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61.
Jack Temple Kirby's Media-Made Dixie: The South in the American Imagination. (Baton Rouge, La.: Louisiana State University Press, 1978—$9.95)

Dan Nimmo's Political Communication and Public Opinion in America (Santa Monica, Calif.: Goodyear Publishing Co., 1978—price not given, but available in hard and paper editions)

Raymond G. Smith's The Message Measurement Inventory: A Profile for Communication Analysis (Bloomington, Ind.: Indiana University Press, 1978—$12.50)

Fred Fedler's An Introduction to the Mass Media (New York: Harcourt, Brace Jovanovich, 1978—price not given, paper)

Rolf Myller's Symbols and their Meaning (New York: Atheneum, 1978—$9.95)

William E. Francois, Mass Media Law and Regulation (Columbus, Ohio: Grid, Inc., 1978—price not given)

James Leigh and Claude R. Martin, Jr., Current Issues and Research in Advertising (Ann Arbor, Mich.: Graduate School of Business Administration, University of Michigan, 1978—$4.75, paper)

Philip Ward Burton's Advertising Copywriting (Columbus, Ohio: Grid, 1978—$12.95)

Postal and Allied Arenas–Research Task Specifications, Phase I: Arena Survey by John F. McLaughlin (October 1977, 39 pp., $10.90, paper, Working Paper W-77-9)

The Communications Act Policy Toward Competition: A Failure to Communicate by G. Hamilton Loeb (October 1977, 95 pp., $23.40, paper, Publication P-77-3)

Roland E. Wolseley's Careers in Religious Communications (Herald Press, Scottdale, Pa. 15683—$4.95, paper)

Roland Barthes' Image-Music- Text (New York: Hill & Wang, 1977—$8.95)

Jacques Barzun and Henry F. Graff's The Modern Researcher (New York: Harcourt Brace Jovanovich, 1977—$6.95 in paper, and also available in hardback)  相似文献   
62.
Communication climate and satisfaction with immediate supervision   总被引:1,自引:0,他引:1  
Four factors (reciprocity, feedback perceptiveness, feedback responsiveness, and feedback permissiveness) are related to employees' satisfaction with immediate supervision in this industrial communication field study.  相似文献   
63.
To design an effective computer science curriculum, educators require a systematic method of classifying the difficulty level of learning activities and assessment tasks. This is important for curriculum design and implementation and for communication between educators. Different educators must be able to use the method consistently, so that classified activities and assessments are comparable across the subjects of a degree, and, ideally, comparable across institutions. One widespread approach to supporting this is to write learning objects in terms of Bloom’s Taxonomy. This, or other such classifications, is likely to be more effective if educators can use them consistently, in the way experts would use them. To this end, we present the design and evaluation of our online interactive web-based tutorial system, which can be configured and used to offer training in different classification schemes. We report on results from three evaluations. First, 17 computer science educators complete a tutorial on using Bloom’s Taxonomy to classify programming examination questions. Second, 20 computer science educators complete a Neo-Piagetian tutorial. Third evaluation was a comparison of inter-rater reliability scores of computer science educators classifying programming questions using Bloom’s Taxonomy, before and after taking our tutorial. Based on the results from these evaluations, we discuss the effectiveness of our tutorial system design for teaching computer science educators how to systematically and consistently classify programming examination questions. We also discuss the suitability of Bloom’s Taxonomy and Neo-Piagetian theory for achieving this goal. The Bloom’s and Neo-Piagetian tutorials are made available as a community resource. The contributions of this paper are the following: the tutorial system for learning classification schemes for the purpose of coding the difficulty of computing learning materials; its evaluation; new insights into the consistency that computing educators can achieve using Bloom; and first insights into the use of Neo-Piagetian theory by a group of classifiers.  相似文献   
64.
This paper indicates how a technique which groups criteria in terms of the homogeniety of their associated prediction equations can be used to identify and describe the rating policies within a group or board of judges.  相似文献   
65.
Editorial     
THE INDEPENDENT STUDY PROGRAM IN THE UNITED STATES, A REPORT ON AN UNDERGRADUATE INSTRUCTIONAL METHOD. By Robert Bonthius, F. James Davis, J. Garber Drushal, in Collaboration with Frances V. Guille and Warren P. Spencer. New York: Columbia University Press, 1957; pp. xxi+259. $4–50.

