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联盟网络对企业竞争优势的影响:知识资源获取的中介效应与环境不确定性的调节效应
引用本文:彭伟,符正平.联盟网络对企业竞争优势的影响:知识资源获取的中介效应与环境不确定性的调节效应[J].软科学,2012,26(4):17-22.
作者姓名:彭伟  符正平
作者单位:中山大学 管理学院,广州,510275
基金项目:国家自然科学基金项目,教育部人文社会科学重点研究基地重大项目,中山大学“笹川优秀青年奖学基金”博士生重要创新项目
摘    要:以知识资源获取作为中介变量,环境不确定性作为调节变量,研究了联盟网络与企业竞争优势之间的关系。基于我国195家高新技术企业的问卷调查数据,对所提假设进行实证检验。研究结果表明,企业联盟网络的关系强度以及占据联盟网络中的中心性位置对企业竞争优势具有显著的正向影响,并且知识资源获取在其中起到中介作用。此外,环境竞争性正向调节联盟网络的关系强度与企业竞争优势之间的正向关系,环境动态性正向调节联盟网络中的中心性位置与企业竞争优势之间的正向关系。

关 键 词:联盟网络  企业竞争优势  知识资源获取  环境不确定性

Effect of Alliance Network on Enterprise Competitive Advantage:Mediating Effect of Knowledge Resource Acquiring and Moderating Effect of Environmental Uncertainty
PENG Wei , FU Zheng-ping.Effect of Alliance Network on Enterprise Competitive Advantage:Mediating Effect of Knowledge Resource Acquiring and Moderating Effect of Environmental Uncertainty[J].Soft Science,2012,26(4):17-22.
Authors:PENG Wei  FU Zheng-ping
Institution:(Management School,Sun Yat-sen University,Guangzhou 510275)
Abstract:Based on the postulated mediating effect of knowledge resource acquiring and moderating effect of environmental uncertainty,this paper discusses the relationship between alliance network and enterprise competitive advantage.Based on survey data form 195 high-tech enterprises,it applies regression analysis to test the hypotheses.The result shows that ties strength of alliance network and central network position have significant positive effect on enterprise competitive advantage,and knowledge resource acquiring mediates the effect.Moreover,environmental competitiveness positively moderates the relationship between ties strength of alliance network and enterprise competitive advantage;environmental dynamics positively moderates the relationship between central network position and enterprise competitive advantage.
Keywords:alliance network  enterprise competitive advantage  knowledge resource acquiring  environmental uncertainty
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