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1.
《Sport Management Review》2017,20(2):184-197
On-field performances are a key, yet uncontrollable, determinant of team identification. In this research, we explore how fans of a new team, with an overwhelming loss to win ratio, maintain a positive social identity. Qualitative data gathered from 20 semi-structured interviews were used to address this research objective. Our findings indicated fans use social creativity and social mobility strategies to help preserve a positive and distinctive group identity. In the absence of success, fans evaluated the group on dimensions that reflected positively on, and emphasised the distinctiveness of, group membership. Fans also sought to increase their status in the group to increase the positivity of this association. We use these findings to extend understanding of social identity theory and provide recommendations for sport organisations with unfavourable performance records. Recommendations are themed around highlighting the unique nature of the group and favourable status comparisons between members of the in-group.  相似文献   

2.
《Sport Management Review》2020,23(3):414-427
Team identity threat is an area of growing interest in sport consumer behaviour. Despite scholars’ calls for examinations of prolonged threat in the context of sustained team performance failure, researchers have not yet answered the call. In the current study, the authors use social identity as a theoretical lens, interviewing fans of a historically poor-performing team. Results indicate such fans cope with prolonged threat through social creativity and competition; they also perceive their social identity as distinct. More critically, the authors find that the identity threat experienced by these fans is not just unique due to the duration of threat, but also the threat’s salience and overall impact on the identity meaning. In light of findings and existing literature, the authors introduce spectrums that illustrate the different types of threat fans may experience. Because identity threat differs contextually, these spectrums are understood as blurry.  相似文献   

3.
《Sport Management Review》2020,23(2):215-228
Group identities do not remain stable over time and team identity is no exception. As researchers have acknowledged team identity formation and maintenance as ongoing processes, it is equally important to explore how fans navigate threats to team identity. The purpose of this study is to understand how fans’ team identity was impacted by identity threat. The authors used digital ethnography to investigate how fans of the National Football League (NFL) Rams processed the identity threat presented by the team’s potential cross-country relocation from St. Louis, Missouri to Los Angeles, California. Based on analysis of fans’ real-time responses (via online discussion board), the authors found that fans’ team identity changed in meaning and importance as a result of the threat. The findings have theoretical implications for the study of team identification, particularly concerning the evaluative nature of identity, the relationship between team and place identity, and the inclusiveness of the group in team identity.  相似文献   

4.
Purpose: In team sports, players have to manage personal interests and group goals, emphasizing intricacies between personal and social identities. The focus of this article was to examine the effect of identity mechanisms on appraisal processes, based on the following research question: Does the level of self-abstraction (low [personal identity] versus high [social identity]) lead to group-based emotions and influence performances? Method: An experimental design was used in which the level of self-abstraction was manipulated through the induction of a self- versus a team-oriented goal. Thirty elite male rugby players (Mage = 19.06, SD = 0.78, randomly split) participated in a match reproducing conditions similar to those of official games. Individual and perceived team-level emotions and performance were measured 17 times during the match. Results: Linear Mixed Effects models showed that a high level of self-abstraction: (a) led to more positive and less negative individual (variances explained: 52% and 46%) and perceived team-referent (variances explained: 57% and 40%) emotions; (b) reduced the correlation of team-referent emotions with individual ones; and (c) positively influenced team and individual performances (variances explained: 50% and 19%). Moreover, after controlling for potential effects of the level of self-abstraction, only positive team-referent emotions influenced performance. Conclusions: This study is the first to experimentally manipulate athletes’ social identity to examine group-based emotions in sport. Challenging the usual intrapersonal approaches, these findings suggested that social identity and its association with team-referent emotions could be one of the key dimensions of emotion-performance relationships in team sports.  相似文献   

5.
《Sport Management Review》2014,17(4):455-469
Social media provide fans with an additional means to engage with their team and are a valuable forum for sport organizations to better understand fan motivations and strengthen fan relationships. This study contributes to emerging research on the nature of social media use by revealing the motivations underpinning the desire of fans to communicate on the Facebook sites of several National Basketball Association (NBA) teams. Our findings indicate that fans exercise four key motives as they draw value from the social media enabled connection to the team: passion, hope, esteem and camaraderie. Further, and in light of our understanding of these motives, we identify how this platform can be used to facilitate interaction, a key construct in relationship marketing. A content analysis, using a netnographic methodology, was undertaken to explore online comments by fans of eight purposefully selected NBA teams over a two-week period during the off-season. This period represents strong potential for isolating highly identified fans who are motivated to seek engagement and interaction. Implications for sport managers to further relational goals are identified.  相似文献   

