| 我国网络体育新闻传播的现状及对策 |
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| 引用本文： | 李红,孙炜.我国网络体育新闻传播的现状及对策[J].体育成人教育学刊,2006,22(6):43-44,66. |
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| 作者姓名： | 李红 孙炜 |
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| 作者单位： | 1. 景德镇陶瓷学院,体育系,江西,景德镇,333001
2. 景德镇陶瓷学院,社科系,江西,景德镇,333001 |
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| 摘 要： | 采用问卷调查、专家访谈等方法对我国网络体育新闻传播的现状进行了分析,结合网络媒体传播体育新闻中的诸多问题,提出了相应的对策:提高网络直播的速度,丰富网络直播的内容;加大网络体育新闻报道的深度;网络媒体应努力打造精品体育栏目;综合性网站要注意处理好商业化和导向性的关系;规范网络传播,做好舆论监督工作;传统媒体与网络媒体应“竞合”发展。
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| 关 键 词： | 网络媒体 体育新闻 传播方式 体育栏目 |
| 文章编号： | 1672-268X（2006）06-0043-02 |
| 收稿时间： | 09 27 2006 12:00AM |
| 修稿时间： | 2006-09-27 |
Status quo and countermeasures of network sports news communication in China |
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| LI Hong,SUN Wei.Status quo and countermeasures of network sports news communication in China[J].Journal of Sports Adult Education,2006,22(6):43-44,66. |
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| Authors: | LI Hong SUN Wei |
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| Institution: | Jingdezheng Ceramics Inst. ,Jingdezheng 333001,China |
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| Abstract: | Status quo of the network sports news communication was investigated with questionnaire and expert(interview) etc..Countermeasures such as speeding up the network real time broadcasting,enriching the contents,and giving good sports reports.Meanwhile,the elite sports columns should be provided and individulized brands should be established.Websites should deal well the relationships between commercialism and orientation of the news.Net communication should be standardized.The traditional media should go side by side with the network media. |
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| Keywords: | network media sports journalism way of communication sports column |
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