南京体育学院运动系学生就职意向调查与分析     

李一 《冰雪运动》2015,(3):54-60

随着社会经济发展,大学生就业压力逐年增大,体育专业中的运动系学生作为一个特殊的就业群体,就业面局限,就业机会受限,毕业面临的就业压力更大,因此,采用文献资料法、问卷调查法、专家访谈法、数理统计法等,以南京体育学院运动系学生作为调研对象,了解其就职意向和影响因素,得出结论并针对其中存在的问题提出相应的建议,为南京体育学院运动系学生提供更具有针对性的就业指导,促进毕业生顺利就业,具有现实的科学合理的指导意义.  相似文献   

论运动素质转移与运动项目迁移的关系* ——以健美操与体育舞蹈、体操为例     

鲁娟 《广州体育学院学报》2014,(4):55-58

运动素质是可以相互转移的,各个运动项目需要的身体素质不尽相同,但他们之间都是可以相互转移的。通过描述了多个运动项目之间的身体素质之间的关系和转移,主要介绍了竞技健美操与体育舞蹈之间素质的转移,说明,每个项目需要的身体素质不同,运动员都要朝着正迁移的方向来进行训练。  相似文献   

高脚竞速发展现状研究     

蔡东  刘朝猛  徐坜坪 《搏击·武术科学》2014,11(11):81-82

文章运用文献资料法,对有关民族传统体育、高脚竞速等方面的文献资料进行收集整理,了解到近年来我国高脚竞速项目的研究主要集中在“运动员选材及损伤、运动技术及训练方法、竞赛规则、项目开展状况”等四个方面,并提出高脚竞速应加强“基础理论研究、应用性研究的深度、高脚竞速的市场”等方面的研究.  相似文献   

阳光体育运动对大学生体质健康促进的实验研究     

王健 《辽宁体育科技》2014,(6):49-50

以阳光体育为平台,有计划、有目的运动干预可以有效地提高大学生的体质健康水平,有助于培养大学生体育锻炼能力;并提出了干预的路径、管理机制,为学校体育改革提供理论和实践依据。  相似文献   

基于解释结构模型的体育消费行为影响因素研究     

张林玲 《四川体育科学》2014,(3):52-56

我国体育消费需求不高,总体消费水平偏低,体育消费能量没有得到充分释放,所以研究体育消费行为显得尤为重要。采用文献资料法和解释结构模型方法,分析了我国体育消费行为影响因素。研究表明：体育消费行为影响因素可分为六个层级,它们相互关联;体育消费途径和体育产品价格是影响体育消费行为的直接原因,而国家与地区经济发展和社会文化环境是影响体育消费行为的根本原因。  相似文献   

Examining the participation patterns of an ageing population with disabilities in Australia     

《Sport Management Review》2014,17(1):35-48

Social policies facilitate equity of access for participation in physical activity by all groups of people in society. While the sport participation of able-bodied people has been widely examined, much less attention has been given to the participation of people with disabilities. The purpose of this study is to investigate the patterns of participation in physical activity of people with disabilities. Based on the leisure constraint theory, a theoretical framework is developed that describes participation as a function of intrapersonal, interpersonal, and structural constraints. The framework is tested using a comprehensive sample of people in Australia from 2009 and 2010. From the dataset a sub-sample of people with disabilities was identified (n = 4342). As 78.1% of participants were aged 45 years and older, the sample represents an ageing population and a selected segment of the population of people with disabilities. Therefore, generalisations to disability sport need to be made with caution. The results show that 57% of the respondents participate in physical activity for an average of 4 h per week. The regression results indicate that the type of disability, the extent to which the person is restricted by the disability, age, gender, and education have a significant effect on participation. People with high workloads who are in a relationship participate less frequently. The cluster analysis resulted in two non-participant clusters and three participant clusters. The results inform policy makers and sport managers on ways to better support the participation of people with disabilities and specifically target their needs.  相似文献   

Strategic alliances in sport tourism: National sport organisations and sport tour operators     

《Sport Management Review》2014,17(4):407-418

This qualitative case study provides a sport-oriented perspective of sport tourism. It examines a strategic alliance between an Australian national sport organisation (NSO), the Australian Rugby Union (ARU), and a sport tour operator (STO), FanFirm. The study contributes insights into how NSOs can facilitate and develop sport tourism for major events through alliances with STOs. Findings indicate that by collaborating with the STO, the ARU accrued a range of intangible and financial benefits, which in turn provided an impetus for ongoing maintenance of the strategic alliance. In addition, the alliance was perceived to deliver advantages beyond the NSO–STO nexus, with rugby fans and host governments of rugby events also benefiting. The study demonstrates that sport organisations can play a role in maximising the tourism outcomes of major events and also suggests that smaller-scale, ‘bottom-up’ cross-sector alliances can contribute to maximising tourism outcomes of major sport events.  相似文献   

Exploring sport brand development strategies to strengthen consumer involvement with the product – The case of the Australian A-League     

《Sport Management Review》2014,17(4):470-483

The branding of sport leagues represents an emergent area of scholarship. The current research capitalised on an opportunity to explore the strategies sport leagues can implement to develop their brand and consequently better satisfy their consumers. The Psychological Continuum Model (PCM) was used to guide the examination of sport brand development strategies recommended by consumers of a sport league. Mixed method data were collected from football consumers in Australia (N = 230). Seven themes were uncovered through qualitative content analysis representing three brand development strategies – market penetration, market development and product development. The study contributes to sport management literature by (1) identifying strategies that can be used to position sport brands; (2) indicating how these strategies may be used to influence consumers’ brand associations; (3) demonstrating the close brand relationship between leagues and their clubs and (4) enhancing market research sampling knowledge. The study also provides sport managers with strategic brand management directions.  相似文献   

Opening a Window on Early Twentieth-Century School Sport in Cape Town Society     

Francois J. Cleophas 《国际体育史杂志》2014,31(15):1868-1881

An attempt was made at recording structured sport in non-White schools in Cape Town, South Africa, prior to 1956. The study was introduced with a historical presentation of sport at mission schools. It was shown how these schools inherited a legacy of deprivation and neglect that impacted upon sport participation. Yet, champion sportspersons at these schools gained some recognition in a racist and hostile society. This was possible due to the efforts of a few Teachers' League of South Africa (TLSA) campaigners who saw sport development as part of their mission of uplifting children in their charge. The TLSA attempted organising athletic meetings from 1916 onwards. Teachers belonging to this organisation were instrumental in establishing the first mass-based school sport organisation in Cape Town in 1928, the Central School Sports Union (CSU). This organisation was the only avenue of meaningful sport participation for most of Cape Town's marginalised children. A study of the CSU enables historians to open a window not only on social and political complexities of school sport but also on the broader early twentieth-century Cape society.  相似文献   

非物质文化遗产视野下的传统武术保护方法   总被引：1，自引：0，他引：1  

张峰 《体育与科学》2008,29(5)

传统武术属于非物质文化遗产,在我国的四级非物质文化遗产名录中,有越来越多的传统武术项目进入其中,怎么对传统武术进行保护是一个亟待解决的问题。本文认为,保护要注意以人为本、活态传承,可以采用"物质化"的保护方式。对濒危项目优先保护,保护时要注意项目的整体性和原真性,要发挥传承人的自主性,做到保护和利用并举。  相似文献