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1.
David Palfreyman 《Perspectives: Policy and Practice in Higher Education》2013,17(3):99-102
AbstractEveryone has a personal brand. To ensure success at work you need to manage your personal brand which is made up of your tangible and intangible attributes. This paper reviews the literature around personal branding, looks at some of the attributes and discusses ways you can reflect and begin to build your personal brand in a higher education context. The paper finishes with some five ways to make sure your personal brand fails! 相似文献
2.
Hubert K. Rampersad 《Performance Improvement》2008,47(6):34-37
A strong personal brand is an important asset in today's online, virtual, and individual age. As a human performance technology (HPT) professional, you should take control of your brand and the message it sends. This article introduces an authentic personal branding model that will help HPT professionals build an effective personal brand that they can project in everything they do. 相似文献
3.
Jelle Mampaey Vanja Schtemberg Jos Schijns Jeroen Huisman Arild Wæraas 《高等教育研究与发展》2020,39(2):230-243
ABSTRACTMost studies on branding in higher education focus on external branding or image-building towards external stakeholders such as students. Internal branding is an underexplored topic, even though it should be considered as important as external branding. Internal branding is about achieving the necessary internal support for the external brand. Drawing on the theoretical concept of discursive legitimation, we explore the strategies that contribute to an internally supported new brand with student diversity as brand value. We conducted a case study of a Flemish university college that has (largely) succeeded in achieving internal support for its new external brand of student diversity. Analyzing the case from the perspective of Critical Discourse Analysis, we specifically zoomed in on the dialectical tensions underlying the discursive legitimation of this new brand. We identified three specific tensions, which illustrate the inherent complexity of the internal branding process: authorization as (dis)empowerment, normalization as (dis)empowerment and moralization as (dis)empowerment. 相似文献
4.
Within an increasingly more competitive landscape, Higher Education Institutions (HEIs) are becoming more marketized and promotionalized. Brand building is becoming a strategic administrative goal, yet clear brand management models are lacking. This paper utilizes the Brand Flux Model? to assist in tracking the fluxing nature or historical patterns of branding practices, and provides a graphic representation for following changes in branding or changes in position that result in either Reinforcing an existing brand, or Revitalizing, Refocusing, Renaming, or Retiring a brand. Through a case analysis of an HEI that eventually underwent a radical renaming, the various phases of the Brand Flux Model? are explored and the critical aspect of ongoing brand management efforts is reinforced. The paper also highlights why periodic brand audits are necessary to ascertain that what the institution believes it is promoting and projecting is consistent with the actual brand image held by stakeholders, and suggests that benchmarking brand management efforts and correlating them with the stage and actions of the Brand Flux Model? can assist in understanding branding as a growth platform for service organizations. For practitioners, this study provides a model to assist in brand management and renaming scenarios, and offers insight into channels for optimal corporate strategy. It demonstrates that making changes in branding or changes in position in order to Revitalize, Refocus (rebrand and reposition) or even Rename a brand, and then Reinforce those decisions, is critical to maintaining brand health. 相似文献
5.
Ryan Watkins 《Performance Improvement》2007,46(1):7-13
Wanting to improve individual and organizational performance is a worthwhile ambition. Yet your success in accomplishing this relies heavily on the suitable selection, design, and development of performance technologies. Only when capable performance technologies are systematically aligned with the desired results of your organization and its partners will you achieve sustainable performance improvements. In this article, the first of a three‐part series, you will find a systematic process for initiating the design of a performance system that will accomplish useful results. From identifying the performance expectations of internal and external partners to justifying the performance objectives you establish as guides for future decision making, the systematic processes described in this article will provide you with the initial tools for successfully selecting an integrated set of performance technologies that have the capacity to accomplish valuable results. 相似文献
6.
《欧洲教育》2013,45(3-4):88-105
In his rector's address of October 15, 1874, Theodor Mommsen said to the students: There is no formal law that prescribes for you how you must utilize your academic years; there is no intermediate examination to inquire into whether this use has taken place at all and, if so, in what way. No nation in the world places as much confidence in its youth as ours; and our academic youth has up to now justified that confidence. Go now your own way onward, even though this way may often lead into the thicket and you may well think that it is a wrong way; more often than we have dared to hope, it has been found that many ways can lead to the same, and the correct, goal. For every real man of unique qualities his own way is the best way for him; and that way is open to each of you. (1) 相似文献
7.
Conclusion As you conduct your research, you will undoubtedly suffer from the perennial condition of all graduate students—constant,
paralyzing guilt. When you are not working on your research, you are agonizing because you should be.
Unfortunately, guilt also keeps you from doing many other things, like cleaning house or simply relaxing. The good news is
that guilt usually disappears within a year after you take that final walk across the stage and shake the dean’s hand. The
cure is painful, but worth it.
We have presented some ideas that worked for us, in hopes that they will work for you. Perhaps these ideas will cause you
to consider a factor that you may not have considered before. Perhaps some small suggestion will provide you with a solution
to a nagging problem, or simply remind you that some of your frustrations are a natural part of the dissertation or thesis
process.
For additional information on this topic seeHow to Complete and Survive a Doctoral Dissertaion, by David Stemberg. The chapters on “The Unfolding Dissertation: Diplomatic Relations with your Committee” and “Down in the
Dissertation Dumps: How to Get Out” may be especially useful. 相似文献
8.
