流动中的社会性别体系——《第三期四川妇女社会地位调查》之“受流动影响的人群”的初步分析     

沈渝 《四川教育学院学报》2012,(12):30-36

性别机制是影响社会分层的重要因素。农村女性的流动具有减弱和强化传统的性别机制和社会分层的双重作用。在现有的“城一乡制度框架”中,性别关系呈现出有变化而没有飞跃的特殊形态。  相似文献   

政府公关的精细化管理     

谢云兰 《佳木斯教育学院学报》2012,(11):444+446

本文从精细化管理的角度出发,结合政府公共关系的特点,探讨了构建新时代的政府公共关系的一些见解。  相似文献   

民办高校公共关系的探讨研究——以紫琅职业技术学院为例     

侯红梅 《佳木斯教育学院学报》2012,(7):233-233

近几年,高考生源紧缩,公办扩招,民办高校已面临着非常严峻的发展压力。民办高校犹如夹缝中生存。因此民办高校应充分重视公共关系,提升学校的品牌效应,才能实现科学、稳定、可持续发展。本文以紫琅职业技术学院为例,探讨学校如何树立服务型高校的办学理念,总结提炼自身的办学特色,重视公共关系管理,提升品牌形象。  相似文献   

中印关系——中国外交的重要篇章     

周静 《佳木斯教育学院学报》2012,(9):418+420

大国关系是当今世界国际关系格局中的一个极为重要的组成部分,在中国的对外政策中,大国关系同样被放在关键性的位置上。中印两国的关系很受世界的关注,两国的关系起起伏伏。本文将概括性论述中印两国关系的发展进程,论述两国发展的障碍,提出一系列的解决方案,并阐明两国关系发展的重要意义。  相似文献   

De-Mystifying the U.S. News Rankings: How to Understand What Matters,What Doesn't and What You can Actually Do About It     

Joe Brennan  Robert Brodnick  Diana Pinckley 《Journal of Marketing for HIGHER EDUCATION》2013,23(2):169-188

College rankings present challenges and opportunities for higher education marketers. Statistical analysis of data on the national universities reveals which measures are associated with peer assessment scores, whether it is possible to influence the score, and what underlying factors are present. Marketers can use the findings to counsel senior leaders and position their institutions more effectively with key constituencies.  相似文献   

Media relations and universities: an assessment of digital newsrooms     

Nicole M. Lee  Patrick F. Merle 《Journal of Marketing for HIGHER EDUCATION》2013,23(2):232-246

Reviews of editorial practices and academic studies have shown that journalists often rely on organization websites—and online newsrooms in particular—to inform news stories. Yet, at a time when many academics are called upon as experts by the media, university newsrooms have been ignored. To fill this gap, this study assesses newsrooms of universities to determine whether they are providing adequate resources to cover the institution or identify experts. Previous research demonstrated higher ranked Fortune 500 companies have more comprehensive newsrooms, potentially putting them at an advantage when it comes to news coverage. To better understand whether disparities exist among the top US institutions, this study features a content analysis of the newsrooms of the top 202 universities ranked by U.S. News & World Report. Findings show that although higher ranked universities typically feature more comprehensive newsrooms, universities at all levels are missing opportunities to provide journalists with information necessary to cover the university, thus limiting visibility to outside stakeholders. The most common features were internally written news stories and links to social media. Resources specifically for journalists were less common. Assessing newsrooms is valuable because they influence media coverage, which can improve credibility and perceived external prestige.  相似文献   

The Role of Senior Public Relations Administrators in Institutional Decision Making: Are They at the Table?     

《Journal of Marketing for HIGHER EDUCATION》2013,23(4):25-35

ABSTRACT

The literature in higher education public relations affirms that senior public relations administrators should be involved in institutional decision making at colleges and universities. However, public relations professionals are often stereotyped more as information processors and manipulators than as key members of an institution's senior management team. This study examines the role of senior public relations administrators in institutional decision making at the 14 universities in Pennsylvania's State System of Higher Education (SSHE). Based on the findings of this study, it may be concluded that SSHE senior public relations administrators are often not included in efforts to resolve important issues and influence institutional decisions.  相似文献   

Special educational needs in primary and secondary school brochures in England     

Ian C. Copeland 《欧洲特需教育杂志》2013,28(3):241-254

The enhanced status of the school brochure in governmental strategy and the reasons for its study provide the opening considerations. There follow a presentation of the sample of brochures and an examination of changes that have occurred over time to the nature of the requirement concerning information about special educational needs which should be included. In the primary school brochure a major feature of SEN is its presentation in the form of a continuum of individual learning, with the addition of in-school support or technical external support. The primary brochure now places more emphasis upon policies for the able pupil, but the presentation of SEN matters to the lay reader as self-evidently true, without clear exposition, persists. The secondary school brochure reveals changes in the arrangements for SEN pupils, in-class support having increased and withdrawal from class decreased. The emphasis upon enrichment measures for able pupils has grown, but the question of the absence of a statement concerning SEN persists.  相似文献   

Work–family relations among mothers of children with learning disorders     

Michal Al‐Yagon  Rachel Gali Cinamon 《欧洲特需教育杂志》2013,28(2):91-107

The study examined conflict and facilitation in work–family relations among working mothers of children with learning disorders (LD) or with typical development. The study also focused on three maternal personal resources (maternal anxious/avoidant attachment security, affect and sense of coherence) as antecedents of these work–family relations, and examined outcomes of such conflict and facilitation between the two life domains, as they affected patterns of close relationships within the family (child attachment and family cohesion). The sample included 96 mother–child dyads: 48 mothers and their children with LD; and 48 mothers and their typically developing children. Children’s ages were 8–12 years. All attended public elementary schools in urban areas of central Israel. Significant group differences emerged on mothers’ family to work conflict and on mothers’ work to family facilitation. Findings indicated that several maternal personal resources were antecedents of these relations and also contributed to differences in mother–child attachment relationships and family cohesion. Discussion focused on understanding work–family relations among these mothers of children with LD, as well as the influence of maternal personal resources on patterns of close relationships (i.e., child attachment, family cohesion).  相似文献   

Multilingual students’ use of translanguaging in science classrooms     

Annika Karlsson  Pia Nygård Larsson  Anders Jakobsson 《International Journal of Science Education》2013,35(15):2049-2069

ABSTRACT

This study describes multilingual students’ authentic use of their first and second languages in a translanguaging science classroom, from a sociocultural perspective. The study is ethnographic, and has followed some lessons each month in a translanguaging science classroom at a primary school for three years. The observed lessons were documented by four video cameras and four audio recorders, while field notes and different types of students’ texts and other teaching materials were also collected. In order investigate how language operates, and to realise the meaning semantically, we analysed the students’ use of both first and second language to tie paradigmatic relations, and how they move in linguistic loops between languages and discourses. The results illustrate the ways in which a translanguaging science classroom constitutes a resource in joint negotiations of the scientific content and its related language for multilingual students, and benefits the students’ ability to relate and contextualise the science content to prior experience. The creation of translanguaging science classrooms, in which students’ experiences and diverse cultural and linguistic resources interweave with school science, and in which multilingual students are enabled and encouraged to use all available language resources, has important implications for science education.  相似文献