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ABSTRACT

Although literary warrant and use of current terminology are principles which have guided the creation of Library of Congress Subject Headings for quite some time, for many years adequate headings were not established to provide access to several concepts in 20th century music. Some of the problem areas include electronic music, music theater, text-sound compositions and musical notation. The efforts of two working groups of the Music Library Association have resulted in improved access in many of these areas. Still, problems remain, some due to LC's policies and practices regarding musical styles. It may take other approaches, such as the use of a music thesaurus, to fully overcome the remaining issues.  相似文献   

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Ethnic music of all kinds has had a powerful influence on American popular music throughout history, and this is certainly true of Irish music. For nearly 100 years, radio has been a vital conduit for conveying musical influences of all kinds to listeners and musicians alike. This qualitative study analyzes Irish radio broadcasting in the United States The article is based upon an open-ended survey of U.S. broadcasters of Irish music programs in the top 10 markets and provides a summary of their recent playlists.  相似文献   

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Rhetorical studies of popular music have privileged formalist analysis of musical score and lyrics, suggesting a need for greater inclusion of contextual factors. By explicitly attending to the rhetorical context, critics are more likely to warrant critical judgments within social and cultural discourses, reconceptualize musical texts in intertextual terms, and actively reflect on critical performance. Such a strategy is illustrated through the critical study of the Pixies’ “Rock Music,”; a song whose meaning as an anti‐anthem can be found at a nexus of rhetorical contexts, including punk taste culture, surrealist art, musical argument, post‐punk alternative rock, and anthem rock.  相似文献   

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This study tested the effects of background music on the recall of radio commercials. Free and aided recall were significantly higher for subjects who heard the commercials containing no background music in the talk program compared to that of subjects hearing the commercials containing no background music in the music program. Furthermore, involvement level appears to be a factor in influencing recall. The involvement level with the music program was low compared to the involvement level with the talk program and this seems to have a mitigating effect on the recall of the commercials.  相似文献   

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Multimedia EBooks present a tremendous growth opportunity for publishers. Yet, industry executives might be cautious after witnessing the astounding collapse of the record business during its digital transition over the last 10 years. This article looks at what went wrong for Big Music, what lessons book publishers can learn from the recording industry’s mistakes and also some visions of the future. And why digitally, for books—at least—it can’t get here fast enough.  相似文献   

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This study explores the culture of sexualizing the (female) body in music entertainment television. A quantitative content analysis was conducted, analyzing 9,369 scenes from 1,393 music videos and 180 programs, broadcast on Belgian music entertainment channels. Results indicated that 39.3% of the coded scenes contained sexualizing messages. These sexualizing messages were predominantly messages equating (female) Western body ideals to being sexually attractive. Music videos were shown to be a more sexualizing genre than nonfictional programs and fictional programs. Findings are discussed in light of objectification theory.  相似文献   

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杨浩 《新闻世界》2009,(7):139-140
以传统的观点来看,大众传播媒介一直是作为传播信息的重要载体和广告发布的平台,也是其他组织展开公关活动的客体。而媒介作为一种特殊的组织形式,媒介公关则是很长时间以来被忽视的一个方面。但是实质上,媒介除了是信息传播、公关活动的载体以外,也是可以作为实施公关活动的主体存在的。作为整合营销传播的一种手段,公共关系也是媒介建构组织形象、塑造品牌价值、提高媒介核心竞争力的重要途径。  相似文献   

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This observational study examined the strategies that music students used to locate scores and media items in an academic library's online public access catalog (OPAC). During a usability test, investigators tracked students' search strategies and behaviors, and measured their success in identifying appropriate items. Students experienced briefer, less complicated, and more successful queries for media items than for music scores (the latter of which they struggled to find and properly identify). Class standing, library catalog experience, and prior library instruction had no significant effect on positive outcomes. Searches for music scores were highly sensitive to variations in query wording, and students frequently struggled to revise their searches.  相似文献   

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Starting in the 1990s, the Caribbean two-island nation of Trinidad and Tobago witnessed the establishment of several Indian-music format radio stations, most of which now stream their content on the World Wide Web or otherwise make their content available beyond the range of their terrestrial radio transmitters. The convergence of traditional terrestrial radio with audio streaming technology combined with the spread of high speed broadband connections has expanded the audience of a typical radio station from a few kilometers to a globally dispersed set of listeners who often include those physically displaced from their native cultural programming. The present investigation examines the Facebook comments of domestic and foreign listeners to Indian-music format radio stations from the Republic of Trinidad and Tobago.  相似文献   

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《媒体管理杂志》2013,15(4):182-192
Music majors, who have been suffering from dwindling revenues in their core business, are placing extraordinary hopes on the new market of over-the-air (OTA) downloads. However, until now there has been no broad academic discussion about this market. In particular, two central questions have not yet been addressed: (a) Which factors influence the success of music majors in the OTA-download market?, and (b) How can music majors increase their success in this market? To answer these questions, this study used a holistic research approach, which combines an economical and a sociological perspective. This study first identified the drivers for the success in the OTA-download market and analyzed these factors in 1 large-scale survey (n = 1,780) in Germany and a series of expert interviews. Subsequently, a mathematical Excel-based tool was constructed and data optimization techniques from operations research were applied to derive the optimal mix of strategic measures that maximizes the success of music majors in the German OTA-download market. Finally, recommendations for implementing these strategic measures are presented. This explorative study provides a systematic understanding of the general factors driving success in any OTA-download market. Therefore, there is hope that it will be relevant for both German and international scholars and managers.  相似文献   

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A collaborative cataloging project for music sound recordings between two University of California campuses matches available staffing at UC San Diego with the need for better access to a high-priority collection of audio CDs at UC Santa Barbara, with promising results. This article discusses the decision to collaborate, the project planning process, cataloging standards and workflow issues, network level cataloging within an international database (OCLC), communication between personnel on the two campuses, managing cataloging review, an assessment of the project's achievements to date, and implications and future directions for similar cooperative projects.  相似文献   

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"2011 Music Radio我要上学1200助学再行动","为你加油爱心演唱会"12月19日晚,在中央人民广播电台音乐厅隆重举行。国家广电总局党组成员、纪检组长王莉莉,国家广电总局党组成员、中央人民广播电台台长王求,中国儿童少年基金会副理事长冯淬,以及陶世明、杨烁、包云、刘晓龙等广电总局和中央电台  相似文献   

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