The Inevitable Shift to Cloud-Based Book Publishing: The Next Step in the Digital Transformation of Book Publishing May be Closer than You Think |
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| Authors: | Ted Hill |
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| Institution: | (1) THA Consulting, 39 Sterling Place, Brooklyn, NY 11217, USA |
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| Abstract: | Software used by book publishers to manage contracts, royalties, production workflow, sales, and marketing have begun to migrate
from relatively closed systems that are internally maintained, to cloud-based platforms on the Web. Business drivers behind
this migration include a highly dynamic market for ebooks and other digital products, pressures to cut costs, and a shrinking
ROI horizon for technology investments. While questions remain as to how quickly the transition will take, the possibility
of cloud-based book publishing promises to change the nature of publishing infrastructure and with it the role of the IT professionals
in publishing. |
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