Abstract: | The University of Oulu in northern Finland is a regional university that is not only surviving but developing during an era of economic turmoil. Its secret of success has been, first of all, to fulfil its regional mission, developing specialities, like northern studies, for which its geographical position gives it an advantage. But it has also developed co‐operation links with nearby Finnish and Russian universities as well as with one Swedish and one Norwegian university. Finally, it has been able to establish good working relations with certain specialized Finnish government research and development centres in northern Finland. Having both mission and vision statements and being guided by them are important to the University of Oulu in generating management/staff/community/region synergy. |