| 大型体育赛事网络信息扩散的时空规律及机制——以国际田联路跑金标赛事为例 |
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| 引用本文： | 阮文奇,张舒宁,李勇泉.大型体育赛事网络信息扩散的时空规律及机制——以国际田联路跑金标赛事为例[J].上海体育学院学报,2020(2):74-86. |
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| 作者姓名： | 阮文奇 张舒宁 李勇泉 |
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| 作者单位： | 华侨大学旅游学院 |
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| 基金项目： | 国家社会科学基金一般项目(17BGL114);华侨大学高层次人才科研启动费项目(19SKBS201) |
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| 摘 要： | 以我国2017年五大国际田联路跑金标赛事为例,运用空间自相关、距离累计曲线、网络信息扩散半径等方法探寻大型体育赛事网络信息扩散的时空规律及机制。结果显示:大型体育赛事网络信息扩散的生命周期呈现“酝酿期—成长期—反复期—爆发期—衰退期—稳定期”等6个发展阶段,并存在赛前长时间波动增长和赛后一致性骤降的特征,赛前网络信息扩散量大于赛后的信息扩散量;网络信息空间扩散具有明显的经济趋向性和人口集中性,也存在距离衰减规律,表现为举办地及周边地区比远距离地区受到的信息扩散量更高,呈现明显的本地集中性特征;赛事吸引力、空间距离、信息化程度、经济发展水平、人口规模和社会环境共同构成了大型体育赛事网络信息扩散的运行机制。
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| 关 键 词： | 大型体育赛事 网络信息扩散 距离衰减规律 时空规律 国际田联路跑金标赛事 |
Space-time Law and Mechanism of Network Information Diffusion in Major Sports Events:Taking the IAAF Gold Label Road Race as Examples |
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| RUAN Wenqi,ZHANG Shuning,LI Yongquan.Space-time Law and Mechanism of Network Information Diffusion in Major Sports Events:Taking the IAAF Gold Label Road Race as Examples[J].Journal of Shanghai Physical Education Institute,2020(2):74-86. |
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| Authors: | RUAN Wenqi ZHANG Shuning LI Yongquan |
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| Institution: | (School of Tourism,Huaqiao University,Quanzhou 362021,Fujian,China) |
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| Abstract: | Taking the IAAF Gold Label Road Race events in 2017(China)as examples,the study used the methods of spatial autocorrelation,distance cumulative curve,information diffusion radius to explore the spacetime law and mechanism of information diffusion in the network of major sports events.The results showed that the lifecycle of network information diffusion presented six stages,including Incubation period,Growth period,Repeatedly period,Outbreak period,Decline period and Stable period.The six stages showed the characteristics of long-term fluctuations before the events and the sudden drop in consistency after the events.Further,the amount of network information spread before the event was greater than after events.The spread of network information space revealed the trends of obvious economic and population concentration,and also illustrated the distance decay.Especially,the amount of information disseminated in the host area and surrounding areas were higher than that in the remote areas,reflecting the obvious local concentration.Finally,it is believed that event attraction,spatial distance,information level,economic development level,population size and social environment constituted the operational mechanism of the network information diffusion in major sports events. |
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| Keywords: | major sports event network information diffusion distance decay law space-time law IAAF Gold Label Road Race |
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