| 徽州文化旅游发展的思考 |
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| 引用本文： | 赵翠侠,刁宗广.徽州文化旅游发展的思考[J].合肥教育学院学报,2005,22(4):53-55. |
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| 作者姓名： | 赵翠侠 刁宗广 |
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| 作者单位： | 合肥学院旅游系,合肥230601 |
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| 基金项目： | 安徽省教育厅人文社会科学课题（2003jw209zc）资助. |
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| 摘 要： | 徽州文化具有极高的历史文化价值，大量有形文化遗存为旅游业的发展提供了高价值的旅游资源。徽州文化旅游的发展虽已取得成效，但依然存在问题与不足。在今后的发展中，应加强规划，择优开发，丰富旅游项目，延长游客逗留时间，加强市场营销，强化品牌意识，改进景区管理，提高服务质量，处理好保护与开发的关系，协调好政府、企业、居民的关系。
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| 关 键 词： | 徽州 徽州文化 文化旅游 |
| 文章编号： | 1672-920X（2005）04-0053-03 |
| 收稿时间： | 2005-04-19 |
| 修稿时间： | 2005-09-01 |
Thoughts about Huizhou Culture Tourism |
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| Authors: | ZHAO Cui-xia DIAO Zong-guang |
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| Abstract: | Huizhou culture has high historical and cultural value, and its large number of relics provides this region with high-valued tourism resources. Now culture tourism has developed and gained some effects in Huizhou, but it is still inadequate. In the article, the author holds that Huizhou culture tourism should be well planned, high-valued relics developed first, tourism items richened, tourist travel time extended, promotion strengthened, scenic spots management improved, the relation between culture protection and tourism development balanced, and the relations between government, enterorise and inhabitants coordinated. |
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| Keywords: | Huizhou Huizhou culture culture tourism |
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