The influence of perceived convenience and curiosity on continuance intention in mobile English learning for high school students using PDAs |
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| Authors: | Chi-Cheng Chang Kuo-Hung Tseng Chaoyun Liang Chi-Fang Yan |
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| Institution: | 1. Technology Application and Human Resource Development , National Taiwan Normal University , Taipei , Taiwan samchang@ntnu.edu.tw;3. Graduate Institute of Business and Management , Meiho University , No.23, Pingguang Rd, Neipu, Pingtung , Taiwan;4. Department of Information Communication , Yuan Ze University , Taoyuan , Taiwan;5. Department of Information Processing, Senior Commerical School of Continuing Education , National Taichung Institute of Technology , Taichung , Taiwan |
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| Abstract: | Mobile learning aims to utilise communication devices such as mobile devices and wireless connection in combination with e-learning systems, allowing learners to experience convenient, instant and suitable learning at unrestricted time and place. Participants were 125 Taiwanese senior high school students, whose continuance intention was examined after learning English via PDAs (personal digital assistants). The study, using the one-group post-test design, adopted the Technology Acceptance Model and incorporated factors such as curiosity and perceived convenience. The results indicated that (1) curiosity had a positive effect on continuance intention; (2) perceived convenience had a positive effect on perceived usefulness and continuance intention. |
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| Keywords: | continuance intention mobile English learning perceived convenience perceived curiosity |
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