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1.
Social information processing theory claims that computer-mediated communication users form impressions of others by utilizing available information in the web environment. As social networking sites offer a wider variety of cues, however, the environment has become increasingly complex. This study explores which cues influence computer-mediated communication users in a cue-rich environment. More specifically, based on the social identification and deindividuation model, we examined not only how others' opinions but also how the perceived age of the commenters and candidates influenced young people's impressions of political candidates. Participants (N = 520) were randomly placed into a 2 (positive/negative comments) × 2 (younger/older commenters) × 2 (younger/older candidate) design and exposed to a fictitious candidate's Facebook profile with unknown others' comments before reporting the candidate's trustworthiness. Although comments' valence was the strongest cue, the results showed that older commenters' opinions were more influential than young commenters'. This two-way interaction between comments' valence and commenters' age was significant only when the candidate was young, suggesting that social networking sites users utilize multiple cues depending on the situation.  相似文献   

2.
This study employed an online survey (N = 310) to explore how viewers’ motivations for social TV participation influence their involvement in social TV activities, their program commitment, and network loyalty. Findings show that social infotainment and social companionship are the primary motivations of social TV participation. However, only social infotainment significantly predicts the intensity of viewers’ social TV usage, which has a positive influence on program commitment and network loyalty. Additionally, the relationship between social TV usage and network loyalty is partially mediated by program commitment. These findings demonstrate the value of social TV to broadcasters and provide directions for initiating and maintaining long-term relationships with viewers.  相似文献   

3.
Can the comments of a few viewers on social media affect viewers’ perceptions of audience sentiment or their own program enjoyment? If so, do the effects of comments vary based on their valence or placement during programming? We conducted a 2 (positive vs. negative tweets) x 2 (beginning vs. end of program) factorial experiment with an additional control condition (N = 196) to answer these questions. Negative comments undermined perceived bandwagon support for the program and reduced enjoyment, regardless of contextual or trait moderators. Findings suggest that the effects of social television may be attributable to systematic processing of bandwagon cues.  相似文献   

4.
阿尔杜塞派的结构主义意识形态电视批评理论着眼于文本分析 ,认为文本中包含了社会再现系统。它使媒介批评走出了文化主义的阈限 ,从社会结构及其表现系统来看待电视的内结构和外结构 ,将电视文化由一般文本扩大到社会文本。从社会文本结构来研究电视 ,无论就研究视野还是研究方法 ,其影响是巨大的 ,它促成电视文化研究的文化主义和结构主义两种范式的融合 ,为电视研究开辟了新的道路  相似文献   

5.
The scope and nature of reality television has changed since researchers last conducted a content analysis of the antisocial behavior for this type of programming. This study examines the content of seven seasons of Survivor, one of America's longest running reality television programs, to determine the types, frequency, and context of antisocial behavior presented in the series as well as the possible effects of the program on longtime viewers using social learning and cultivation theories. In the 76.4 hours of programming analyzed for this study, 4,207 antisocial acts were documented in the coding database. Indirect aggression and verbal aggression were found to be the most frequently occurring types of antisocial behavior. The number (4,207) and the rate (45.7 acts per hour) of antisocial acts in the seven seasons of Survivor analyzed in this study is higher than the findings of a previous study of antisocial behavior in reality-based television conducted in 1997. This study clearly demonstrates that longtime viewers of Survivor get a higher dose of antisocial behavior than did regular viewers of news programming and other reality-based programs that aired slightly more than 10 years ago.  相似文献   

6.
Nearly 20 years after the Telecommunications Act of 1996, it is unclear how its mandates influence current parents’ mediation behavior. Parents of 2- to 17-year-old children (N = 1,431) were surveyed about their awareness and perceptions of the TV ratings system and use of the V-chip. Most (81%) parents knew about the ratings system and found it to be only “somewhat useful.” Only 16% of those parents had ever used the V-chip. Ratings awareness and perceptions and V-chip use varied with family characteristics. Policymakers should revisit how to provide better tools for mediating children’s viewing in this new information age.  相似文献   

