| 论媒介人力资源管理中的激励机制——基于需求层次论的视角 |
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| 引用本文： | 吴晓创,葛慕石.论媒介人力资源管理中的激励机制——基于需求层次论的视角[J].湖南大众传媒职业技术学院学报,2011(5):44-47. |
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| 作者姓名： | 吴晓创 葛慕石 |
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| 作者单位： | 1. 中南大学商学院,湖南长沙,410083
2. 中国人民大学劳动人事学院,北京,100872 |
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| 摘 要： | 从亚伯拉罕·马斯洛提出的需求层次论来分析，我国媒介人力资源管理中对员工生存需求、安全归属需求、社会需求、尊重需求、自我实现需求等方面的激励机制存在不同程度的不足之处。媒介人力资源管理中的激励机制在内容上必须包括物质激励和精神激励两大部分。与此同时，还应该开辟晋升激励、情感激励、环境激励等多元化激励途径。
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| 关 键 词： | 需求层次论 媒介人力资源管理 激励机制 |
On Incentive Mechanism of Media Human Resource Management-From Perspective of Needs Hierarchy Theory |
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| WU Xiao-chuang,GE Mu-shi.On Incentive Mechanism of Media Human Resource Management-From Perspective of Needs Hierarchy Theory[J].Hunan Mass Media Vocational Technical College(Mass Media),2011(5):44-47. |
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| Authors: | WU Xiao-chuang GE Mu-shi |
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| Institution: | WU Xiao-chuang,GE Mu-shi(Business College,Central South University,Changsha Hunan 410083,Institute of Labor and Human Resources,Renmin University of China,Beijing 100872) |
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| Abstract: | From Abraham Maslow's needs hierarchy theory,it can be found that there are different degrees of deficiencies in the incentive mechanism of media human resource management,such as needs for survival,needs for security,needs to be respected and needs for self-realization.Material incentives and spiritual incentives should be included in the incentive mechanism of human resources management;meanwhile,various channels of incentives such as promotion,emotional incentives and environmental incentives should be o... |
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| Keywords: | needs hierarchy theory media human resource management incentive mechanism |
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