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This study tests a theoretical model named the Extended Elaboration Likelihood Model for Narrative Evidence Processing (EELM-NEP) to investigate associations between message processing, message outcomes, and behavioral intentions (BI) in the context of family health history communication. Furthermore, to investigate the role of cultural tailoring within these associations, this study explores how the type of culturally tailored narrative evidence and participants’ cultural identity moderate the relationships between message processing, message outcomes, and BI. A percentile bootstrap method and pairwise comparison tests in structural equation modeling (SEM) were employed. According to the results, identification significantly predicted engagement, and engagement had significant and positive effects on perceived message quality (PMQ), comprehension, perceived message effectiveness (PME), and BI. PME and resistance to counter-arguing significantly and positively affected BI. Importantly, the EELM-ENP model as well as pairwise comparison tests revealed that the messages were more effective when the participants read culturally distant messages. Findings suggest that cultural novelty might be more effective than cultural closeness in narrative persuasion.  相似文献   

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《Journalism Practice》2013,7(3):251-267
This study employs the conflicting images concept and literature on the norms of professional journalism to explore how two elite US papers managed the narrative of the Israeli–Palestinian conflict when an Israeli citizen committed a terrorist attack against Palestinians living in the occupied territories. It concludes that violations of ideal expectations can interact with the norms of professional journalism to disrupt a narrative, facilitate a narrative's “repair,” and, contradictorily, retard that same repair work: The New York Times and Washington Post grappled with the meaning of the event to assess its compatibility with their narrative. The study calls for research to determine under what conditions, if any, conflicting images lead to narrative revision.  相似文献   

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Based on the postulates of social identity theory (SIT), this study examined the relationship between exposure to stereotypical media messages regarding race/ethnicity and subsequent social judgments. Specifically, the association between Whites' evaluations of self and other (Latino) as a result of varying media content pertaining to criminality stereotypes was investigated. The findings were partially consistent with the posited relationships. As predicted, negatively stereotypical racial depictions in mediated messages were found to be significantly associated with social judgments. Only limited support, however, was provided for the predictions that increasing levels of racial identification would be related to increased ingroup favoritism, or that esteem would be enhanced from this mediated process of intergroup comparison.  相似文献   

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徐振云 《出版科学》2016,24(3):110-112
分析社交媒体的涵义与类型和社交媒体传播形态的3大特征,研究叙事系统的基本构成要素,总结社交媒体中数字叙事的基本特征,即创作内容以叙事者本人为中心、创作者合作化、叙事文本多元化、叙事效果追求互动性与沉浸感,以期在此基础上探寻在社交媒体上进行数字叙事的理论与实践意义、前景与隐忧。  相似文献   

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African American and European American participants were interviewed about two syndicated comic strips written by and featuring African Americans: Jump Start, a comic strip that portrays African Americans in a normative middle-class family narrative and focuses only occasionally on racial issues, and The Boondocks, a comic strip that focuses frequently on racial issues. The African American groups interpreted the comic strips through the terministic screen of race cognizance, through which racial politics and oppression were highly relevant. Almost all of the European American participants, however, interpreted the comic strips through the terministic screen of Whiteness, through which racial politics and oppression were not relevant.  相似文献   

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Safe, clean water is necessary for health and well-being. Water issues affect minority and vulnerable populations at disproportionate rates, including the poor and racial and ethnic minorities. An investigation of the relationships of race, social media use, and informational sources during the municipal water crisis in Flint, Michigan, reflects an instrumental view of communication and uses and gratifications theory in this study. Data from 208 Flint residents in 2016 indicated that African American respondents favored interpersonal networks and resources and were more likely than other racial groups to obtain current information about the water crisis via Instagram. Preferred channels and sources to receive additional crisis information varied on the basis of race.  相似文献   

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目前,学术界对于科学中心展示的探讨多集中在观众的满意度及其学习成效上,但对展示的概念以及如何进行科技阐释作为一种既定的程式却少有研究。因此,本文从伯恩斯坦的社会符码理论出发,对科学中心内展品以及贯穿其中的科技叙事结构进行探讨,形成科学展品的深奥、隐喻、公共及神秘(反思)的符码框架和包括技术、历史、社会文化及哲学四大层面的科技叙事结构,以期从展示本身的角度给科学中心提供可行的理论框架。  相似文献   

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This article presents a qualitative content analysis of Metro FM, a commercial music station owned by the South African Broadcasting Corporation (SABC). Metro FM has the second largest audience in the country and was the first SABC station to intentionally target a black audience. While fostering black pride, the station attempts to create a narrative of responsibility while simultaneously negotiating the cultural imperative to interpellate listeners as consumers. The narrative of black identity assumes a homogenous black audience located in urban areas, and while broadcasts are in English, a great degree of codeswitching allows for in-group identification.  相似文献   

