| 中国医疗旅游资源及功能区划研究 |
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| 引用本文： | 张广海,王佳.中国医疗旅游资源及功能区划研究[J].资源科学,2012,34(7):1325-1332. |
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| 作者姓名： | 张广海 王佳 |
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| 作者单位： | 中国海洋大学管理学院旅游系,青岛,266100 |
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| 基金项目： | 国家软科学基金项目:“我国沿海地区旅游产业集群演化机制及发展战略研究”(编号:2009GXQ6D172). |
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| 摘 要： | 我国医疗旅游尚处于起步阶段,但我国医疗旅游资源开发日益受到重视。本文在分析医疗旅游资源研究进展的基础上,进一步分析我国医疗旅游资源类型,包括依托特殊气候条件的医疗旅游资源、依托特色中药资源的医疗旅游资源、依托传统中医医术及中医名家的医疗旅游资源和依托现代高科技医疗技术的医疗旅游资源。根据各类医疗旅游资源的地域分布特点,进一步将我国医疗旅游划分为东部现代医疗旅游区、西部中医治疗旅游区、中部医疗购物旅游区、东北养生休闲旅游区四类功能区。最后,探讨了医疗旅游资源研究面临的问题,以促进我国医疗旅游事业的发展。
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| 关 键 词： | 医疗旅游资源类型 地域分布特征 功能区划 |
Study on the Resources and Function Zoning of Medical Tourism in China |
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| ZHANG Guanghai and WANG Jia.Study on the Resources and Function Zoning of Medical Tourism in China[J].Resources Science,2012,34(7):1325-1332. |
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| Authors: | ZHANG Guanghai and WANG Jia |
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| Institution: | Department of Tourism, Management College, Ocean University of China, Qingdao 266100, China;Department of Tourism, Management College, Ocean University of China, Qingdao 266100, China |
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| Abstract: | The globalization of healthcare has given rise to a new form of tourism that is commonly known as medical tourism. When medical tourism is booming in the world, its development in China is still in its infancy. Medical tourism resources are the foundation of the medical tourism growth. Based on the analysis of research progresses on medical tourism resources, this article has made a further study on the medical tourism resource types, including medical tourism resources relying on special weather conditions, the characteristics of traditional Chinese medicine resources, well-known traditional Chinese medicine and Chinese famous physicians and modern high-tech medical technology. On the basis of the geographical distribution features of the medical tourism resources, Chinese medical tourism could be divided into four medical tourism functional regions, including the eastern modern medical tourist region, the western medicine treatment tourist region, central medical shopping tourist region, and health and leisure tourist region in the Northeast. Eastern modern medical tourist region is the major exploitation area, and needs to make good use of regional advantages both on tourism resources and medical resources, establishing a medical tourism resource system composed of hospitals, clinics, private medical tourism organizations and public medical tourism organizations, cultivating convalescence holiday travel brands and improving the core competitiveness of medical tourism. The western medicine treatment tourist region should design traditional Chinese medicine treatment products and establish a TCM rehabilitation tourist area, focusing on the tourists aiming at TCM diagnosis, rehabilitation therapy and body slimming. Central medical shopping tourist region should consider the medical shopping and sightseeing experience as the main function, while health and leisure tourism region in Northeast should creat spa, forest and coastal leisure products and give full play to the brand effects of festival tourism. Finally, we have discussed the problems and research directions of the medical tourism research in the hope of promoting the development of medical tourism and expanding Chinese medical tourism market. |
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| Keywords: | Types of medical tourism resources Geographical distribution Function zoning |
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