| 社区体育健身俱乐部经营管理模式的探讨 |
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| 引用本文： | 王颖,韦信宽.社区体育健身俱乐部经营管理模式的探讨[J].闽江学院学报,2007,28(5):123-127. |
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| 作者姓名： | 王颖 韦信宽 |
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| 作者单位： | 1. 福建经济管理学院基础部,福建福州,350001
2. 福建经济管理学院公共管理系,福建福州,350001 |
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| 摘 要： | 随着我国社区体育健身俱乐部两年（试点）工作的完成,社区体育公益性与经营性关系上的混淆依然在理论和实践上困扰着社区体育健身俱乐部工作的开展,以公共管理学关于＂第三部门＂的组织定义以及“非营利性”的经营概念等方面理论为依据,探讨社区体育健身俱乐部的经营管理模式,能从理论上阐明社区体育经营性的重要性,使社区体育健身俱乐部在市场经济的环境中找到适合自己的定位.
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| 关 键 词： | 社区体育 社区体育健身俱乐部 非营利性 经营 市场 |
| 文章编号： | 1009-7821(2007)05-0123-05 |
| 修稿时间： | 2007年7月4日 |
Researches on the modes of management of communtiy sports and health-building dubs |
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| WANG Ying,WEI Xin-kuang.Researches on the modes of management of communtiy sports and health-building dubs[J].Journal of Minjiang University,2007,28(5):123-127. |
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| Authors: | WANG Ying WEI Xin-kuang |
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| Institution: | WANG Ying, WEI Xin-kuang ( 1. Fujian Institute of Economics Management, Fuzhou, Fujian 350001, China; 2. Department of Public Management, Fuzhou , Fujian 350001, China) |
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| Abstract: | With the accomplishment of two-year pilot projects of community sports and health-building clubs,the confusions in the public welfare and profitable relationship still bother the development of community sports and health-building clubs in theory and practice.The researches studied the modes of community sports and health-building clubs on the basis of the definitions of public managements about "the third department" and "nonpofitable" in order to state their importance in theory so that community sports and health-building clubs could locate their position in the market. |
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| Keywords: | community sports community sports and health-building clubs nonprofitable management market |
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