| 企业社会责任驱动因素研究—以山东省2200家企业调查为例 |
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| 引用本文： | 辛杰.企业社会责任驱动因素研究—以山东省2200家企业调查为例[J].预测,2008,27(6). |
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| 作者姓名： | 辛杰 |
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| 作者单位： | 山东大学,管理学院,山东,济南,250100 |
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| 摘 要： | 在文献回顾的基础上,本文通过时山东省2200家企业的调查实证研究,得到中国企业履行社会责任的6个驱动因子,基于此将企业分成七个驱动群体,发现不同类型企业履行社会责任的驱动因素存在显著差异.这为清晰地认识中国企业社会责任的驱动行为与模式提供理论支撑,为不同类型企业的社会责任战略提供支持.
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| 关 键 词： | 社会责任 驱动因素 企业类型 |
Research on Driving Factor of Corporation Social Responsibility——Taking Investigation of 2200 Corporation of Shandong Province as Example |
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| XIN Jie.Research on Driving Factor of Corporation Social Responsibility——Taking Investigation of 2200 Corporation of Shandong Province as Example[J].Forecasting,2008,27(6). |
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| Authors: | XIN Jie |
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| Abstract: | On basis of recollecting document,we studied 2200 corporation of Shandong Province by the fact and get six driving factor of Chinese corporation social responsibility,owing to which we can divide Chinese corporations into seven group,each group has its notable difference.This helps us distinctly know the behavior and pattern of Chinese corporation social responsibility,provides support for different type corporations to make corporation social responsibility strategy. |
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| Keywords: | social responsibility driving factor type of corporation |
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