关于由指示语it引起的歧义现象研究     

吴俊 《忻州师范学院学报》2012,28(1):75-78

作为一种常见的语言现象,歧义已经引起学术界的广泛关注。在总结、归纳我国外语界关于英语歧义研究的基础上,文章运用语义学、语用学等相关理论,对食品、英美文学作品、课堂教学用语等语篇中由指示语it所引起的歧义现象作了一定深度、广度的分析,以期增进人们对it这个指示语理解、使用,也丰富英语歧义研究的内容。  相似文献   

凯文·哈特诗歌语言中的解构主义     

张戈 《漯河职业技术学院学报》2012,11(6):114-115

解构是读和写的双重活动,从多角度入手,引出文本中意义的冲突力量,从而展现文本表面上的统一和谐与实际上的不统一不和谐,揭示其内部的矛盾。一个文本可以被解读为具有跟它表面意义相去甚远的意义。本文试图通过诗人凯文.哈特的作品来阐述诗歌自身的解构:尽管我们不停地追寻着意义变化的踪迹,但最终还是永远也找不到意义的归宿,意义没有终极。  相似文献   

动态战略适应视角下的学部制改革成效分析范式     

杨晓颖  李成恩 《中国科教创新导刊》2013,(20):92-93

动态战略适应视角是从大学战略管理中提出来,学部制改革作为大学内部治理结构中重要的战略选择,涉及高校内人、财、物多方面整合。基于动态战略适应理论的分析框架,即大学战略与大学所处的内外部环境、所拥有的资源以及大学内部组织之间的适应状态,提出学部制改革成效分析范式,即学部制改革的环境适应、资源适应及组织适应。  相似文献   

The Most Integrated Hour in America: Reframing the Organizational Discourses of Church Purpose     

Gerald W. C. Driskill  Jacob Jenkins 《Communication Studies》2013,64(4):433-452

Religious organizations have increasingly drawn the attention of communication scholars. This interest is due in part to the significant role these organizations have in building social capital – particularly in regard to improving racial/ethnic relations. This potential has remained largely unrealized, however, since the Civil Rights Movement over 50 years ago. Consequently, this study seeks to understand how church pastors frame the ambiguous discourse of organizational purpose. Building on an earlier research phase that included 42 pastoral interviews, this study adds to our understanding of framing practices via three dialectical tensions: integration-segregation, belief-practice, and vertical-horizontal. The analysis also reveals how these dialectics were framed through improbability, double bind, alternation, selection, connection, and transcendence, as well as their impact upon ethnic relationships. Theoretic and practical implications are provided.  相似文献   

Dynamic Rhetorics of Race: California's Racial Privacy Initiative and the Shifting Grounds of Racial Politics     

Lisa A. Flores  Dreama G. Moon  Thomas K. Nakayama 《传播与批判/文化研究》2013,10(3):181-201

In October 2003, Californians voted in the high-profile gubernatorial recall election and on what is referred to as the “Racial Privacy Initiative.” The Initiative sought to prohibit the gathering of racial data in education and state employment. Unlike recent such initiatives addressing California's racial laws, this one was unsuccessful: 62 percent of voters said no. This essay examines the discourse surrounding the initiative over its three-year history and traces the rhetorical dynamics that led to its defeat. The analysis details the implications of this moment for hegemonic processes in general and as they relate to the specifics of race.  相似文献   

Framing Effects of News Coverage of the Embryonic Stem Cell Controversy: Issue Involvement as an Effects Moderator     

Doshik Yun  Seungahn Nah  Douglas M. McLeod 《Communication Research Reports》2013,30(4):312-315

This study examines reactions to ethical and strategic framing in the news coverage of the embryonic stem cell research controversy, depending on the level of issue involvement. In order to test hypotheses regarding the effects of strategic vs. ethical frames and the moderating role played by issue involvement, an online experiment was conducted. Results indicated that these two frames interacted with issue involvement and generated different reactions among participants.  相似文献   

