| 基于“豆瓣读书”模式的图书馆社会化阅读推广 |
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| 引用本文： | 张云.基于“豆瓣读书”模式的图书馆社会化阅读推广[J].晋图学刊,2014(5):1-6. |
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| 作者姓名： | 张云 |
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| 作者单位： | 南京农业大学信息科学技术学院,江苏南京,210095 |
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| 摘 要： | 调查分析图书馆现有的阅读推广活动现状及存在问题,分析"豆瓣读书"社会化阅读平台的服务模式及其对图书馆开展社会化阅读推广服务的启示,提出基于"豆瓣读书"模式的图书馆社会化阅读推广策略,包括变主导者为服务者、建立以阅读为中心的交流社区、提供基于用户阅读行为数据分析的增值服务、建立用户阅读质量评价指标、实行跨平台和线上线下相结合的社会化阅读推广等。
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| 关 键 词： | 图书馆 阅读推广 豆瓣读书 社会化阅读 |
Social Reading Promotion Based on Douban Reading Model In Library |
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| ZHANG Yun.Social Reading Promotion Based on Douban Reading Model In Library[J].Shanxi Library Journal,2014(5):1-6. |
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| Authors: | ZHANG Yun |
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| Institution: | ZHANG Yun ( College of Information Science and Technology, Nanjing Agricultural University,Nanjing 210095, China) |
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| Abstract: | This paper investigates the actuality and problems of libraries＇ reading promotion, analyzes modes of the social reading platform, Douban Reading , and discusses the inspiration that the libraries the service could draw from these modes for carrying out social reading promotion services, lastly proposes some social reading promotion strategies based on these modes,including making the transformation of libraries from leaders to service providers, establishing a reading - centric communication community, providing some value - added services based on the analysis of user reading behavior, setting up the evaluation indexes of reading quality, and performing the social reading promotion which is cross -platform, online combined with offline, etc. |
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| Keywords: | library reading promotion Douban reading social reading |
| 本文献已被 CNKI 维普 万方数据 等数据库收录！ |
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