《学校用计算机》2013,30(3):103-120
Abstract Making decisions about which technologies, if any, are appropriate for your classroom or educational institution has never been easy. These difficult decisions are, however, increasing in their complexity as new technologies continually enter the marketplace, expectations of parents and students rise for more technology in the classroom, budget constraints require institutions to do more with less, and the benefits of distance education place mounting pressures on educators to provide resources beyond the boundaries of the traditional classroom. So how do you as an educational leader make the challenging decisions related to distance education and other technologies in your school? This article provides a framework for results-focused decision making that can help you make complicated choices in even the most challenging of circumstances. 相似文献
9.
Ryan Watkins 《Performance Improvement》2007,46(2):9-15
Strategic plans and performance objectives define the results to be accomplished, but selecting a suitable set of performance technologies for your organizations requires more than just knowing the intended benefits. The systematic procedures described in the article will guide you through practical processes and valuable tools for identifying potential performance technologies, evaluating alternatives, and developing a system of performance‐focused activities that accomplish desired results. 相似文献
10.
荣韬 《河南科技学院学报》2014,(11):55-57
打造国产动漫品牌,形成强大的品牌化效应,除专业的商业运作之外,更重要的是对动漫进行文化层面的定位,引导受众做好对市场的解读,扩大创作企业、创作人、动漫形象三者的影响力,而如何实现这三大元素的品牌化效应,将是国产原创动漫发展的关键所在。 相似文献
11.
Joseph W. Hollis 《The Teacher Educator》2013,48(2):3-5
There is a good chance that many of your pupils have already learned the science lesson you plan to present. Most science learning, according to this author, takes place in the family setting. 相似文献
12.
Richard Tewksbury 《Journal of Criminal Justice Education》2013,24(1):131-133
Workers spend three-fourths of their time on the job communicating orally and in writing, but only 10 percent of all social science faculty members teach writing-intensive classes. Faculty members argue that grading is too time-consuming, class time is already full, students don't like to write and they themselves are not writing experts. This article is designed to help teachers overcome each of these problems and to reassure them that “your students can too write—and you can show them how.” As teachers, we are the standard-bearers: We can hold students to whatever standards we choose, as long as we give detailed instructions and provide illustrative examples. 相似文献
13.
Simple yoga exercises help the children settle down and focus on the new gathering time. If you begin each Circle with yoga, the children will expect it and learn to relax and enjoy this healthy activity. Yoga helps to develop awareness training, relaxation, strengthens the body, energizes the child, helps balance and muscle control. As you continue to use yoga, it will become second nature to the children and they will learn to come together for a more successful Circle Time.illustrations by Amy FlynnDeya Brashears is a preschool director/teacher in California. Sharron Werlin is a preschool teacher with speciality in motor skills. The article was excerpted from their bookCircle Time Activities for Young Children, available for $12.95 plus $1.20 for postage from Deya Brashears, 1 Corte Del Rey, Orinda, CA 94563. 相似文献
14.
Jenny K. Johnson Consultant 《Educational Media International》2013,50(4):269-271
Abstract A key to the success of intercultural projects is acquiring an understanding of the culture, the differences and the similarities. This article offers insights on how to prepare to work in a foreign country by talking and meeting with natives as well as your own countrymen and women who have been there, asking practical questions, and concentrating on learning about the structure and development of their language. It also emphasizes that, whether you are working with others on a project or independently, you must get as much orientation as possible. Some sources of orientation information are included in the article. 相似文献
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16.
本文根据心理学关于记忆的原理，对学习外国语时的听力训练过程进行了分析，并且提出：听力训练仅靠听是不够的，还要结合其它能力进行培训，特别是运用语法知识进行分析和判断。因此作者认为结合语法知识进行听力训练是有效地提高听力理解能力的一项重要措施。 相似文献
17.
Richard W. Burkhardt 《The Teacher Educator》2013,48(3):3-5
When your student teacher is planning instruction, you might ask him to state his objectives in behavioral terms. Such statements may make the lesson more meaningful to both the student teacher and his pupils. 相似文献
18.
领导是一个组织的核心人物，在组织中占有举足轻重的地位。作为一个领导者如何才能在工作中被同事折服，不仅需要有一定的业绩，还要有一套自己的方法和艺术，才能带领组织朝更高的目标迈进，走向成功、辉煌。 相似文献
19.
Fredric Wertham M.D. 《Religious education (Chicago, Ill.)》2013,108(6):394-406
Young reader, would you know whether the tendency of a book is good or evil, examine in what state of mind you lay it down. Has it attemptel to abate your admiration and reverence for what is great and good, and to diminish in you the love of your country and your fellow creatures? Has it addressed itself to your pride, your vanity, your selfishness, or any of your evil propensities? Has it defiled the imagination with what is loathesome, and shocked the heart with what is monstrous? Has it disturbed the sense of right and wrong which the Creator has emplanted in the human soul? — Robert Southey 相似文献
20.
In Hong Kong the secondary school curriculum has long been criticized for its heavy emphasis on academic performance and examination-oriented approaches to subject learning. As a consequence, pupils in Hong Kong only possess knowledge and skills that could carry them through examinations. They lack qualities and dispositions as well as related skills and understandings which will help them to make sense of this complicated society. It is noted that time has come for a reflection of the secondary curriculum and this article argues for the introduction of Personal and Social Education in secondary schools in Hong Kong which can bring relevance, breath, and balance to the curriculum from three aspects – aims of education, change in society, and nature of work. 相似文献