric of self-presentational success, deriving hypotheses from social comparison theory, social penetration theory, and expectancy violations theory. Results from a survey (N = 255) reveal that social comparison and communicative reciprocity provide explanatory power regarding the threshold of Likes and Reactions to a Facebook post needed to consider a post successful. 相似文献
5.
The purpose of this study was to investigate how rotoscope animation affects cognitive and emotional processing of depression drug ads. A 2 (animation) × 2 (position of tone) × 4 (message) experiment was conducted. Participants (N = 100) viewed 4, 90-s messages. STRTs (secondary task reaction times) and self-report of emotional responses were collected. Participants also completed an audio recognition task following each message. Among the key findings from this study were that participants in the animated condition showed signs of cognitive withdrawal and descent into a defensive cascade reflective of increasingly fast STRTs and poor encoding of drug side effects. 相似文献
6.
Despite growing concern over the public’s fatigue toward inundated health messages, communication research has largely neglected such ramifications of prolonged, real-life campaign exposure. This paper offers an initial conceptual and empirical treatment of message fatigue, an important, but understudied, side effect of campaigns. Specifically, it proposes conceptual and operational definitions of the construct and examines psychometric characteristics of a proposed message fatigue scale. The findings from two studies concerning safe sex (N?=?412) and anti-obesity messages (N?=?396) demonstrated solid support for the scale’s unidimensionality. In support of construct validity, the scale exhibited significant associations with message avoidance, annoyance, information seeking, and desensitization. Moreover, in an experimental setting in Study 2, message fatigue negatively predicted attention and message elaboration, while positively predicting counterargument. 相似文献
7.
Courses: Communication Theory, Nonverbal Communication, Public Speaking
Objective: At the end of this activity, students should be able to define key components of expectancy violations theory and apply the theory to analyze violations that occurred in Clint Eastwood’s speech at the 2012 Republican National Convention. 相似文献
8.
This paper uses a limited capacity information processing theory of television viewing to investigate the effects of graphic negative video at four levels of processing (attention, capacity, encoding, and retrieval) and on two dimensions of emotional experience (arousal and valence). Results indicate that the presence of negative video in news stories increases attention, increases the amount of capacity required to process the message, increases the ability to retrieve the story, facilitates recognition of information presented during the negative video and inhibits recognition for information presented before the negative video. Results also indicate that the introduction of negative video increases the self‐reported negative emotional impact of the story — making it more arousing and more negative. 相似文献
9.
《Communication monographs》2012,79(4):471-496
This research stresses the need to examine the relationship between topic avoidance and relational correlates (e.g., satisfaction and emotional closeness) from a message production theoretical perspective. Our approach—strategic topic avoidance—offers additional explanatory capabilities as the strategies with which interactants in close relationships avoid topics may be associated with perceptions of the relationship (after accounting for topic avoidance frequency). Moreover, relational correlates may also vary by the combination of overall topic avoidance frequency and certain topic avoidance strategies. The current research, therefore, assessed individuals' topic avoidance frequency levels and the frequency of using topic avoidance strategies in relation to satisfaction and closeness across three different relational types (i.e., significant others, mother–young‐adult, and father–young‐adult relationships). Results suggested that avoiding certain topics, such as current relational concerns, predicted levels of satisfaction and closeness across relationship types; however, cross‐relational differences also emerged. Strategies employed to avoid topics accounted for additional variance in satisfaction and closeness for relationships with significant others and mothers but not fathers. Analyses also demonstrated that overall topic avoidance frequency interacted with topic avoidance strategy use. 相似文献
10.
Many smoking college students hold ambivalent attitudes toward smoking. Although ambivalence is widely believed to evoke negative affect, little research attention has been paid to how ambivalence may influence emotional responses to persuasive information. Participants in this study (N = 133 college smokers) completed a survey that included a presentation of novel and credible antismoking information. Structural equation modeling analyses showed that pre-exposure ambivalence was positively associated with postexposure negative emotions. Negative emotions, in turn, were associated with greater perceived message effectiveness. Theoretical and practical implications of the findings are discussed. 相似文献
11.