7.
Nearly a century of research has demonstrated a positive association between romanticism—a relationship-type schema that emphasizes idealistic and positive experiences in romantic relationships—and quality of romantic relationships. This investigation examined whether relational maintenance behavior and shared TV viewing mediate that association. The sample contained 202 participants, including college students and older adults. Results demonstrated that relational maintenance behavior mediated the association between romanticism and relationship quality, but shared TV viewing did not. Nevertheless, shared TV viewing independently and positively predicted variance in relationship quality. These results both clarify the mechanism by which romanticism may operate and support shared media use as a maintenance behavior that may be meaningful in close relationships.  相似文献   

8.
Although adoptees are often stigmatized for their nonnormative identity, adopted individuals must communicate with nonfamily members to integrate their adoptive identity into their definition of self. In the current study, adult adoptees (n = 25) were interviewed about their processes for disclosing their adoptive status in their social networks. Drawing upon communication privacy management (CPM) theory, inductive analyses demonstrated that adoptees created motivational and contextual criteria to enact privacy rules surrounding adoption. Adoptees maintained privacy to avoid messages of “difference,” insensitive comments, imperviousness, and negative opinions about adoption. Adoptees disclosed about their adoption to build relational closeness and to educate/advocate for adoption. These privacy decisions were undergirded by the societal assumption that families are biologically linked or the discourse of biological normativity (Suter et al., 2014).  相似文献   

9.
Police departments increasingly use social media for enhancing their relationships with citizens. However, little is known about how specific characteristics of police-initiated messages affect whether and to what extent citizens engage with the former. This study looks at 11 large police departments using Twitter in Germany. Based on a multimethod approach, it explores the effect of content type and two emotional elements (i.e. arousal and valence) of tweets on different dimensions of citizen engagement. The latter is measured as observable online behavioral responses to police tweets in form of likes, comments, and retweets. The results suggest that emotional arousal (i.e. the emotional intensity of a tweet) plays a key role in triggering all forms of citizen engagement, while emotional valence (more specifically, the negativity of a tweet) largely shows no effect. Moreover, the impact of content type (informative versus interactive) varies across the different engagement dimensions.  相似文献   

10.
An experiment was conducted (N = 170) to determine the role of civility and anonymity in online comments received for a news story. Dependent variables were (a) interest in the discussion, (b) favorability toward the comments, (c) favorability toward the commenter, and (d) trust in the information. Participants exposed to uncivil comments viewed the commenter less favorably and reported less trust in the information in the comment. Anonymity had no effect on the dependent variables, in contrast to expectations derived from social presence theory. Findings revealed that politeness of comments affected participants’ overall perceptions of the content of the online discussion.  相似文献   

11.
Television stations are increasingly using social media platforms for a variety of reasons. This study examined more than 4,300 visuals posted to the Instagram sites of 383 local TV stations in the United States. The analysis found that news and promotion were the top themes of the posts. Using Goffman’s (1959) presentation of self as a theoretical foundation, this study found that visuals coded as frontstage received more likes and comments than backstage visuals. Small market stations featured more promotion visuals than large and medium markets. Large market stations featured more lifestyle, community, and news posts than the other market sizes.  相似文献   

12.
该研究以接受美学为视角,通过对《国家宝藏》弹幕评论进行内容分析,讨论文博类电视节目受众的期待视野。研究结果显示,文博类电视节目受众的期待视野由文化期待、娱乐期待、身份期待、情感期待和社交期待等五种期待构成,其中文化期待、身份期待与情感期待尤能彰显文博类电视节目受众在期待视野上的特殊性。要保持自身的吸引力,文博类电视节目应与受众的期待视野保持一定的审美距离,不仅要满足受众的娱乐期待与社交期待,更要通过引导文化期待、平衡身份期待、强化情感期待实现对受众期待视野的超越乃至校正。  相似文献   