THE CHALLENGE OF SOVIET EDUCATION. By George S. Counts. New York: McGraw‐Hill, 1957; pp. xii+330. $6.00.

A FOURTH OF A NATION. By Paul Woodring. New York: McGraw‐Hill, 1957; pp. vii+255. $4.50.

A DICTIONARY OF CONTEMPORARY AMERICAN USAGE. By Bergen Evans and Cornelia Evans. New York: Random House, 1957; pp. viii+567. $5.95.

JOSEPH GLANVILL, ANGLICAN APOLOGIST. By Jackson I. Cope. St. Louis: Washington University Studies, 1956; pp. 179. $3.75.

GRIECHISCH‐RÖMISCHE RHETORIK 1915–1925. By Georg Lehnert. Jahresbericht über die Fortschritte der klassischen Altertums‐wissenschaft, Vol. 285 (1944–1955), pp. 5–198. Göttingen: Vandenhoeck &; Ruprecht, 1956. [$10.72.]

PATRICK HENRY, PATRIOT IN THE MAKING. By Robert D. Meade. (Virginia Edition.) Philadelphia: J. B. Lippincott, 1957; pp. x+431. Illustrated. $7.50.

WOODROW WILSON AND THE WORLD TODAY. Edited by Arthur P. Dudden. Philadelphia: University of Pennsylvania Press, 1957; pp. x+96. $3.75.

WILSON'S FOREIGN POLICY IN PERSPECTIVE. Edited by Edward H. Buehrig. Bloomington: Indiana University Press, 1957; pp. 176. $4.50.

WOODROW WILSON. By Silas Bent McKinley. New York: Frederick A. Praeger, 1957; pp. 284. $4.50.

THE DEMOCRATIC ROOSEVELT: A BIOGRAPHY OF FRANKLIN D. ROOSEVELT. By Rexford G. Tugwell. New York: Double‐day, 1957; pp. 712. $8.50.

GROUP DISCUSSION PROCESSES. By John W. Keltner. New York: Longmans, Green, 1957; pp. x+373. 14.50.

THE AGE OF TELEVISION. By Leo Bogart. New York: Ungar, 1956; pp. xii+348. $6.50.

BRITISH RADIO DRAMA 1922–56. A Survey by Val Gielgud with a Foreword by Sir William Haley, K.C.M.G. London: Harrap, 1957; pp. 207, 15/.

TRAGEDY. By William G. McCollom. New York: Macmillan, 1957; pp. ix+254. $5.00.

ON THE DESIGN OF SHAKESPEARIAN TRAGEDY. By Harold S. Wilson. Toronto: University of Toronto Press, 1957; pp. 256. $5.00.

ENGLISH SENTIMENTAL DRAMA. By Arthur Sherbo. East Lansing, Michigan: Michigan State University Press, 1957; pp. viii+181. $4.50.

THE IRRESISTIBLE THEATRE. By W. Bridges‐Adams. Cleveland and New York: World, 1957; pp. xiv+446. $6.00.

THE VARIORUM EDITION OF THE POEMS OF W. B. YEATS. Edited by Peter Allt and Russell K. Alspach. New York: Macmillan, 1957; pp. xxxvi+884. $18.50.  相似文献   
66.
Editorial     
THE HAMLET OF EDWIN BOOTH. By Charles H. Shattuck. Urbana: University of Illinois Press, 1969; pp. xxvii+321. $10.95.

CHARLES KEMBLE, MAN OF THE THEATRE. By Jane Williamson. Lincoln: University of Nebraska Press, 1970; pp. x+267. $7.95.

