| 谈桂林石刻旅游资源的深度开发问题 |
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| 引用本文： | 吕观盛.谈桂林石刻旅游资源的深度开发问题[J].河池学院学报,2011,31(5):124-128. |
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| 作者姓名： | 吕观盛 |
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| 作者单位： | 桂林旅游高等专科学校,广西桂林,541004 |
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| 基金项目： | 桂林旅游高等专科学校青年教师科研基金资助课题，桂林旅游高等专科学校2008—2010年度重点资助科研课题 |
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| 摘 要： | 旅游资源的深度开发,对于延续和延长旅游资源和旅游目的地的生命周期,都具有极其重要的意义。通过分析当前桂林石刻旅游资源开发中存在的保护和开发、资源整合、产品化路径和营销手段等问题,提出了桂林石刻应从整合旅游资源、创新产品形式、创新营销手段这三个方面进行深度旅游开发的建议,以期能为桂林石刻旅游的开发提供参考。
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| 关 键 词： | 桂林石刻 旅游资源 深度开发 |
Research on the In-depth Development of Guilin Rock Carving Tourism Resources |
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| LV Guan-sheng.Research on the In-depth Development of Guilin Rock Carving Tourism Resources[J].Journal of Hechi University,2011,31(5):124-128. |
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| Authors: | LV Guan-sheng |
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| Institution: | LV Guan-sheng (Guilin Institute of Tourism,Guilin,Guangxi 541004,China) |
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| Abstract: | In-depth development of tourism resources is of great significance for the continuation and extension of the life cycle of tourism resources and tourist destination.By analyzing such current problems existing in the development of Guilin Rock Carving tourism resources as protection and development,resource integration,product-oriented model and the marketing,it is suggested that Guilin Rock Rarving tourism resources should be further development from the following three ways,that is,the resources integration,the innovation of product forms,and innovative marketing strategies for the purpose of providing references for the development of Guilin Rock Carving tourism. |
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| Keywords: | Guilin Rock Rarving tourism resources in-depth development |
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