| 成都市龙泉驿区旅游商品开发思路及对策 |
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| 引用本文： | 刘红艳.成都市龙泉驿区旅游商品开发思路及对策[J].乐山师范学院学报,2004,19(1):112-115. |
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| 作者姓名： | 刘红艳 |
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| 作者单位： | 四川大学,旅游学院,四川,成都,610064 |
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| 摘 要： | 旅游商品是旅游业中投资少，见效快，收益大的一环，其生产经营对提高旅游业的经济效益具有重要作用。近年来，随着龙泉驿区旅游业的快速发展，旅游商品开发相对滞后的矛盾日益显露出来，其生产与销售仍处于初级阶段。本文通过分析龙泉驿区旅游商品的开发优势及开发现状，从旅游工艺品、土特产品及旅游食品三个层面优化龙泉驿区的旅游商品体系，并提出加快龙泉驿区旅游商品发展的若干对策，以期有利于推动龙泉驿区旅游商品的发展。
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| 关 键 词： | 成都市 旅游商品 龙泉驿区 旅游资源 销售收入 |
| 文章编号： | 1009-8666(2004)01-0112-04 |
Thoughts and Strategies for Developing the Tourist Commodities of the Longquanyi Area in Chengdu |
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| LIU Hong-yan.Thoughts and Strategies for Developing the Tourist Commodities of the Longquanyi Area in Chengdu[J].Journal of Leshan Teachers College,2004,19(1):112-115. |
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| Authors: | LIU Hong-yan |
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| Abstract: | Tourist commodity,part of tourism,can obtain the desired result quickly and gain consider-ably with little investment.Its development plays an important role in developing tourism.With de-velopment of tourism of Longquanyi,the contradiction of tourist commodities relatively lagging behind has gradually emerged.Through analyzing the current condition and superiority of tourist commodity in Longquanyi area,this thesis optimizes the system of tourist commodity from the souvenirs,the local products and foodstuffs.And then,the strategies of speeding up the tourist commodities of Longquanyi area are put forward. |
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| Keywords: | Longquanyi area in Chengdu tourist commodity developing system developing strategies |
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