| 简论说服方式与说服艺术 |
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| 引用本文： | 张树俊.简论说服方式与说服艺术[J].柳州职业技术学院学报,2013(6):1-5,29. |
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| 作者姓名： | 张树俊 |
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| 作者单位： | 中共泰州市委党校,江苏泰州225300 |
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| 摘 要： | 说服主要应运用好认知说服、情感说服和榜样说服三种方式。首先要注意认知说服，重视理胜，并找到接受的适度点、最佳时机和接受说服的适合人选，提高说理效果。其次要利用情感说服，既要注意围绕职工合理需要的正向情感激发，也要充分发挥负面情感刺激的反向转化作用。再次，要充分发挥榜样的行为意向引导功能和行为动力激发功能，注意榜样行为引导和榜样的树立，并进行榜样认知的引导。
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| 关 键 词： | 说服艺术 认知 情感 榜样 |
On the Method of Persuasion and Persuasion |
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| ZHANG Shu-jun.On the Method of Persuasion and Persuasion[J].Journal of Liuzhou Vocational & Technical College,2013(6):1-5,29. |
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| Authors: | ZHANG Shu-jun |
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| Institution: | ZHANG Shu-jun (CPC Party School in Taizhou, Taizhou Jiangsu 225300, China) |
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| Abstract: | Persuasion to convince the major should make good use of cognitive, emotional persuasion and example to persuade three ways. First, pay attention to cognitive persuasion, attention to management victo- ry, and receiving the appropriate point to find the best timing and acceptance of suitable candidates to per- suade, to improve reasoning results. Second, we must use emotional persuasion, we should pay attention around the reasonable needs of workers to stimulate; positive emotions, negative emotions have fuU play to the role of stimulating the reverse transformation. Third, we must give full play to the example of behav- ioral intentions and behavior of power functions to guide excitation function, note that model behavior guidance and example of the set, and make an example of cognitive guidance. Key words：convince, cognition, emotion, example |
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| Keywords: | convince cognition emotion example |
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