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中职电子商务课程教学新设计:任务驱动
引用本文:张旭军,刘慕丹,段习贤,刘伦斌.中职电子商务课程教学新设计:任务驱动[J].山东商业职业技术学院学报,2020,20(2):31-36.
作者姓名:张旭军  刘慕丹  段习贤  刘伦斌
作者单位:天津职业技术师范大学经济与管理学院,天津300222;天津职业技术师范大学经济与管理学院,天津300222;天津职业技术师范大学经济与管理学院,天津300222;天津职业技术师范大学经济与管理学院,天津300222
基金项目:教育部人文社会科学研究项目
摘    要:中职院校作为电商人才的重要输出组织,每年为社会培养大量电商专业毕业生,然而毕业生质量却参差不齐。如何提高电商专业毕业生质量已成为中职院校的当务之急。针对现阶段中职电子商务课堂“教学内容重理论轻实践”“教学方法相对传统落后”“课程设置脱离就业方向”“考核方式与实际不匹配”等问题,结合任务驱动法的相关概念及特征,提出通过在中职电子商务课堂“创设问题情境”、实现“教、学、做合一”“完善考核方式”“改变传统的教学方法”等来提高中职电子商务课堂教学效果,以期培养高素质电商人才。

关 键 词:任务驱动法  中职  电子商务  课堂教学

New Teaching Design of Electronic Commerce Course in Secondary Vocational Colleges:Task-Driven
ZHANG Xujun,LIU Mudan,DUAN Xixian,LIU Lunbin.New Teaching Design of Electronic Commerce Course in Secondary Vocational Colleges:Task-Driven[J].Journal of Shandong Institute of Commerce and Technology,2020,20(2):31-36.
Authors:ZHANG Xujun  LIU Mudan  DUAN Xixian  LIU Lunbin
Institution:(School of Economics and Management, Tianjin University of Technology and Education, Tianjin 300222, China)
Abstract:As an important export organization of e-commerce talents,secondary vocational colleges train a large number of e-commerce graduates for the society every year,but the quality of graduates is uneven.How to improve the quality of e-commerce graduates has become a top priority for secondary vocational schools.In view of the problems of“teaching contents emphasis on theory and ignore practice”,“relatively backward teaching methods”,“curriculun provision departure from employment direction”and“mismatch between assessment and practice”in the e-commerce class of secondary vocational schools at present,this paper puts forward the concept and characteristics of task-driven method to create problem situations in the e-commerce class of secondary vocational schools,such as“creating question situations”,“teaching,learning,doing one-in-one”,“perfecting assessment methods”and“changing traditional teaching methods”to improve the effectiveness of e-commerce classroom teaching in order to train high-quality e-commerce talents.
Keywords:task-driven method  secondary vocational colleges  electronic commerce  classroom teaching
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