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31.
纪洁明 《陕西教育学院学报》2012,(3):40-43
央视《新闻联播》作为中国收视率最高的电视节目之一,一直在观众心目中有着较高的地位,其权威性、影响力都毋庸置疑。《新闻联播》不仅是党和政府的喉舌,传递着重要的方针政策,还是中国政治、经济的晴雨表,老百姓通过对它来解读中国政治局势和经济形势的风云变幻。从传播文化学理论出发,以象征符号与国家形象、电视仪式与国家认同以及议程设置与意识形态建构三个角度来解读《新闻联播》的权威性。 相似文献
32.
The research in this article examines audience responses to a range of factual and reality genres. It takes as a starting point that television audiences do not experience news or documentary or reality TV in isolation but as part of a range of factual and reality programmes. Factual and reality programming includes a broad understanding of non-fictional programming on broadcast television, satellite, cable and digital television. The breakdown of factual and reality programming into specific genres includes news, current affairs, documentary, and reality programmes, with further sub genres applied within each of these categories. This article critically examines genre evaluation. The quantitative research in this article is based on two national representative surveys conducted in Britain and Sweden. In both Britain and Sweden, programme makers have moved towards a reliance on popular factual genres. In Britain this is across all channels, and in Sweden this is mainly concentrated on commercial channels. Whilst there is still a commitment to news, there is an increasing use of hybrid genres in an attempt to popularise factual output. The impact of this changing generic environment on audiences is that in both countries viewers have reacted by drawing a line between traditional and contemporary factual genres. It is precisely because of the redrawing of the factual map that viewers rely on traditional ways of evaluating genres as public and informative, or popular and entertaining. The data provides evidence that contributes to existing debate on television genre, public service broadcasting, and media literacy skills. The central argument in this article is that genre evaluation is connected with wider socio-cultural discourses on public service broadcasting and popular culture, and that these are common social and cultural values that are shared by national audiences in two Northern European countries. 相似文献
33.
契机、转机或是危机?——试析数字新媒体对广播电视的影响 总被引：1，自引：0，他引：1
传统广播电视的数字化进程是革命性的。数字新媒体不仅在频道定位、内容形态、赢利模式、产业链等方面改变了广播电视的业态,同时也为广播电视带来了新的传播生态和社会交往方式。广播电视新媒体的发展必须要认清数字媒体对广播电视业态以及媒介生态的影响。决定广播电视新媒体发展方向的不是技术本身,而是民众数字生活水平的提高。 相似文献
34.
在传媒业高度商业化的香港 ,香港电台作为惟一一家由政府所办电台具有独特的地位。然而 ,作为香港回归过程中的一个遗留问题 ,香港电台的身份与功能发生了失调 ,并成为各派政治力量交锋的一个角力场 ,从而连年来是非不断。香港电台的定位与发展路向问题已经争论、延宕很长时间。淡化官方色彩 ,力避商业化 ,彻底公营应该成为解决香港电台难题的一把钥匙。 相似文献
35.
David Mcneil 《Media History》2013,19(1):71-86
The goal of this article is to demonstrate and analyse how two public broadcasters with cultural and technical mandates to foster identity formation, the BBC in Britain and the Canadian Radio Broadcasting Commission (CRBC) in Canada, came to terms with the fact that the British and Canadian identities were different, and growing more so, in the 1930s. The focus is on how two BBC officials, Malcolm Frost and Felix Greene, assessed the public broadcasting experiment in Canada and gradually came to understand that the CRBC, while a Dominion broadcaster and potential distributor of the Empire Service, was also a North American broadcaster striving to gain legitimacy and credibility with Canadian listeners accustomed to the popular commercial programming of the large American networks. It concludes with a discussion of Greene's role in the creation of the Canadian Broadcasting Corporation (CBC) and the appointment of Canadian-born BBC official Gladstone Murray as its first general manager. 相似文献
36.
《Journalism Practice》2013,7(7):834-852
ABSTRACTThis paper examines the impact of the digital transformation on broadcast practices from a producer/studio participant perspective with a focus on sports journalism online. More specifically, the study targets changes in sports talk and interaction as producers re-shape their communicative activities to fit audiences’ new contexts of reception. It discusses how these changes in practices relate to some of the fundamental assumptions in current broadcast talk theory. The textual studies are complemented by interviews with six prominent Swedish media industry representatives in order to shed light on their perceptions of the broadcast to online shift given their respective experiences. The results show how producers/participants adapt to a more casual and relaxed interactional style and tone online than in ordinary broadcasting. The studied sportscasts also largely abandon the traditional broadcast address, as expressed in direct discursive address and looks-to-camera, for an orientation to screen devices where social media active audiences are to be “found,” although still having a traditionally positioned audience to attend to. Although sociability is still the structural principle for producers’ interactional choices irrelevant of platform, the strategies of how to achieve it are changing due to the digital transformation. 相似文献
37.
从公共广播运行层面来看,公共广播系统发展的历史及其生存的大环境对其价值实现具有相对独特的诉求。本文因对美国公共广播系统的考察访问而受启发,从美国公共广播系统内、外部治理两个角度来审视公共广播系统的治理特点。总体来看,公共广播系统具有相对独立(非集权化)与长期有效率运行(非官僚化)两个重要特征。这两个特征显然需要一个良好的治理结构。本文拟从其宏、微观等层面来考量分权架构与市场取向的制度安排对于公共广播发展的意义。 相似文献
38.
谢跃进 《湖南大众传媒职业技术学院学报》2009,9(5):9-15,70
站在2009年的关键节点上去梳理60年来以湖南人民广播电台为标志的湖南人民广播事业历史进程,能凸显特别的意义,在60年的不断变迁与发展中,可以探寻到湖南人民广播事业的过去、现在与未来。“新广播、新跨越、新发展”的战略目标需要我们这代广播人去努力拼搏。 相似文献
39.
文章从视频服务器系统,数据库服务器,播出控制系统,系统防病毒措施,时钟及同步系统和供电系统等方面充分阐述广西电视台在系统安全性的设计上的考虑。 相似文献
40.
《普罗米修斯》2012,30(1):59-74
In the mid-1980s the AUSSAT satellite brought television and radio to remote Australia for the first time. There was concern amongst Aboriginal communities that the imposition of mass media without consultation could result in permanent damage to culture and language. However, over the years, the Warlpiri people have adopted modern communication technology including radio, video making, locally produced television, and more recently on-line services. This paper examines why the Warlpiri have adopted modern communication technology and whether there have been social changes as a result. It also looks at the pioneering media work by the Pitjantjatjara people at Ernabella in the far north of South Australia. 相似文献