| 晋城市城镇居民体育消费现状调查及对策研究 |
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| 引用本文： | 林杨.晋城市城镇居民体育消费现状调查及对策研究[J].山西广播电视大学学报,2011,16(3):82-83. |
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| 作者姓名： | 林杨 |
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| 作者单位： | 晋城职业技术学院,山西晋城,048026 |
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| 摘 要： | 居民体育消费是体育产业蓬勃发展的重要体现,通过对晋城市城镇居民对体育活动的认识、参加的目的、情况、消费行为分析及居民未来体育消费投入态度和消费类型等现状的研究,针对存在的问题,提出促进晋城市居民体育消费的对策。
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| 关 键 词： | 体育消费 城镇居民 消费结构 消费水平 |
Investigation and Strategy Research on the Situation of Sports Consumption among Urban Residents in the City of Jinchen in Shanxi Province |
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| Lin Yang.Investigation and Strategy Research on the Situation of Sports Consumption among Urban Residents in the City of Jinchen in Shanxi Province[J].Journal of Shanxi Radio & Tv University,2011,16(3):82-83. |
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| Authors: | Lin Yang |
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| Institution: | Lin Yang(Jincheng Institute of Technology,Jincheng,Shanxi,048026) |
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| Abstract: | Residents＇ sports consumption is an important reflection of the rapid development of sports industry.Based on the survey and analysis of urban residents＇ sports awareness,purposes of participating,consumption condition in Jincheng,the author puts forward some corresponding measures in this essay so as to promote the sports consumption in Jincheng. |
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| Keywords: | sports consumption urban residents consumption structure consumption standard |
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