THE BLACK TEACHER AND THE DRAMATIC ARTS: A DIALOGUE, BIBLIOGRAPHY, AND ANTHOLOGY. Edited by William R. Reardon and Thomas D. Pawley. Westport, Conn.: Negro Universities Press, 1970; pp. xviii+487. $13.50.

A DICTIONARY OF AFRO‐AMERICAN SLANG. Edited by Clarence Major. New York: International Publishers, 1970; pp. 128. .$5.95; paper $1.95.

ADLAI STEVENSON: PATRICIAN AMONG THE POLITICIANS. By Bert Cochran. New York: Funk &; Wagnalls, 1969; pp. 424. $10.00.

THE POLITICIANS 1945–1960. By Booth Mooney. Philadelphia and New York: J. B. Lippincott, 1970; pp. 368. $7.95.

MOMENTS IN THE RHETORIC OF THE COLD WAR. By Wayne Brockriede and Robert L. Scott. New York: Random House, 1970; pp. 130. Paper $2.50.

THE PENTAGON PROPAGANDA MACHINE. By Sen. J. W. Fulbright. New York: Liveright Publishing Corp., 1970; pp. vii+166. $4.95.

MASS COMMUNICATIONS AND AMERICAN EMPIRE. By Herbert I. Schiller. New York: Augustus M. Kelley, 1969; pp. x+170. $9.00.

MASS MEDIA IN THE SOVIET UNION. By Mark W. Hopkins. New York: Pegasus, 1970; pp. xviii+366. $8.95.

THE IMAGE EMPIRE: A History of Broadcasting in the United States, Volume III, from 1953. Erik Barnouw. New York: Oxford University Press, 1970; pp. 396. $9.75.

THE GLASS TEAT. By Harlan Ellison. New York: Ace Books, 1970; pp. 318. Paper $1.25.

CULTURE IS OUR BUSINESS. By Marshall McLuhan. New York: McGraw‐Hill, 1970; pp. 336. $10.00.

THE ACQUISITION OF LANGUAGE: THE STUDY OF DEVELOPMENTAL PSYCHO‐LINGUISTICS. By David McNeill. New York: Harper and Row, 1970; pp. viii+183. $6.95.

LANGUAGE DEVELOPMENT: FORM AND FUNCTION IN EMERGING GRAMMARS. By Lois Bloom. Cambridge: M. I. T. Press, 1970; pp. xiv+270. $8.95.

THE DEVELOPMENT OF ORAL COMMUNICATION IN THE CLASSROOM. By Gerald M. Phillips, Robert Dunham, Robert Brubaker, and David Butt. Indianapolis: Bobbs‐Merrill, 1970; pp. xiii+204. $6.50.

CLINICAL SPEECH IN THE SCHOOLS: ORGANIZATION AND MANAGEMENT. Edited by Rolland J. Van Hattum: Springfield, Ill.: Charles C Thomas, 1969; pp. xiv+381. $12.50.

STUTTERING: LEARNED AND UNLEARNED. By Frank J. Falck. Springfield, Ill.: Charles C Thomas, 1969; pp. 160. $7.75.

THE IDEA OF A PARTY SYSTEM: THE RISE OF LEGITIMATE OPPOSITION IN THE UNITED STATES, 1780–1840. By Richard Hofstadter. Berkeley and Los Angeles: University of California Press, 1969; pp. xiii+280. $7.50; paper $2.45.

THE PULPIT OF THE AMERICAN REVOLUTION: POLITICAL SERMONS OF THE PERIOD OF 1776. Edited by John Wingate Thornton. New York: Da Capo Press, 1970; pp. 537. $19.50 [first published 1860].

THE ART OF THE AMERICAN FOLK PREACHER. By Bruce A. Rosenberg. New York: Oxford University Press, 1970; pp. xii+ 265. $8.50.

