| 科技期刊:规模化出版·集约化经营·集团化管理——卓众出版的探索与实践 |
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| 引用本文： | 刘泽林.科技期刊:规模化出版·集约化经营·集团化管理——卓众出版的探索与实践[J].编辑学报,2010,22(6):508-509. |
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| 作者姓名： | 刘泽林 |
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| 作者单位： | 北京卓众出版有限公司,100083,北京 |
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| 摘 要： | 规模化、集约化、集团化是国内外科技期刊乃至整个期刊业和传媒业发展的一大趋势.上世纪90年代以来,卓众出版顺势而动,在规模化出版、集约化经营、集团化管理方面进行着积极的探索与实践,通过刊群建设、差异竞合、共赢合作稳步推进自身的规模化发展,取得了明显成效.
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| 关 键 词： | 规模化 差异竞合 集约化 兼并重组 |
| 收稿时间： | 2010/9/6 0:00:00 |
| 修稿时间： | 2010/9/6 0:00:00 |
Exploration of sci-tech journals' large-scaling publishing, intensified operation and group management |
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| LIU Zelin.Exploration of sci-tech journals' large-scaling publishing, intensified operation and group management[J].Acta Editologica,2010,22(6):508-509. |
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| Authors: | LIU Zelin |
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| Institution: | Beijing Prominion Publishing Co. Ltd., 100083, Beijing, China |
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| Abstract: | Large-scaling, intensification and grouping are among the major trends in the development of domestic and foreign sci-tech journals at home and abroad, as well as the whole periodicals and media industry. Since 1990s the Beijing Prominion Publishing (BPP) has been actively engaging in large-scaling publication, intensified operation and group management. The practice of journal group construction, differentiation concurrent and win-win cooperation has been promoting the development of BPP. |
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| Keywords: | large-scaling differentiation concurrent intensification annexation and reorganization |
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