| 国内旅游演艺产品开发的现状及对策 |
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| 引用本文： | 赵岚韡.国内旅游演艺产品开发的现状及对策[J].四川职业技术学院学报,2011,21(1):123-124. |
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| 作者姓名： | 赵岚韡 |
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| 作者单位： | 四川职业技术学院,四川,遂宁,629000 |
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| 摘 要： | 近年来,随着旅游业的发展,旅游业与文化产业的深度融合越来越明显,由此衍生了新的旅游产品形式,即旅游演艺产品。但是各地在开发旅游演艺产品的过程中,盲目化、大制作的作品越来越多,陷入了文化枯竭的怪圈。本文从旅游演艺产品的特点、开发的重要性出发,梳理目前国内旅游演艺产品面临的现状,提出开发的对策,以实现旅游演艺产品的可持续发展,达到经济效益和社会效益双赢。
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| 关 键 词： | 旅游 演艺产品 现状 对策 |
On the Current Situation and Countermeasure of Domestic Tourism Performing Products |
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| ZHAO Lanwei.On the Current Situation and Countermeasure of Domestic Tourism Performing Products[J].Journal of Sichuan Vocational and Technical College,2011,21(1):123-124. |
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| Authors: | ZHAO Lanwei |
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| Institution: | ZHAO Lanwei (Sichuan Vocational and TechnicalCollege,Suining,Sichuan 629000) |
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| Abstract: | In recent years,with the development of tourism,the further integration of tourism and cultural industries is more and more obvious,and to derive a new tourism product forms,namely tourism performing products.But in the process of developing tourist products.Prducts with blind and full-scale are much more and fall into a vicious circle of exhaustion of culture.Based on the tourism product characteristics and development importance,comb the current situation of present domestic tourism product to put forward... |
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| Keywords: | Tourism Performing Products Current Situation Countermeasure |
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