6.
An emerging area of research has focused on understanding how the group dynamics of a sport team influence positive youth development (PYD). The identities that youth form through their membership in sport teams (i.e., social identities) have been found to influence teammate behavior and team performance. Yet, minimal work exists on social identity and PYD in youth sport. Purpose: The purpose of this study was to investigate the relationship between social identity and PYD in sport. Method: Youth engaged in recreational sport (N = 219; Mage = 11.61 years, SD = 1.39 years) completed measures of social identity and PYD in sport. The social identity measure assessed 3 dimensions including ingroup ties (IGT; perceptions of similarity, bonding, belongingness), cognitive centrality (importance of being a team member), and ingroup affect (IGA; feelings associated with group membership). A regression analysis was performed separately for 4 PYD outcomes (personal and social skills, goal setting, initiative, negative experiences) with the 3 dimensions of social identity entered as predictors. Results: Regression analyses revealed that IGT and IGA were positively associated with personal and social skills (R2 Adj. = .29). Further, IGT predicted initiative (R2 Adj. = .16), whereas IGA was positively associated with goal setting (R2 Adj. = .17) and negatively associated with negative experiences (R2 Adj. = .08). Conclusion: The findings extend previous research highlighting the benefits of social identity on teammate behavior and team performance and demonstrate how social identity may contribute to PYD through sport.  相似文献   

7.
《Sport Management Review》2020,23(3):455-468
Forming a strong identity with a sport or activity is a key variable that informs sustained behaviour of that activity. As identities are informed by social forces, marginalized and underrepresented groups face social barriers to embodying a non-traditional sport or activity. Given the power of organizational identities, it may be possible for sport organizations to facilitate salient identities for groups for whom the sport/activity was previously considered dissonant. In this study, the authors used interviews to explore the identity formation processes for members of a national running group for Black women in the United States. Results indicate that members overcame their dissonance to running through their identification with the organization who they felt facilitated education, support, and the connection to existing members who served as identity models. Through their own negotiation strategies, they were able to form a salient identity around the activity, and contribute to a growing collective running identity for this group as a whole.  相似文献   

8.
《Sport Management Review》2019,22(5):736-747
Given the growth in the female sport fan base of North American major league sports and the development and expansion of women’s team-related apparel, the purpose of this study was to examine women sport fans’ perceptions of team apparel. The authors collected data through in-depth interviews with 16 Canadian women who self-identified as fans of professional sport teams. They perceived a lack of options in team apparel, despite the development of women’s clothing lines. Analysis of the aesthetics, symbolism, and instrumentality of team apparel using a third-wave feminist approach provides socio-cultural explanations for women fans’ dissatisfaction with existing offerings. This approach advances understandings of the social circumstances shaping women’s sport experiences as fans and the impact of gender on consumer engagement. Results suggest that sport teams need to recognize the diversity of women’s gender identities and expressions and provide a wider range of clothing that demonstrate their status as authentic fans.  相似文献   

9.
《Sport Management Review》2019,22(3):335-347
Social media platforms provide a space where sport fans can interact directly with sport organizations; however, researchers have not empirically examined users’ motivation and usage. Guided by uses and gratifications theory, the authors explored whether social media users’ motivations differed when following a sport organization on two similar microblogging services: Twitter and Weibo. Data gathered from an online survey of users who followed the Los Angeles Lakers on both Twitter (n = 299) and Weibo (n = 796) were analyzed using the Multiple Indicators Multiple Causes model. Findings showed that Weibo users had higher motives for obtaining information, entertainment, technical knowledge, passing time, and escaping from their life than Twitter users, while Twitter followers had higher motivations to express team support than their Weibo counterparts. Results of hierarchical multiple regression analysis suggested that Weibo users had high motives in information gathering and expressing team support, and they also tended to be more interactive. Twitter users were more interested in interacting with a sport organization if their motives for obtaining entertainment information and technical information were met. Results of this study will assist sport organizations to learn to understand users’ motives for following a sports team in both China and America and then develop more effective strategies to engage these users in these two main markets.  相似文献   

