The “Linsanity” phenomenon attracted an increase in attention toward the National Basketball Association (NBA) for a short period of time. Drawing on self-categorization theory to elucidate current literature on team identification, this research proposed a conceptual model delineating the social psychological process for international consumers during the phenomenon. Using an online survey with a convenience sample in Taiwan, structural equation modeling, including confirmatory factor analysis (CFA) and path analysis, validated the conceptual model and confirmed the relationships between constructs in the model. Results indicated that Taiwanese identification positively influenced player identification, while player identification mediated the relationship between Taiwanese identification and team identification. Consequently, team identification positively influenced NBA involvement. The research findings together contribute to explicating the mechanism behind consumers’ self-categorization process during the “Linsanity” phenomenon while offering implications for international sport marketing. The research concludes with suggestions for future research. 相似文献
One of the key issues of team sport championships is competitive balance. One of the dimensions of competitive balance is concerned with the differences in sporting capabilities of teams within a season. The aim of this study is to evaluate competitive balance in Greek basketball and handball championships in relation to the presence and number of foreign players. The examined periods are from 1965–1966 to 2012–2013 (n = 47) for basketball and from 1983–1984 to 2012–2013 (n = 30) for handball. Foreign players appeared in basketball starting from 1988 while in handball from 1999. For each season and sport, two global and three special indices that capture competitive balance in the multileveled championship structure were calculated. Results showed that the number of foreign players per team is dependent on the country's macroeconomic status and in its turn improves the overall competitiveness, as well as competitiveness at the relegation level. In handball foreign players appeared later and in lesser numbers than in basketball. The increase in competitiveness of the national basketball league as a result of the increase in numbers of foreign players across all teams was followed by an upsurge in the quality, performance and achievements of the top teams participating in the European competitions. 相似文献
Background: School Health and Physical Education (HPE) and sport has increasingly become a complex cultural contact zone. With global population shifts, schools need policies and strategies to attend to the interests and needs of diverse student populations. School HPE and sport is a particularly significant site as it is a touchpoint for a range of cultural values and practices related to physical activity, the body, health and lifestyle proprieties.
Purpose: While there is a high Chinese student population in Australian schools, little research has been undertaken to understand their needs, experiences and perceptions in schools HPE and sport. In addition, research in the physical activity field is accentuated by paradigms that assume and perpetuate the binary notion of cultural beliefs and practices such as ‘West’ versus ‘East’ and in association with ‘Normal’ versus ‘Problematic’ lifestyles in relation to physical activity. We argue that, without conceding the epistemological understanding of ‘difference’, policies and practices that promote diversity can remain socially unjust and superficial.
Research design: This paper focuses on two schools in Queensland. The data collection process was underpinned by critical and interpretive ethnographic methods. The participants in Sage College consisted of seven girls of whom three were in Year 8, three in Year 9 and one in Year 10. At Routledge State High, a state-owned, secular and coeducational secondary school, the cohort consisted of two girls in Year 8, one girl and two boys from Year 9.
Results: This paper draws on Bourdieu's concepts of habitus, capital, field and doxa and the Chinese Confucianism philosophy of ‘Complementary difference’ to understand the various perceptions and experiences of young Chinese Australians in schools HPE and sport. Results invite us to seek an understanding of students’ subjectivities and disrupt the binary differences in cultural values and attributes to promote multicultural education.
Conclusion and recommendation: Moving beyond the Australia's Anglo-Celtic centred HPE and the limitations of a Western view of exclusive opposites, this paper makes an original contribution to knowledge by presenting a ‘heuristic of difference’ model that accommodates Western and Chinese perspectives in Australian HPE research. 相似文献