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The present study examines how language use (e.g., personalized vs. depersonalized language) and modality (e.g., tweets vs. Facebook status updates) influence source credibility interdependently. A total of 257 participants read personalized or depersonalized health messages embedded in mock-up tweets or Facebook status updates. The results show that users perceive depersonalized tweets as more credible than depersonalized status updates posted on Facebook. On the other hand, personalized status updates on Facebook generate higher credibility judgments than personalized tweets. The findings are discussed in light of the MAIN model as well as the preconceived user expectations and communication norms of social media. 相似文献
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情态的研究由来已久,然而语言学界对这一概念的界定还未达成共识,出于为英语教学实践服务的目的,我们对情态的意义、形式分类尝试性地进行了探讨,并以"may"为例,进行了详细的情态意义分析,以帮助学习者提高对情态系统以及情态词语复杂意义的认识。 相似文献
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从情态的角度考察“大不了”的语义内容,可以对“大不了”的四种用法之间的区别和联系有一个清晰的认识。“大不了”在语言使用中可以表达认识情态、道义情态、评价情态三种不同的情态语义,但在语用功能上却表现出一致性,都反映出说话人对命题内容的严重程度进行主观小化,持有不以为然的主观态度。本文最后对“大不了”的主观性特征进行了考察,认为不同语义内容的“大不了”包含的主观性强弱存在一定差别。 相似文献
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《论衡》中"审"、"竟"、"正"三个语气副词用法多样,它们至少都能用于两种以上的句式中,表达各种不同的语气。本文对它们在《论衡》(也有一些例句见于其他文献)中的用法进行详细的描写和分析,并试析它们用法多样性的原因。 相似文献
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从振速分布不均匀振动面辐射阻抗的定义出发,分别推导了四边简支方形薄板不同模态的以面平均振速为参考和以中心点振速为参考的两种辐射阻抗表达式,研究了两种辐射阻抗与辐射声功率的关系．结果表明,对于振速分布不均匀的辐射面,选取不同的参考振速,辐射阻抗的绝对大小不相等,但二者在计算辐射声功率时被统一了起来,并且方形弯振薄板的辐射声功率的表达式与圆形活塞的辐射声功率表达式有着相似的形式． 相似文献
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The study examined whether the modality effect is caused by either high visuo-spatial load or a lack of temporal contiguity when processing written text and pictures. Students (N = 147) viewed pictures on the development of tornados, which were accompanied by either spoken or written explanations presented simultaneously with, before, or after the pictures. For verbal recall no modality effect was observed, whereas for transfer the influence of modality varied as a function of phonological working memory capacity. For pictorial recall the results showed a modality effect that was limited to simultaneous presentation, apparently in line with the temporal contiguity explanation. However, spoken simultaneous presentations were not superior to spoken sequential presentations, which contradicts the temporal contiguity explanation for the modality effect. Rather, it seems as if learners with simultaneous presentation of written text and picture concentrated more on the text and ignored the pictures, resulting in worse pictorial recall. 相似文献
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《Communication monographs》2012,79(4):422-447
Research investigating relationship development through computer‐mediated channels has failed to acknowledge the importance of initial interactions. Increasingly, multimodal forms of communication, such as audio‐ and videoconferencing, in addition to text‐only formats have emerged on socially oriented websites designed for relationship initiation. Utilizing the principle of interactivity as a conceptual framework, the present study investigates whether increased structural interactivity provided by the additional aural and visual modalities influences initial interaction processes and outcomes online. The results indicate that increased availability of nonverbal modalities, combined with the valence of the information acquired, significantly affected interaction involvement and mutuality, which are markers of processual interactivity, as well as the interaction outcomes of uncertainty, predicted outcome value, and information seeking. Additional analysis revealed that mutuality mediated the effect of richness on postinteraction uncertainty level and the evaluations of future relationship potential. 相似文献
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Thomas R. Wagner 《Communication Research Reports》2018,35(4):346-355
This study’s goal was to learn how adding the extractive information-seeking behavior of Facebook profile viewing following face-to-face information-seeking behavior in initial interactions affected attributional confidence (AC) and social attraction (SA). Additionally, the present study was a quasi-replication of research exploring how changes in time spent on information seeking impacted AC and SA testing two uncertainty reduction theory axioms. Two modalities, face-to-face (FtF) only versus FtF and profile viewing, across three time conditions of 4, 6, and 8 minutes yielded six experimental conditions. AC for the two modalities were similar when time was held constant. Comparing the two modalities for 8 minutes resulted in higher social attraction for the FtF-only condition. Also, the data report a significant interaction with modality and time. Time impacts AC and SA even with relatively small changes. 相似文献
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本文以功能语法为理论框架,从情态层面上分析了模糊限制语在英语广告语篇中的人际功能,旨在说明模糊限制语的使用使广告既有揭示性又有可信度,同时有助于在广告商和消费者之间建立良好的人际关系,从而达到广告商的商业目的。 相似文献