10.
《Sport Management Review》2017,20(3):252-260
The purpose of this article is to advance theoretical understanding of the relationship between task conflict and relationship conflict (i.e., triggering process) by discussing the role of social identity as a mediating factor. Specifically, the authors’ proposed theoretical model emphasizes the consequences of intense, long-lasting task conflict by mapping the connection to workgroup identity formation and relationship conflict. The authors apply social identity theory to provide a new lens through which to view the impact of intense, long-lasting task conflict that goes unmanaged in sport organizations. Further, the authors provide several testable propositions regarding identity and subgroup formation that point to major factors influencing the development of relationship conflict within groups. The authors’ propositions bolster current sport management theory by emphasizing how intergroup and intragroup processes are interwoven.  相似文献   

11.
《Sport Management Review》2017,20(4):408-421
While a majority of team identification studies have focused on the influence of psychological connection on organizational objectives, it is important to also examine the influence of team identification on fans in terms of their well-being. Considering the latter, there has been a relative lack of inquiry into how identified fans cope with identity threat, such as program scandal. In the current study, the author uses autoethnography, an interpretive ethnographic mode of inquiry, to examine her Syracuse University Men’s Basketball fandom and her reaction to sanctions imposed on the program in 2015. In doing so, the author finds that she relied on multiple emotion-focused coping strategies over a one-year period to deal with identity threat until a series of positive team-related events restored her identity. The author also finds that her role identities as fan and scholar frequently conflicted one another. Theoretical, methodological, and managerial implications of the current study are discussed.  相似文献   

12.
《Sport Management Review》2017,20(3):296-308
Using a mixed-method exploratory approach we describe and explain the seemingly non-normative behaviors of highly identified fans who Bet Against their Favorite Teams (BAFT). Axial coding of qualitative data from 190 survey respondents and two focus groups indicates the emergence of common themes allowing a typology to unfold that explains the motives for and against BAFTing. Results reveal that Gamblers BAFT for reasons un-related to fandom. Hedgers, on the other hand, BAFT precisely because they are fans; they offset a perceived impending emotional loss with a financial gain, a behavior we identify as Hedging Against Future Failure (HAFFing). This research expands the theoretical knowledge of indirect tactics of image management and introduces HAFFing as a transactional, proactive, and private coping mechanism utilized by highly identified fans to regulate their psychological health. Beyond the implications for researchers of self-image management, these results are applicable to global sport managers adapting to the rising prominence and societal acceptance of sport gambling.  相似文献   

13.
The purpose of this study was to examine whether a mega sport event has the potential to bring the nation together by increasing the importance of national identity and decreasing the importance of ethnic identity on the outcome of social cohesion. Instead of replicating prior work that has performed mean score comparisons of national identity, ethnic identity, and social cohesion before and after a particular event, the authors compared the variance explained (pre vs. post event) to show the aggregate influence of the two identities on social cohesion. By focusing on this reporting method, the subsequent discussion rests entirely on the practical influence of the perceptual changes that resulted from event hosting. Data for this trend analysis were collected from South African residents, pre (N?=?1749), and post (N?=?2020) the 2010 FIFA World Cup. Results indicated that while the importance of national identity on social cohesion did not increase, the importance of ethnic identity did decrease strongly, indicating that these mega sports events might cause individuals to forget about their ethnic differences as a result of these events.  相似文献   

14.
The effects of team identification on sport consumer behaviour are well established. Recent research, however, has moved beyond this perspective to examine how groups within and beyond the team identity influence consumption. Assimilating previous research findings, we advance a Multiple In-group Identity Framework (MIIF), which consists of three levels: (1) superordinate (e.g., team identity), (2) subgroup (e.g., specific stadium area), and (3) relational group (e.g., friends or family). In the MIIF, we conceptualise the complex array of groups to which a consumer may belong within a superordinate identity. Each level includes groups with varying degrees of inclusiveness, homogeneity, and interpersonal attachment to other consumers between members. Individuals seek out sub and relational group membership because solely identifying at the superordinate level may not provide optimal distinctiveness or sufficient interpersonal attachment to other consumers. This provides self-concept benefits that nourish and operate in complement with the superordinate identification. The extent that different in-group identities influence behaviour relates to their importance in a consumer's self-concept and relevance to context. We provide implications for theory and practice.  相似文献   

