| 玉溪旅游发展"二次创业"对策研究 |
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| 引用本文： | 马谊妮,姜芹春.玉溪旅游发展"二次创业"对策研究[J].玉溪师范学院学报,2008,24(9):66-70. |
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| 作者姓名： | 马谊妮 姜芹春 |
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| 作者单位： | 玉溪师范学院,商学院,云南,玉溪,653100 |
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| 摘 要： | 由于旅游发展环境的巨大变化,"十一五"期间旅游业普遍面临进一步发展或者说"二次创业"的问题.立足现状和目标,分析旅游"二次创业"存在的困难和问题,有针对性地作好途径选择和方法选择,是旅游发展"二次创业"成功的保障.
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| 关 键 词： | 旅游业 二次创业 资源开发 |
Countermeasure for Starting a Second Undertaking in Yuxi Tourism |
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| MA Yi-ni,JIANG Qin-chun.Countermeasure for Starting a Second Undertaking in Yuxi Tourism[J].Journal of Yuxi Teachers' College,2008,24(9):66-70. |
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| Authors: | MA Yi-ni JIANG Qin-chun |
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| Institution: | MA Yi-ni JIANG Qin-chun(Business School,Yuxi Normal University,Yuxi,Yunnan 653100) |
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| Abstract: | Because great changes in development environment call for a Second Undertaking in tourism had been present in the Eleventh Five Year Plan Period,for success of the second rise ,tourism must study the present situation to set proper goals, suggested solutions to present difficult problems, and put forward ways and measures. |
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| Keywords: | tourism second undertaking development of tourist resources |
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