共查询到18条相似文献，搜索用时 828 毫秒
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在我国职业足球发展过程中,职业足球与媒体的关系存在诸多缺陷。职业足球在对大众传媒的运用上表现出种种不成熟和“不作为”,而媒体在职业足球报道中由于缺乏专业素质和职业态度也出现了一些失误甚至失职。这主要是因为职业足球与媒体的目标和利益诉求往往是相抵触的。二者应在职业性和专业性上下功夫,从而共同达到最佳的目标追求。 相似文献
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我国足球运动管理改革的经验与问题 总被引：2，自引：0，他引：2
我国职业足球发展值得肯定的方面是:选定的历史方位是正确的;解决了实施奥运争光战略下的足球运动项目生存问题;足球运动项目的社会基础和市场基础得到有效拓展;改革先行者的试错功能得到充分发挥;促进足球运动项目的对外交流,提升中国足球运动的国际化运营水平;为全社会提供了一个民主自由的评论空间.我国职业足球改革的主要教训是:职业足球制度体系建设严重滞后;足球俱乐部和联赛运营成本失控;始终不能处理好职业足球与媒体的关系是致衰重要原因;体制障碍始终无法突破;组织和人才的专业化程度严重滞后.建议:坚持足球运动职业化改革方向不动摇;下决心突破制约职业足球改革与发展的体制障碍;始终把联赛的财政健康置于管理的首位;下决心主动与媒体重建战略合作伙伴关系;全面推进职业足球专业化建设. 相似文献
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马忠 《武汉体育学院学报》2006,40(3):26-29
政府权力在我国职业足球发展之初起着重要的推动作用，但随着足球职业化的推行，政府权力在职业足球运行过程中的介入逐渐显露出了其局限性，权力对市场规律的扭曲成为制约职业足球发展的主要矛盾，从体育与改革开放的关系看，政府权力在职业足球中的隐退是深化体育改革的方向。 相似文献
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我国近年来参与的多项体育竞赛都为我国带来了荣誉,因此我国的体育运动十分重要,证明了我国的体育强国身份。在我国,发展职业运动员,也是我国人民的向往和追求,然而通过对我国各个行业体育运动的关注,发现足球是我国体育行业的短板。所以需要使学生在体育学习过程中了解足球,热爱足球,通过足球强身健体,形成体育竞争精神。 相似文献
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随着课程改革的不断深入,学生的综合素养越来越受到学校和社会的关注.而体育教学中的校园足球活动对促进学生身体素质、综合素养方面发挥着重要的作用.因此,开展校园足球活动有利于初中体育足球教学的发展.那么,如何在初中体育教学中开展校园足球活动呢?本文分析了开展校园足球活动存在的问题及重点内容,并在此基础上着重探讨了校园足球活... 相似文献
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运动员国际流动过程具有全球化、网络化、空间性、整合性这4个主要特征,并分析统计了3个阶段的职业足球运动员国际流动数据获得理论支撑.职业运动员在不断迁移,并签约到欧洲最富有的俱乐部中.以职业足球市场为例,呈现出新的国际分工,运动员国际流动的关系网络影响,地域与空间流动的整合性等主要特征,这些特征与职业化进程为建立一个健全的全球职业体育市场发挥了重要作用. 相似文献
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<正>对照当下青少年普遍的"文弱之风"和体育课常常被边缘化的现实,是否更需要以强化体育来推进素质教育?缺乏体育,何以才有真正的教育?国务院日前印发了《关于加快发展体育产业促进体育消费的若干意见》。《意见》对足球、篮球、排球等集体项目以及冰雪运动给予特别关注,并将中长期足球发展规划和足球场地设施建设规划列入"重点任务",... 相似文献
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Susanna Hedenborg 《国际体育史杂志》2013,30(7):789-804
The purpose of this article is to analyse the cultural information on (Olympic) sports presented in Swedish media coverage of the London Games 2012. A starting point for the analysis is that the media plays an important part in shaping a majority of the viewers' ideas about what sport is, and who is a real sportsman or sportswoman. In that way, the media gives cultural information on sports. The article focuses on a quantitative analysis of media representations, exploring how coverage intersects with gender and nationality, and devotes special attention to a comparison between the ways in which Sweden and Britain are represented in the media. The study demonstrates that there was a higher percentage of articles on Swedish sportswomen participating in the London Olympic Games compared to previous Olympics. A possible explanation is that the Swedish gender equality discourse has permeated the Swedish media, influencing it to cover sportswomen more than before. In addition, the cultural information presented to the Swedish readership about the London Olympic Games is, in short and oversimplified, nationalism rather than internationalism; that women, and especially Swedish women, practise sport; that track and field, swimming, handball, equestrian sports and football are very important and that they are performed by both men and women; and, finally, that in Britain, men play football and women are not involved in many sporting activities. 相似文献
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《Sport Management Review》2017,20(3):285-295
It is a common argument in Denmark that municipal involvement in professional team sports can be justified on the grounds of local impact. The use of public funds to directly or indirectly subsidise local professional team sports clubs (PTSCs) is often seen as warranted due to the PTSCs’ positive effects on local economic growth or (inbound) municipal migration. However, can PTSCs be associated with tangible effects at all? This question has never been answered properly in a European context. Based on data covering the 2008–2013 period, and using spatial panel regression models, this article examines this issue in relation to three dominant professional sports in Denmark: football (soccer), handball and ice hockey. The study finds effects for only one of the sports examined, with Danish handball clubs exercising a marginal effect on average income. Ice hockey’s effect is negative and football remains insignificant in all models deployed. Concerning migration, negative effects are found in relation to female handball clubs. These findings are consistent with previous research and have implications for local sport policies and managers. Municipal politicians, public authorities or sport managers should no longer rationalise the use of public funds for local PTSCs on the assumption of (tangible) economic effects or population growth, as it appears to be an inefficient use of public money. If policy makers want to increase municipal income or inbound migration, they should engage themselves in developing more appropriate strategies. 相似文献
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Bente Ovedie Skogvang 《Sport in History》2019,39(2):207-228