THE YOUNGER PITT: THE YEARS OF ACCLAIM. By John Ehrman. New York: E. P. Dutton, 1969; pp. xv+710. $14.95.

MYTH AND REALITY IN LATE‐EIGHTEENTH‐CENTURY BRITISH POLITICS AND OTHER PAPERS. By Ian R. Christie. London: Macmillan, 1970; pp. 383. £5.

CICERO: EIN BIOGRAPHISCHER VERSUCH. By Matthias Gelzer. Wiesbaden: Franz Steiner Verlag, 1969; pp. x+426. DM 32.‐.

CICERO ON ORATORY AND ORATORS. Translated or Edited by J. S. Watson. Introduction by Ralph A. Micken. Foreword by David Potter. Carbondale: Southern Illinois University Press, 1970; pp. li+379. $8.50.

OF ELOQUENCE. Studies in Ancient and Medieval Rhetoric. By Harry Caplan. Edited with an Introduction by Anne King and Helen North. Ithaca, N. Y.: Cornell University Press, 1970; pp. 289. $8.50.

LANGUAGE IS SERMONIC: RICHARD M. WEAVER ON THE NATURE OF RHETORIC. Edited by Richard L. Johannesen, Rennard Strickland, and Ralph T. Eubanks. Baton Rouge: Louisiana State University Press, 1970; pp. vii+230. $6.95.

VON DEUTSCHER REDE (Of German Speech). By Walter Jens. Munich, Germany: E. Piper, 1969; pp. 217+bibliography. $3.50.

UNDERSTANDING DISCOURSE: THE SPEECH ACT AND RHETORICAL ACTION. By Karl R. Wallace. Baton Rouge: Louisiana State University Press, 1970; pp. xi+150. $6.50.

STUDIES IN MACHIAVELLIANISM. By Richard Christie and Florence L. Geis. New York: Academic Press, 1970; pp. xii+415. $12.50.

THE WORLD'S BEST ORATIONS. Edited by David J. Brewer. (Reprint) Metuchen, N. J.: Scarecrow Press, 1970. 2 vols. $84.50.

AUSTRALIA SPEAKS: AN ANTHOLOGY OF AUSTRALIAN SPEECHES. Edited by A. L. McLeod. Sydney: Wentworth Press, 1969; pp. 213. Paper $5.00.

REPRESENTATIVE AMERICAN SPEECHES: 1969–1970. Edited by Lester Thonssen. New York: H. W. Wilson, 1970; pp. 208. $4.50.

METHODS OF RESEARCH IN COMMUNICATION: Edited by Philip Emmert and William D. Brooks. Boston: Houghton Mifflin, 1970; pp. ix+517. $8.95.

OF HUMAN INTERACTION. By Joseph Luft. Palo Alto, Calif.: National Press Books, 1969; pp. 177. $4.95.

FUNDAMENTALS OF INTERPERSONAL COMMUNICATION. By Kim Giffin and Bobby R. Patton. New York: Harper and Row, 1971; pp. xii+229. $6.50.

BASIC READINGS IN INTERPERSONAL COMMUNICATION. Edited by Kim Giffin and Bobby R. Patton. New York: Harper and Row, 1971; pp. xi+441. Paper $4.95.

INTERPERSONAL COMMUNICATION: A CROSS‐DISCIPLINARY APPROACH. By Arthur Solomon. Springfield, Ill.: Charles C Thomas, 1970; pp. vii+109. $8.50.

“SPEECH COMMUNICATION IN THE SECONDARY SCHOOL,” The Bulletin of the National Association of Secondary School Principals. Edited by Stanley M. Elam and Waldo W. Braden. Washington, D. C.: December, 1970; pp. iii+148. Paper $2.00.

