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There has been little previous research into either students’ motivation to enrol into elective university courses or their motivation to enrol into marketing courses. Therefore in this exploratory study the motivation of 507 students to undertake an introductory elective marketing course was investigated. Factor analysis revealed seven motivational dimensions labelled as Competence, Broad Education, Job Prospects, Entrepreneurial Goals, ‘Non‐maths’, Social and Students’ Opportunism. T‐tests, MANOVAs and MANCOVAs indicated that the students who expressed an intention to major in marketing have a more intrinsically and vocationally based motivation than those students who decided to major in another subject or those who were undecided. While male students on average scored higher on the inner‐directed instrumental dimensions of Competence and Broad Education the outer‐directed dimensions of Students’ Opportunism and Entrepreneurial Goals were found to be significantly more important for female students. Analysis of impact of year of study on students’ motivation, however, indicated that these differences lessen over time. This research has implications for decision‐making in the areas of curriculum design, streaming procedures and teaching techniques. 相似文献
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Based on a discussion about appraisal which has been going on for over a 100 years, the so-called vertical and horizontal appraisal have been developed and tested since the middle of the 1990s. During this process the tasks, functions and competences of the agencies, which are to be appraised were analysed. The appraisal of the content itself is undertaken only when multiple archival processing has been eliminated by this method and the most significant records identified. Actual tasks and functions of single administrative branches of different institutions (federal government, states, counties, and municipalities) are appraised, apart from already closed records. In this way, agencies creating archives and records today receive written decisions on the appraisal of records, which will be offered to the archives in future. Archivists of different institutions are involved in this appraisal procedure. The experience gained here has continually developed the techniques of vertical and horizontal appraisal. This appraisal procedure is being further developed in a constant balance between theory and practice. 相似文献
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A microfluidic device that is able to perform dielectric spectroscopy is developed. The device consists of a measurement chamber that is 250 μm thick and 750 μm in radius. Around 1000 cells fit inside the chamber assuming average quantities for cell radius and volume fraction. This number is about 1000 folds lower than the capacity of conventional fixtures. A T-cell leukemia cell line Jurkat is tested using the microfluidic device. Measurements of deionized water and salt solutions are utilized to determine parasitic effects and geometric capacitance of the device. Physical models, including Maxwell-Wagner mixture and double shell models, are used to derive quantities for sub-cellular units. Clausius-Mossotti factor of Jurkat cells is extracted from the impedance spectrum. Effects of cellular heterogeneity are discussed and parameterized. Jurkat cells are also tested with a time domain reflectometry system for verification of the microfluidic device. Results indicate good agreement of values obtained with both techniques. The device can be used as a unique cell diagnostic tool to yield information on sub-cellular units. 相似文献
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Juergen Schriewer 《比较教育学》2011,47(4):545-548
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Juergen Mittelstrass 《European Journal of Engineering Education》2000,25(3):207-214
The modern world (Leonardo-World) is ruled by a research imperative and an ethical imperative. The research imperative keeps this world going, the ethical imperative keeps it from turning against man.This imperative is also an imperative of responsibility. In science this means a responsible freedom, in technology a responsible development. 相似文献
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This is a dramatization of a fictitious debate about the age of the earth that takes place in the Royal Institution, London, England, in the year 1872. The debate is among Sir William Thomson (later Kelvin), T.H. Huxley (Darwin's Bulldog), Sir Charles Lyell, and Hermann von Helmholtz. In 1862 Thomson published his celebrated and widely studied The Secular Cooling of the Earth that raised the post-Darwinian debate of the age of the earth above the level of popular controversy. He entered the debate with all the arrogance of a newly established science of the century, namely the recently drafted laws of thermodynamics. The debate is partly based on a lively exchange of comments and arguments that occurred between T.H. Huxley and William Thomson, starting in 1868, when Thomson addressed the Glasgow Geological Society. This long public discussion also involved the ideas and the work of geologist Charles Lyell and those of the celebrated German physicist Hermann von Helmholtz. The confrontation is between the unyielding physicists and the insecure biologists and geologists who required a much longer time for the age of the earth than the physicists were prepared to give them. However, the debate ends on a conciliatory note, suggesting that perhaps Sir William's storehouse of creation may contain a hereto undiscovered source of energy that is more bountiful than gravitational energy. 相似文献
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