ABSTRACTThe importance of female and male pioneers in the development of women’s football in Scandinavia is in focus, where some of the female pioneers’ experiences presented. Sif Kalvø from Western Norway was the first known Scandinavian female football player who played abroad in Italy in 1971, and she was one of the pioneers. She was dependent on door openers in Norway and abroad. The door openers role, in making professional football possible; how the professional contracts came through; and why the Scandinavian female footballers went global in the early phases, discussed. To study this the Norwegian Mother of Women’s football, Målfrid Kuvås, and other female pioneer footballers are in-depth interviewed. Kuvås’ large collection of scrapbooks with media coverage, letters and other correspondence from the 1960s to 2000s are also studied. Qualitative in-depth interviews carried out, with five of the early professionals and five of the leaders involved in the migration processes. Secondary sources are academic literature and sport media. The dream about playing professional football, and to be able to live from football brought female players across the globe. Due to this, migration research is of interest when studying women’s football, and ‘push’- and ‘pull’- factors in migration are discussed. 相似文献
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《Sport Management Review》2020,23(1):66-80
Sport has embraced social media, intensifying the (online) coverage of sport organizations and athletes. Until now, the role that social media has played in the renaissance of public shaming in sport has received little attention. To address this gap, the authors present a novel case study of a public, online shaming campaign against an English Premier League football club by one of their own supporters. Data were collected from multiple sources, including online sources and organizational documents that informed both the creation of semi-structured interviews and the development of a process model of public, online shaming. Findings reveal how a supporter query was mishandled by the club. In response, the supporter turned-activist launched a low-scale online shaming campaign about disability discrimination. The campaign escalated in profile to gain national media attention. Within the framework of Online Reputation Management, the authors present the organizational response that sought to bolster the club’s reputation by deploying a series of internal and external responses. The authors conclude that to minimize the potentially negative effects of public shaming in sport, sports organizations should implement specific reputation management practices but ones that monitor online sources for potential issues and crises. 相似文献
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AbstractDespite the large amount of research available on how engagement in football practice relates to future performance level among football players, similar information about the contribution of non-football activities is scarce. Based on data from 745 elite youth players this study aimed to identify the characteristics and contribution of diverse participation towards elite youth and senior professional status. The data were collected using a retrospective questionnaire where the players reported the amount of time spent in other sports than football, in addition to their perceived contribution of different non-football activities for developing football skills. The accumulated hours of time spent in other sports of players who had obtained a senior professional contract were compared to non-professional players, using multilevel modelling (n = 558), while a t-test compared the activity ratings to each other. No significant differences were identified between professional and non-professional players’ engagement history, but overall, the players rated sports similar to football to be significantly more relevant for developing football skills than other sports. The results suggests that spending time in non-football activities did not contribute to present differences in performance attainment in football, but also that potential advantages of such activities may be related to their characteristics. 相似文献
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AbstractFootball is among the world’s most popular sports. It is also one which China has sought to develop in the field of global professional sport. Nevertheless, the professionalization of football in China has not to date actually improved China’s Olympic achievement in the sport. In stark contrast to the glory of being the country that won most gold medals at the 2008 Olympics, China’s poor football performance has been troublesome for the country’s leader. In 2009, newly elected Xi Jin-Ping made a public statement about promoting elite football and expressed his personal hope that China would be capable of both qualifying for the final stages and winning the FIFA World Cup. With such concern on the part of the state leader, attention turned to football, with many private enterprises beginning to echo government policy by demonstrating a willingness to promote elite football. In addition, to accelerate football development, the Chinese Government promised to take action on the separation of government football associations. Research on this process was based on the theoretical framework of state corporatism derived from Schmitter’s work of 1974. Semi-structured interviews were conducted as the method of data collection aimed at helping us understand how Chinese Government either integrated or controlled relevant stakeholders such as NGOs and private enterprises, and further, to discuss the interactions between them. 相似文献