MODERN DEBATE CASE TECHNIQUES. By Donald R. Terry, with James M. Copeland, Philip Emmert, Clark D. Kimball, Allan J. Lichtman, and Daniel M. Rohrer. Skokie, Ill.: National Textbook Company, 1970; pp. ix+ 107. Paper $3.00.  相似文献   
67.
OBSCENITY AND FREEDOM OF EXPRESSION. Edited by Haig A. Bosmajian. New York: Burt Franklin &; Co., 1976; pp. xvii+ 348. $27.50.

A THEORY OF SEMIOTICS. By Umberto Eco. Bloomington, Indiana: Indiana University Press, 1976; pp. ix—354. $15.00.

SOCIAL PSYCHOLOGY: PEOPLE IN GROUPS. By Bertram H. Raven and Jeffrey Z. Rubin. New York: John Wiley &; Sons, Inc., 1976; pp. xx+591. $12.95.

TRUMPETS OF GLORY: FOURTH OF JULY ORATIONS, 1786–1861. Edited by Henry A. Hawken. Granby, Connecticut: The Salmon Brook Historical Society, 1976; pp. viii—368. $14.50.

UPTON SINCLAIR: AMERICAN REBEL. By Leon Harris. New York: Thomas Y. Crowell, 1975; pp. x—435. $12.95.

CRITICS ON UPTON SINCLAIR. Edited by Abraham Blinderman. Coral Gables: University of Miami Press, 1975; pp. 128. $3.95.

STANISLAVSKI ON OPERA. By Constantin Stanislavski and Pavel Rumyantsev. Translated and Edited by Elizabeth Reynolds Hap‐good. New York: Theatre Arts Books, 1975; pp. vii—374. $18.50.

SCOUNDREL TIME. By Lillian Hellman. Introduction by Garry Wills. Boston: Little, Brown and Company, 1976; pp. 155. $7.95.

THE NEW WAVE. By James Monaco. Oxford University Press, 1976, pp. 372. $15.95.

LE CINÉMA EN QUESTION. By Jean Collete. Editions du Cerf, 1972. pp. 192. 25 francs.

CINÉMA FRANÇAIS DEPUIS LA NOU‐VELLE VAGUE. By Claire Clouzot. Alliance Francais Press, 1973, pp. 205. 24 francs.

VASILE FLORESCU. RETORICA SI NEORETORIA: GENEZA; EVOLUTIE; PERSPECTIVE. Bucuresti: Editura Academiei Republicii Socialiste Romania, 1973. Pp. 266. (No price listing available)

PROCESS OF SPEECH: PURITAN RELIGIOUS WRITING AND PARADISE LOST. By Boyd M. Berry. Baltimore: The John Hopkins University Press, 1976, pp. xi+305.

LA PRECETIVA RETÓRICA ESPAÑOLA EN EL SIGLO DE ORO. By Antonio Marti. Madrid: Editorial Gredos, 1972; pp. 346. 250 ptas.

LA RÉTORICA ESPAÑOLA DE LOS SIGLOS XVI Y XVII. By Jose Rico Verdu. Madrid: Consejo Superior de Investigaciones Cientificas, 1973; pp. xv‐379. 400 ptas.

THE EFFECTS OF MASS COMMUNICATION ON POLITICAL BEHAVIOR. By Sidney Kraus and Dennis Davis. University Park: The Pennsylvania State University Press, 1976; pp. xiii‐308. $16.95; paper $7.95.  相似文献   
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70.
Theories of motivation frequently conflict with one another, not only in their basic assumptions, but also in their interpretation of similar phenomena. Consequently, the teacher of educational psychology faces the arduous task of reasonably clarifying for students some means of transferring this contrasting information into a usable format \ of guidelines and principles. The Time Continuum Model of Motivation directly assists this process by systematically consolidating motivational constructs across theories. This model organizes six major factors — attitude, need, stimulation, affect, competence and reinforcement — along a time sequence. The instructor of educational psychology can use the model to demonstrate the applicability of different motivational theories to a variety of learning situations. In addition, the key questions of how and when to use the basic elements from different motivational theories can be systematically approached for optimal student learning and transfer to applied settings.  相似文献   
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