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泉州市鞋服商标词的社会语言学分析
引用本文:姚丽梅.泉州市鞋服商标词的社会语言学分析[J].商丘职业技术学院学报,2010,9(6):78-80.
作者姓名:姚丽梅
作者单位:黎明职业大学外语系,福建泉州362000
摘    要:商标词是一种特殊的语言文化,也是一种值得关注的语言现象。历史文化名城泉州近年来经济发展十分迅猛,形成了多个产业集群。透过泉州鞋服商标词,探索泉州的文化传统和社会心理。

关 键 词:鞋服商标词  社会语言学  泉州文化

The Research on Trademark of Quanzhou Shoes and Costume from the Perspective of Sociolinguistics
YAO Li-mei.The Research on Trademark of Quanzhou Shoes and Costume from the Perspective of Sociolinguistics[J].Journal of Shangqiu Vocational and Technical College,2010,9(6):78-80.
Authors:YAO Li-mei
Institution:YAO Li-mei (Department of Foreign, Languages, Liming Vocational University, Quanzhou 362000,China)
Abstract:Trademark is a special language culture, and also a language phenomenon deserving of attention. As a famous historic city, Quanzhou's economy is developing rapidly and a number of industrial clusters have appeared. The paper is trying to explore Quanzhou's culture and soeial psychology from the perspective of trademarks about Quanzhou shoes and costume.
Keywords:trademark of shoes and costume  soeiolinguisties  Quanzhou culture
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