13.
刘丹  刘冬雯 《新闻界》2008,(3):129-130
本文从主持风格个性化、节目形式个性化、评论内容个性化三个方面,分析凤凰卫视评论节目的独特魅力。  相似文献   

14.
Maintenance behaviors play an important role in sustaining relational states, especially within committed romantic relationships. Limited research, however, has considered media portrayals of these behaviors. From the framework of social cognitive theory, this content analysis examined relational maintenance behaviors portrayed by committed romantic couples (heterosexual, gay, and lesbian) on prime-time network television. The frequency of maintenance behaviors (positivity, understanding, self-disclosure, assurances, relationships talks, tasks, and networks) varied by type, valence, program genre, and couple type (married/civil union or cohabitating). Results indicated that comedies featured more frequent relationship maintenance behaviors than dramas. In addition, comedies exhibited more frequent negative maintenance behaviors than dramas. Differences also existed between couple regarding the types of maintenance behavior exhibited. No sex differences in maintenance behaviors were observed between male and female characters.  相似文献   

15.
This article examines the role of subjective and objective determinants of ethnolinguistic identity gratifications among Swedish speakers in Finland (N = 703) and French speakers in Canada (N = 4969). As expected, in both settings, the results demonstrated that ethnolinguistic identity as well as ethnolinguistic vitality significantly predicted the linguistic patterns of TV use; furthermore, a significant interaction between identity and vitality indicated that the effect of identity on TV is greater in areas where objective vitality is higher and the TV access in the given ethnic language is greater. Findings and implications are discussed.  相似文献   

16.
陈虹 《新闻界》2008,(5):104-107
“播出季”是一种源自美国的电视频道运营创新方法。本文结合我国的实际情况,从理论和实践两方面,阐述了我国本土“播出季”的探索和发展情况,并对其发展对策提出一些看法。  相似文献   

17.
The purpose of this study is to explore the ways in which users build parasocial relationships via social TV, and the implications for sociability and usability in future media. Focusing on parasocial behavior, this study examines how sociability and usability influence the attitudes and intentions of social TV (STV) users. The findings from experiments and a user survey indicate mediating and moderating roles of parasociability in the effect of performance on intention. The results showed that STV viewing and interaction were positively associated with parasocial experience. Parasocial relationships and interaction, in turn, were positively associated with the viewers’ perception of usability and sociability, and intentions. This study reveals the links among an emerging media experience, social TV, and users’ interaction with mediated realities.  相似文献   

18.
People are reluctant to share bad news. Reasons include self-presentation and sensitivity to receiver emotionality. An experiment investigated these reasons during interactions between friends and strangers. Females (N = 330, 165 dyads) gave good or bad news to a close friend or stranger. Time to response was recorded. The MUM effect replicated for both friends and strangers. No main effects for friend/stranger or interaction between friend/stranger and news valence were found. Data were more consistent with a self-presentation explanation. Behavioral data were also analyzed to explore communicative behavior that accompanies the sharing of good and bad news. Limitations and implications are discussed.  相似文献   

19.
This study examined sexual content in American prime-time programs popular among the tween (9–14 years of age) audience on broadcast networks and programs aired on the most popular adolescent TV networks—an understudied area of media research. Consistent with past research, the majority of broadcast shows contained sexual talk and behaviors, as did adolescent shows. No significant difference was observed between the two types of shows regarding the frequency with which sexual behaviors were presented in a given hour of TV programming. The amount of scene focus paid to sexual themes varied, but studio audiences were almost always heard positively reinforcing these messages. The findings are discussed with respect to social cognitive and cultivation theories.  相似文献   

20.
唐定  毛江红 《新闻界》2008,(1):118-119
电视新闻娱乐化促进了电视新闻的发展,满足了受众的多样化需求。而电视新闻泛娱乐化削弱了电视媒体的社会责任,降低了观众思维和行为能力,影响了电视新闻的传播效果。为了避免电视新闻娱乐化产生消极影响,应该把握好三个"度",即专业度、品位度和接受度。  相似文献   

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