Patricia E. Gettings Elizabeth Dorrance Hall Steven R. Wilson Daniel M. Kamal Jill Inderstrodt-Stephens Linda Hughes-Kirchubel 《Communication monographs》2019,86(2):205-228
This online experiment integrates confirmation, politeness, and self-determination theories to examine how Veterans evaluate family members’ messages encouraging them to seek behavioral health care. Veterans (N?=?226) evaluated messages manipulated to express high or low levels of acceptance and autonomy support, completed outcome measures (persuasiveness, relational impact, identity management, emotions), and reported on their own reintegration difficulties. Positive associations were found between perceived message acceptance and three outcomes, and perceived autonomy support and two outcomes. Reintegration difficulties were associated with more negative message perceptions. Perceived acceptance and autonomy support also mediated a number of associations between manipulated message features and outcomes, as well as reintegration difficulties and outcomes. Theoretical and practical implications are discussed. 相似文献
12.
The present study expands on prior work on the use of narratives in persuasive communication by examining students’ (N = 201) reactions to six organ donation public service announcements (PSAs). Reactions to the type of appeal, donor-focused or recipient-focused, were also explored. Results indicated that being immersed in the PSA was positively associated with message reactions and negatively associated with threats to overall freedom of choice when deciding whether or not to become an organ donor. Those perceived threats partially mediated the relationship between immersion into the story of the PSA and message reactions, such that increased threats were associated with reduced message reactions. Individuals exposed to the recipient-focused appeals were more interested in the narrative of the PSAs than those exposed to donor-focused appeals. Results are discussed in the context of future message and campaign development. 相似文献
13.
Contributing to the literature on affective processing and attitude formation, this study investigates the effects of a discrete emotion (disgust) and an emotional disposition (need for affect [NFA]) on support for regulation in the context of microbiome research. Data from a web-based experiment (N = 1,005) showed that experienced disgust mediated the effect of disgust-eliciting information on support for regulation. This mediated relationship was moderated by NFA. More specifically, NFA moderated the path between experienced disgust and regulatory attitudes but not that between message exposure and experienced disgust. The two dimensions of NFA played different moderating roles: Emotional approach amplified the relationship between disgust and the attitudinal outcome, whereas emotional avoidance attenuated it. The study furthers understanding about how NFA influences emotional processing and contributes to research on disgust as a relatively understudied discrete emotion. 相似文献
14.
《Communication monographs》2012,79(4):350-353
This study investigates whether attributions made while observing compliance‐gaining interactions always are a matter of perspective. We propose that Construct Differentiation moderates the effects of perspective on causal judgments, such that highly differentiated individuals are more responsive than less differentiated persons to information from interaction that their psychological perspective makes salient. Participants viewed three videotaped compliance‐gaining interactions, one each while taking the perspective of the message source, the message target, and a third‐party observer. Then they rated causes for the target's actions and the target's intent. As predicted, Construct Differentiation was positively associated with intrapersonal variability in ratings of causal judgments across the three perspectives, and positively associated with actor/observer differences when taking the perspective of message source versus target. Implications for interpersonal communication, constructivism, and attribution theories are discussed. 相似文献
15.
Relational interdependence, relationship thinking, and relational communication are theorized to distinguish among the stages of dating relationships. This study analyzes their comparative ability to distinguish dating relationship stages and suggests some of their related‐ness. Results indicate that relational interdependence (indexed in the perception of relationship alternatives, satisfaction, investment, and commitment) distinguishes among each stage of the dating relationships. Relationship thinking (measured in positive affect thinking and partner thinking) and relational communication (measured in trust and composure) also distinguish among relational stages, but differences in relational interdependence appear to predate and predicate the positive development of relationship thinking and relational communication. 相似文献
16.