15.
《Sport Management Review》2016,19(5):550-562
In the present study, the authors aim to understand the sport event volunteer experience in the context of social interaction and its effect on volunteers’ team member exchange and future intentions. Sport event volunteers (N = 150) in the Northeast region in the United States participated in the survey. The partial least squares method of structural equation modeling was used to test the hypotheses. Results indicate that online social interaction ties significantly affect team member exchange, which in turn, predicts volunteers’ intentions to repeat volunteering and also spread positive word-of-mouth about volunteering experience to potential volunteers. The current research specifically demonstrates that establishing social interaction ties through social media promotes positive team member exchange that further impacts volunteers’ future intentions. The research findings also imply that social media can be a cost-effective volunteer management tool in terms of volunteer recruitment and for relatively smaller sport organizations that are generally confronted with limited resources.  相似文献   

16.
《Sport Management Review》2015,18(4):583-595
The concepts of organizational identification and team identification have been researched heavily over the last half-century. However, scholars have failed to specifically examine organizational identification among sport employees. We develop a theoretical framework of organizational identification of sport employees, coined Sport Employee Identification (SEI). We conceptualize SEI as an amalgamation of organizational identification and team identification in which sport employees are both external (fans) and internal (employee) members of the sport organization. The development of the SEI model is based on related theory and further ethnographic data are collected over a four-month period within an intercollegiate athletics fundraising department. Implications for scholars and practitioners and avenues for future research are discussed.  相似文献   

17.
《Sport Management Review》2019,22(3):322-334
A major development in international sport governance is the increasing number of clubs owned by supporters. Researchers have advocated for more supporter involvement in the governance of sport teams but have not fully explained why some supporters attempt to become team owners. Sport governance scholars have also generally ignored the perspectives of those fans that do not seek to become club owners. In the current study, the authors took the perspective of psychological ownership theory and used semi-structured interviews to examine the perspectives of a professional football team’s supporters, some of which were interested in becoming team shareholders. The authors found that a primary reason supporters attempt to become club owners lies in their sense of psychological ownership for their team. Following this sense of ownership, supporter ownership initiatives appear to follow a certain pattern of events, including a sense of dissatisfaction, expressing such dissatisfaction in an attempt to bring about change, and eventually, initiating a formal ownership movement after reaching a tipping point. Lastly, the authors found that during supporter ownership movements, the actions taken by supporters involved in such initiatives may impact fans not involved in the ownership movement. The study makes contributions to sport governance, fan behavior, psychological ownership and fan social network literatures.  相似文献   

18.
Abstract

It seems common knowledge that school sport participation leads to all kinds of social, educational and health outcomes. However, it may also be that students with a certain predisposition, sometimes referred to as sporting habitus, are more inclined to participate in school sports and that the ‘outcomes’ were already present before participation. Several studies indicated that identity formation mediates between sport participation and the outcomes described. Therefore, a longitudinal survey study was used to investigate whether participation in an elementary school sport competition brought about changes in the formation of sport identity and student identity of students. The results of the study showed that participation in the competition was not related to changes in the sport identity and student identity of the children. In contrast to commonplace assumptions about the socialising effects of school sport participation, the results indicate that participating in this school sport competition did not influence the student identity and sport identity of children. It may be that a selected, predisposed group of children with a strong sport identity participates in school sports, although future research is necessary to test this hypothesis.  相似文献   

19.
The aim of this paper was to investigate specific mechanisms of how sport fans’ perceived corporate social responsibility (CSR) of teams could enhance their sense of pride, team identification, and regional attachment. The mediating effect of gender was also examined. A theoretical research model was investigated via multi-group structural equation modeling (SEM) using 317 survey responses. The results indicate that pride is an important mediator of the relationship between perceived CSR and team identification, and team identification was found an important predictor of regional attachment. Additionally, the results suggest that these relationships were much stronger amongst males. In both genders, perceived CSR was an important indicator for enhancing pride.  相似文献   

20.
Although the practice of building brand equity in the context of professional sport teams is popular, the formation of sport team brand equity in the sport marketing literature is still relatively unknown and incompletely understood. In this study, the authors propose a dual-identification model to examine the formation of sport team brand equity in an Asia-based professional team sport setting. Baseball fans (N = 548) of the Chinese Professional Baseball League (CPBL) in Taiwan participated in the self-administered survey. A Partial Least Squares Structural Equation Model analysis revealed that marketplace characteristics (including group experience, salient experience, team history, and fan rituals) and brand-identified-related factors (including self-congruity and team brand prestige) were significantly related to identification with sport team and identification with sport team brand, respectively. In turn, both identification with sport team and identification with sport team brand were significant predictors of sport team brand equity. These findings highlight the importance of studying a dual-identification model in order to understand how sport team brand equity forms and suggest implications for sport team managers.  相似文献   

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