| 基于不确定性的企业动态战略模型及战略体系的构建 |
| |
| 引用本文： | 刘新艳,张新婷.基于不确定性的企业动态战略模型及战略体系的构建[J].科技管理研究,2010,30(22). |
| |
| 作者姓名： | 刘新艳 张新婷 |
| |
| 作者单位： | 1. 南京工业大学,江苏南京,210009;南京航空航天大学,江苏南京,210009
2. 南京工业大学,江苏南京,210009 |
| |
| 基金项目： | 江苏省教育厅高校哲学社会科学基金项目“推进江苏原创性高新技术产业的激励机制研究”(09SJB630030) |
| |
| 摘 要： | 不确定性对企业未来的战略提出了新的挑战,在不确定性的环境下,企业需要对原有的战略进行调整。影响企业战略调整的主要影响因素有企业所拥有的资源、核心能力、企业组织结构特征以及企业发展意愿等。结合战略调整的影响因素,构建了企业动态战略模型并探讨了战略实施与控制中的动态调整机制:建立学习型组织、实施柔性战略以及建立战略联盟。
|
| 关 键 词： | 不确定性 战略调整 动态战略 战略实施 战略控制 |
Construction of the Enterprises' Dynamic Strategy Model and its System Base on the Uncertainty |
| |
| LIU Xinyan,ZHANG Xinting.Construction of the Enterprises'' Dynamic Strategy Model and its System Base on the Uncertainty[J].Science and Technology Management Research,2010,30(22). |
| |
| Authors: | LIU Xinyan ZHANG Xinting |
| |
| Institution: | LIU Xinyan1,2,ZHANG Xinting1(1.Nanjing University of Technology,2.Nanjing University of Aeronautics and Astronautics,Nanjing 210009,Jiangsu) |
| |
| Abstract: | The uncertainty raises new challenges for the future strategies.In an environment of uncertainty,companies need to adjust the original strategy,the main factors affecting strategic adjustments are the resources owned by the company,core competencies,organizational structure and development willing of enterprises.Combined with the factors of strategic adjustment,the article discusses the dynamic adjustment mechanism in the course of implementation and control of the strategy,which is described as follows: bu... |
| |
| Keywords: | uncertainty strategic adjustments dynamic strategy strategy implementation strategy control |
| 本文献已被 CNKI 万方数据 等数据库收录！ |
|