Guided by the intergroup contact hypothesis and intergroup contact theory, the authors examined US Americans' (N=403) communication experiences and relational solidarity with their most frequent Japanese contact and associations with their attitudes toward Japanese as a cultural group. Structure Equation Modeling (SEM) results showed that both communication frequency and quality had an indirect effect through relational solidarity on affective, behavioral, and cognitive attitudes, demonstrating the critical mediating role of relational solidarity. Results also revealed that communication quality was positively and directly associated with the attitudinal measures. Implications of the findings are discussed with respect to prior literature on relational communication in intergroup and intercultural contexts. 相似文献
17.
Alice E. Hall 《广播与电子媒介杂志》2015,59(2):259-277
This survey study investigated contributors to viewers' hedonic enjoyment, appreciation, and emotional responses to a televised baseball game. There was an indirect relationship between athlete affinity and hedonic enjoyment by way of suspense. This relationship was moderated by the game's outcome such that suspense was associated more strongly with enjoyment when the viewer's team lost. Interest and knowledge of a player was the form of affinity that had a stronger relationship to suspense, rather than the viewers' sense of having a virtual friendship. Virtual friendship and sport involvement were associated directly with appreciation. Enjoyment and appreciation were associated with different emotional responses. Whereas enjoyment was associated with stronger positive and weaker negative emotions, appreciation was associated with stronger positive, negative, and meaningful emotions. 相似文献
18.
《Communication monographs》2012,79(3):182-188
Human communication research has identified and investigated numerous aspects of interpersonal transactions, but has largely ignored the process by which people terminate these encounters. Through controlled observation and laboratory testing, this study sought answers to the following questions: (1) What specific verbal and nonverbal behaviors are associated with the termination of communicative exchanges; and (2) Do these verbal and nonverbal termination behaviors vary according to the situational and relational constraints that bind two communicators. Twenty‐five behavior styles were scrutinized during eighty interviews. Results indicated that behavioral regularity attends leave‐taking—signalling inaccessibility and signalling supportiveness. 相似文献
19.
《Communication monographs》2012,79(3):173-250
Two studies tested the assumption that relational contexts affect the way people react to messages that hurt their feelings. In the first, the range of responses people have to hurtful messages was explored, and underlying dimensions reflecting the responses were identified. Participants’ reactions were characterized by three broad dimensions: active verbal responses (e.g., attacking the other, defending the self, asking for an explanation), acquiescent responses (e.g., crying, apologizing), and invulnerable responses (e.g., ignoring the message, laughing). Analyses indicated that people who felt extremely hurt tended to react more often by acquiescing than those who were less hurt. Abo, those who felt the impact of hurt on their relationship was relatively low responded more often with invulnerability than those who felt the impact was high. In the second study, the association between people's reactions to hurt and the quality of their relationship with the person who hurt them was examined, as was the influence of particular types of relationships (e.g., those between family members or romantic partners) on individuab’ responses to hurt. Among other findings, the results suggested that relational satisfaction was positively associated with active verbal responses and negatively correlated both with the degree of experienced hurt and the perceived impact of the hurtful message on the relationship. Further, hurtful messages from family members tended to elicit greater feelings of hurt than those from other people—regardless of the closeness, similarity, amount of contact, or level of satisfaction reported by respondents. By comparison, messages from romantic partners had a greater effect on participants’ relationships than did those from individuab involved in family or non‐family/non‐romantic relationships. 相似文献
20.
The current study explored emotional distress and comforting messages from a receiver's perspective. This approach differs from most comforting research, which focuses on the sender's ability to provide comfort. After reading a scenario that depicted a major distressing event or a daily distressing event, subjects selected the Burleson and Samter (1985) comforting strategy that would most alleviate their emotional distress. In an attempt to explain a subject's perceptions of comforting, attachment styles, likelihood of seeking support, and level of emotional discomfort were also assessed. Results indicated that subjects desired a mid‐level comforting response regardless of whether they were distressed over a daily event or major event. This result is counter to the sender oriented comforting research, which suggests that providing higher‐level comforting responses is optimal. Subjects in the death scenario were more upset by the event and more likely to seek social support. Secure attachment subjects desired a significantly higher‐level comforting message than anxious/ambivalent and avoidant individuals. Additionally, females desired a higher level comforting response, were more likely to be upset by the distress, and were more likely to seek support than males. 相似文献