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Multilingual language use and television exposure and preferences: The case of Belize 1
Authors:George A Barnett  Omar Souki Oliveira  J David Johnson
Institution:1. Associate Professor, Department of Communication , State University of New York , Buffalo, New York, 14260;2. Associate Professor, Universidade Federal De Minas Gerais , R. Curitiba 832/Sala 1701, 30170, Belo Horizonte, MG, Brazil;3. Associate Professor, Department of Communication , Michigan State University , East Lansing, Michigan, 48824
Abstract:This paper discusses the relationship between the language use patterns of multilinguals and their media preferences and exposure. Specifically, it examines the language behavior of multilinguals in Belize where television is available in both English and Spanish. A survey of Belizean high school students conducted in both languages, asked about their sociolinguistic patterns and media preferences and exposure. The results indicate that the frequency of a particular language's use correlates with preferences for and exposure to television in that language. This relationship is more pronounced when specific cultural programming is considered.
Keywords:Multilingualism  media preferences and exposure
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