| 电子商务网络销售企业的退货管理 |
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| 引用本文： | 何军,崇大志.电子商务网络销售企业的退货管理[J].中国科技信息,2007(4):145-146,148. |
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| 作者姓名： | 何军 崇大志 |
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| 作者单位： | 安徽大学经济学院,230039 |
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| 摘 要： | 文章主要阐述了电子商务网络销售企业在退贷管理上存在的难点，如何才能减低退货量．企业退货政策的制订以及适应不同企业退货战略的选择，为网络销售企业退贷管理提供了一个解决方案。
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| 关 键 词： | 在线销售 退货管理 退货政策 退货战略 |
Return Management in E-commerce On-line Trading Enterprise |
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| He Jun,Chong Dazhi.Return Management in E-commerce On-line Trading Enterprise[J].CHINA SCIENCE AND TECHNOLOGY INFORMATION,2007(4):145-146,148. |
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| Authors: | He Jun Chong Dazhi |
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| Institution: | Economics School of Anhui University,Hefei of Anhui 230039 |
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| Abstract: | In this paper, introduce the difficulty of return management in E-commerce On-line trading, how to decrease the returns. Policy and some different choice of stratagem about return management are given out finally. This paper offers a solution about return management for On-line trading enterprise. |
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| Keywords: | On-line trading Return management Return policy Retura stratagem |
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