Abstract: | Although college and university counseling centers often struggle with misperceptions of their work and their role in the campus community, limited research has addressed this issue. In this article, common campus misperceptions are explored. Among the issues that often increase the misperception of counselors and counseling services include misunderstandings by campus departments about the role of counseling for students, the perception that counseling is often a solution to any emotional or behavioral issue, and the difficulty of avoiding dual relationships with students on many campuses. Implications for campus counseling centers, including strategies for combating misperceptions, are discussed. |