The Rise of the Small: The Effects of Industry Consolidation on Small Legal Publishers     

《Legal Reference Services Quarterly》2013,32(1-2):59-74

Summary

The legal publishing industry has experienced waves of acquisition and consolidation, with almost all of the established players becoming affiliated with either Thomson or Reed Elsevier. A widespread assumption is that this consolidation is driving out the smaller participants in the market, especially in conjunction with the expansion of free Web sites for primary source material. It is presumed that the entrepreneurs who have smaller, profit-based companies are becoming less interested in the market due to financial pressures, increased difficulty of capturing market share, and threat of acquisition (friendly or hostile).

In order to confirm or refute this assumption, the author reviews the industry consolidations, describes the delineation of representative small legal publishers, and analyzes their responses to questions about how the recent industry changes have affected their strategies, markets and product lines. The resulting picture is of an environment much different than that painted by current media pundits. Contrary to the presumption of a disappearing landscape of small players, there is a positive perception of “ripe opportunity” pushing companies into this marketplace-companies armed with new technology tools and strong convictions that they can reach customers ready and willing to do old business in new ways. The small publishers seem to be weathering the climactic industry changes, and have expectations of growth and expansion.  相似文献   

Patient and Partner Strategies for Talking about Lifestyle Change Following a Cardiac Event     

Daena J. Goldsmith  Jennifer J. Bute  Kristin A. Lindholm 《Journal of Applied Communication Research》2013,41(1):65-86

Heart patients are frequently advised to make lifestyle changes and communication with a romantic partner can help or hinder adoption of heart healthy behaviors. However, talking about lifestyle change can have both positive and negative meanings and this can create dilemmas for couples. We engaged in an interpretive analysis of interviews with 25 patients and 16 partners to identify the ways they managed the meanings of lifestyle change talk. Their communicative strategies included rationing talk, saying it nicely and framing it cooperatively. Each strategy had advantages and disadvantages as well as optimal conditions. We also identified interpretive lenses that shaped the meaning of talk, including legitimacy, patience, emphasizing the positive, moderation, benefits for both people, and perceived compliance. Finally, environmental resources (such as household patterns and communication with the social network) contextualized the meaning of talk. We proposed a model of the interrelated influence of communication, interpretation, and environment on the meanings of talking about lifestyle change.  相似文献   

The use of keywords for delivering immediate performance feedback on teacher competence development     

Nele Coninx  Karel Kreijns  Wim Jochems 《欧洲师范教育杂志》2013,36(2):164-182

Literature shows that feedback that is specific, immediate and goal-oriented is effective on (pre-service) teachers’ performance. Synchronous coaching gives this kind of feedback. Due to immediateness of feedback, pre-service teachers can suffer from cognitive load. We propose a set of standardised keywords through which this performance feedback can be delivered – each keyword acts as a summary for the feedback message. The construction and the selection of the keywords is aimed at the reduction of message ambiguity, while at the same time a low level of cognitive load on the pre-service teacher must be maintained. An in vivo pilot-study with 40 respondents (pre-service teachers and their coaches) supported our hypothesis that usage of such sets of standardised keywords will mitigate the levels of ambiguity and cognitive load. These findings and other considerations for additional research using immediate performance are addressed.  相似文献   

试论"TOWS矩阵"在大型电视活动营销中的应用     

卢文浩  袁皓 《技术与创新管理》2008,29(2):149-153

随着"超级女声"的成功,越来越多的企业开始认可大型电视活动这一营销模式。这对于电视台来说,既是机遇也是挑战,如何在众多同质的大型电视活动营销中,走出一条既控制风险又创造利润的新的营销模式值得分析与探讨,采用"TOW S矩阵"对香港华娱卫视营销战略成功的关键进行了详尽的实证分析,将战略管理思想引入电视产业的营销。  相似文献