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Race and media research in the United States emphasizes the representations of ethnic minorities in mainstream media. These sometimes-poor representations of minority groups have implications for social attitudes. However, social groups are defined in relation to one another, and race specifically is a hierarchical category with Whites positioned above. Some scholars suggest that whiteness has meaningful implications for Whites’ racial identity formation. Yet little empirical attention has been given to the portrayals of Whites in racially targeted or ethnic-oriented media, where whiteness is most conspicuous. This study uses social identity theory and critical race theories to examine the portrayals of Whites in Black films. We conduct a content analysis of 32 Black-oriented films spanning two decades. We argue that such investigations (a) position race-oriented films as necessary sites for understanding racial discourse and (b) shed insight into how ethnic media creators may use film as a platform to accept or resist dominant ideologies.  相似文献   

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Israel’s public diplomacy efforts in the U.S. are aimed at garnering American public support for Israeli foreign policy. This study aims to identify the networks of Israeli public diplomacy toward the United States. Using the theoretical frameworks of networked public diplomacy and strategic narrative, the authors try to understand how network strategy is used and information is circulated to create a strategic narrative. Therefore, the two methods of social network analysis and qualitative content analysis are applied to identify the networks of Israeli public diplomacy in the United States and the content produced by it. The study finds that in Israel’s public diplomacy model, the networking method stands in contrast to its government-oriented strategic narrative. Thus, new forms of communication are applied to conduct old strategies. The research identifies four types of actors who apply new public diplomacy techniques and dissects the strategic narrative they employ to affect the American public in the service of Israeli interests. Despite the effort to apply new forms of public diplomacy, strategic narrative production and dissemination remain highly governmental and closed, which is indicative of the persistence of old forms of public diplomacy.  相似文献   

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Using a critical intercultural communication perspective and cultural studies interviewing method, this study traces individuals’ subjective sense-makings of diversity through the trope of “race.” Such sense-makings represent the key (and taken-for-granted) locus of the structural and personal where social actors live out the constructions of diversity and race in deeply felt ways. Our study reveals how individuals articulate and understand race via raceless diversity encodings (whereby race is seemingly stripped of its power inequalities, and all racial/ethnic groups are made equal) and racial pivoting (whereby participants both discursively pull away from and move toward race to suit their individual experiences).  相似文献   

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Using a conceptual analysis approach, how identity has been theorized in the information behavior literature was explored. Findings indicate that researchers have employed five approaches when conceptualizing identity: identity as personal project, identity and social groups, identity as self-presentation, fragmented discursive subjects, and intersectional, hybrid and global identities. Structure and clarity are brought to a complicated concept often used to understand people's information behaviors. The findings contribute to the identification of the key factors of information behavior and suggest areas for future research.  相似文献   

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This study examined the visibility, status, and roles assigned to major U.S. racial groups in commercials broadcast during children's programming on 8 stations over 1 weekday and 1 weekend day (N = 1,487). Although the proportion of Whites and African Americans surpassed their actual percentages, Asians, Latinos, and Native Americans were dramatically underrepresented. The visibility of racial minorities was further diminished by their segregation into commercials for a limited group of products. When commercials showed racial minorities, they tended to cast them in stereotypical, lower prestige roles. Commercials privileged Whites by showing them in every type of commercial and role. Whites were the only characters in high-status roles and, in comparison to racial minorities, were significantly more likely to be spokespeople, initiators of action, and problem solvers. This asymmetry reveals that modest improvements in the demographics of child-targeted commercials are insignificant when weighed against the racial bias evident in the depiction of social power.  相似文献   

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Racist incidents are moments that highlight the systemic racism that still exists within higher education. In 2016, the College of Liberal Arts at a historically White, Southern institution in the U.S. responded to a racist incident on campus by setting up a series of ‘Difficult Dialogue on Campus Race Relations’ sessions that gave participants the opportunity to reflect and respond to the incident. Drawing on literature about racial dialogues and social identity theory, the sessions were designed to promote active listening, build empathy, and provide practical tools to combat everyday racial microaggressions. We describe how communication design elements (such as small group settings, localized case studies, role-play, and ground rules) were tailored to fit the needs of various group settings and analyze participants’ feedback about the perceived impact of these dialogues. We present a goal-based dialogue framework as a model to facilitate difficult dialogues in a variety of applied communication contexts.  相似文献   

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Caryn Murphy 《Media History》2020,26(2):185-198
This article uses the prime-time drama Peyton Place (ABC, 1964–67) to examine the challenges of racial integration in the serial narrative. Peyton Place broke ground as a prime-time serial, but declined in popularity by its fourth year on the air. An African-American family was added to the story canvas as part of a strategy to revive audience interest by exploring stories with social relevance. I use the archived papers of the show’s writers and producers to examine the negotiations behind the racial integration of a continuing drama that established its success with a white cast of characters.  相似文献   

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The abrupt retirement of Jerry Kill, the University of Minnesota’s head football coach, for health reasons during the 2015 season ignited intensely emotional reactions from diverse organizational stakeholders. Our essay analyzes the public discourses surrounding Kill’s organizational exit. Specifically, we explore how audiences co-constructed multiple and conflicting narratives about his departure, concurrently praising and blaming Kill for his body management. We highlight how these discourses construct complex subjectivities for working individuals who experience chronic illness. We conclude by discussing how the narrative frames implicate broader discursive struggles between the cultural values of health and work.  相似文献   

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