共查询到20条相似文献，搜索用时 62 毫秒
1.
翻译研究不仅包括对翻译产品的研究,还包括对翻译过程的研究,从本质上讲,翻译的过程就是译者心理活动的过程。本文尝试在语言顺应论的基础上探讨小说翻译心里语境中的情感因素,小说翻译实际上是一个动态过程,在这个过程中译者不仅要顺应自己和原作者,还要顺应译文读者的心理世界,从而在理论上和实践上为小说翻译提供一个新的视角。 相似文献
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翻译是译者在目的语认知语境中,不断进行语言选择、阐发源发语文化过程的一种跨语言、跨文化的交际活动。翻译过程中,译者要充分考虑到源发语与目的语中的语境因素。本文从Verschueren的语境顺应论出发,首先从篇内衔接、篇际制约和线性序列三个方面分析了习近平主席在2014 APEC会议上讲话的翻译过程中的语言语境的顺应,然后又从心理世界和社交世界两个方面分析了此会议讲话翻译过程中的交际语境顺应。 相似文献
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王皓 《洛阳师范学院学报》2007,26(1):143-145
本文尝试在语言顺应论语境说的基础上对文学翻译心理语境中的情感因素进行分析,指出文学翻译中的语言选择在很大程度上是一个译者顺应自己和原作者及译文读者的心理世界的动态过程,以期为文学翻译理论和实践提供一个新的视角。 相似文献
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作为一种特殊的竞争型语言符号，商标所承载的功能与一般的语言符号不同。文章在探讨了影响消费者商标心理的因素的同时，提出译者在对商标进行翻译时，应立足于消费者的商标心理来进行商标命名的建议。 相似文献
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彭秀林 《顺德职业技术学院学报》2010,8(4):50-52
运用维索尔伦的语言顺应论分析化妆品商标的翻译特点,提出化妆品商标的翻译应顺应女性消费者心理。对407个欧美化妆品品牌商标汉译选词、166个中国化妆品品牌商标的英译选词进行统计分析,结果表明化妆品品牌商标翻译时在选词上往往挑选女性消费者喜爱的字眼,采取适当的翻译策略,注重顺应女性消费心理。 相似文献
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商标对于产品市场开拓有着至关重要的作用。而商标词由于其功能特殊,意义多重及负载文化的特性,翻译难度颇高。Verscueren提出的顺应论认为语言使用应该根据不同的交际语境灵活选择语言,以达到交际意图。在翻译商标词的过程中,译者应顺应产品特性,目标语语言习惯,目标市场社会文化内涵及消费者心理需求,实现翻译技术与审美艺术的完美结合。 相似文献
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胡芳毅 《湖南第一师范学报》2010,10(3):123-125
语言顺应论认为,人们使用语言的过程是一个根据交际环境和交际对象的变化而不断作出语言选择的过程。语言顺应论对翻译有如下启示：任何一种翻译策略或手段,只要能够达到预期的翻译目的,都有其可取之处。因此,商标翻译中,译者可以采取各种变通手段使译文顺应商品的特点、目的语语言系统、目的语文化、目的语消费者心理等要求,以达到预期的翻译效果。 相似文献
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语用顺应论对于商务广告翻译具有强大的解释力与应用价值。在商务广告翻译过程中译者对语言的选择必须顺应语言语境及交际语境中的心理世界、社交世界和物理世界,从而更好地实现广告翻译在目标语中的语用等效,说服消费者去实施购买行动。 相似文献
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广告双关语作为一种专门用途文体,有其特殊的功能和语言特征,这决定了广告双关语的翻译有其独特的标准和特点.以Verschueren的语用顺应论为理论基础,分析了广告双关语的翻译在语言语境和交际语境中的顺应.也就是说,译者在翻译过程中使这些广告实例不仅顺应语言结构,还要顺应消费者的心理世界、社交世界和物质世界. 相似文献
10.
Verschueren的顺应论着重对语言的使用是一个连续选择语言的过程进行了阐述,并且提出语言的选择必须顺应于语境。语言翻译的实质是交际翻译,所以交际语境在翻译中起着决定性的作用。译者在翻译过程中的需达到交际语境顺应,具体指顺应原文读者和译文读者的心理世界、社交世界和物理世界。该文旨在研究交际语境的顺应在翻译过程中语言的选择上起到的重要作用。 相似文献
11.
罗艳萍 《读与写:教育教学刊》2008,5(6)
The communication of people partially is the communication of cultures. Culture has a direct effect on international commercial activities in all aspects. Different conceptions about time, space, equality, law and the like, lead people to deal with things in different ways. So to know cultures of the counterpart is to facil-itate our enterprises so as to have a smooth and successful communication in commercial activity. 相似文献
12.
Richard Denner 《海外英语》2007,(4):14-15
Rosco and I wait for the fishermen to return.I sit at a wooden bench near the store at Mt.Baker Resort and watch the clouds change shape. Rosco has my belt around his neck and an eight foot tow chain hooked to a tree. Dogs must be on a leash. Ducks and rabbits are loose. 相似文献
13.
Given a graph G,a subgraph C is called a clique of G if C is a complete subgraph of G maximal under inclusion and |C|≥2. A clique-transversal set S of G is a set of vertices of G such that S meets all cliques of G. The clique-transversal number, denoted as TC (G), is the minimum cardinality of a clique-transversal set in G. The clique-graph of G, denoted as K (G), is the graph obtained by taking the cliques of G as vertices, and two vertices are adjacent if and only if the corresponding cliques in G have nonempty intersection. Let F be a class of graphs G such that F={G|K(G) is a tree}. In this paper the graphs in F having independent clique-transversal sets are shown and thus TC (G)/|G|≤1/2 for all G ∈ F. 相似文献
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《海外英语》2007,(5):10-11
Many college freshmen arrive woefully unprepared to do college work, and as disadvantaged populations continue to grow, the share of the American work force that has made it through college is expected to plummet. Many experts blame that educational failure not just on high schools but also on colleges. School & College, a special report by The Chronicle, looks at efforts to fix the system. What reforms would better prepare students for college? What should schools and colleges be doing differently? How should state and federal officials help? 相似文献
17.
陈美曦 《山东教育学院学报》2008,23(2):103-107
Different nations have different social cultures, and the social culture of every nation is developing with the development of the nation, language is greatly influenced by social culture, which enables language to possess national and historical characteristics. Word is the smallest, independent, meaningful linguistic unit of language. It can well reflect the national and historical characteristics. From synchronic aspect, the social and cultural influence on word meaning is mainly embodied in conceptual and associative meanings of word. The incorrespondence of word meaning is a phenomenon that exists in both conceptual and associative meanings of word among different languages. From diachronic aspect, the development of social culture causes some changes of word meaning to some extent. Therefore, social culture plays a key role in vocabulary learning and mastery of a language. 相似文献
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邱崇丙 《唐山师范学院学报》2014,(1):21-23
汉字的六书,《说文》对“转注”一类,语焉不详。后世学者提及转注,也仅限于许慎所举出的例字。《汉字例说》一文,作者从转注的角度综合考虑,对部分现代常用字作了分析,跟传统的解释有所不同。希望能抛砖引玉,互相切磋,以推进学术研究。 相似文献
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《海外英语》2007,(4):36
There are numbers of crossroads on our long and unpredictable life journey where we totally have no idea about which direction to choose. No matter what our decision is, we should not turn back, but face the music and go ahead instead. I am this kind of girl who always does try without regretting, one example is how I dealt with my love. 相似文献