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The linguistic features of advertising English |
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| Abstract: | Advertisements crystallize people’s wisdom in its rich content,literary trait and concise,vivid,melodious,humorous languages.Successful English advertisements are generally those with outstanding linguistic characteristics as well as good command and creative application of words and skills.This paper analyzes advertising English in terms of lexical,syntax and rhetorical features. |
| Keywords: | advertising English lexical syntactical rhetorical |
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