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国内酒吧业发展现状及对策分析
引用本文:魏耀山.国内酒吧业发展现状及对策分析[J].泰安师专学报,2014(2):56-59.
作者姓名:魏耀山
作者单位:泰山景区管委会东岳泰山旅游集团,山东泰安271000
摘    要:酒吧作为三产行业中一种急速发展的新型行业,已成为一个特有的文化载体,在丰富广大人民群众文化生活、促进社会精神文明建设上发挥着越来越重要的作用.从酒吧经济和文化的角度入手,对国内酒吧业发展状况进行分析,探讨阻碍中国酒吧业发展的瓶颈,进而从宏观和微观两方面提出促进国内酒吧业发展的对策.

关 键 词:酒吧业  经营管理  消费  发展对策

An Analysis and Counter-measures for the Development of Bar Industry in China
Institution:WEI Yao -shan ( Dongyue Taishan Tourism Group, Taishan Scenic Management Committee, Tai'an, Shandong, 271000)
Abstract:As the fast growing sector in the tertiary, bars has become a special carrier of culture and plays an ever - growing role in enriching culture life of the masses and promoting the building - up of the spiritual civilization. This paper analyzes the different developments between the domestic bars and foreign bars from the perspective of bar economy and culture, explores the bottom - neck that hinders the development of bar in- dustry in China and then puts forward some counter- measures from macroscopic and microscopic to vitalize the development of bar industry in China.
Keywords:Bar industry  Management control  Expense  Develop countermeasure
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