| 突发公共事件中舆论场域情景嵌入对信息级联影响研究——基于耦合性启发与依存性认知路径 |
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| 引用本文： | 阳长征.突发公共事件中舆论场域情景嵌入对信息级联影响研究——基于耦合性启发与依存性认知路径[J].情报杂志,2021(4):187-193,154. |
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| 作者姓名： | 阳长征 |
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| 作者单位： | 西安交通大学新闻与新媒体学院 |
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| 基金项目： | 国家社会科学基金项目“基于信息级联的网络突发事件公众认知偏差及引导机制研究”(编号:19CXW041);中国博士后科学基金第13批特别资助项目“基于情感传播的突发事件网络舆论偏差及弥合机制研究”(编号:2020T130521);中国博士后科学基金第65批面上资助项目(编号:2019M653680)。 |
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| 摘 要： | 目的/意义]为了探索基于情景嵌入与场域依存的突发公共事件信息级联行为影响机制,以实现对突发事件信息进行差异化监控与治理,并可从情景嵌入的视角强化正面信息的传播效果。方法/过程]以交互情景嵌入、情感情景嵌入与关系情景嵌入为自变量,耦合性启发为中介变量,信息级联为因变量,场域依存性与群体同质性为调节变量构建研究理论模型,通过问卷调查法对相关数据进行采集,采用结构方程及多层模型对数据进行处理和分析。结果/结论]其研究发现:a.突发公共事件中,交互情景嵌入、情感情景嵌入及关系情景嵌入通过耦合性启发中介作用对信息级联产生显著正向影响;b.场域依存性在交互情景嵌入、情感情景嵌入及关系情景嵌入对耦合性启发影响路径中的调节效应均显著,群体同质性在耦合性启发对用户信息级联影响路径中具有显著正向调节效应;c.场域情景嵌入与耦合性启发对信息级联的影响效应,在人口统计学上存在显著性差异。
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| 关 键 词： | 信息级联 情景嵌入 场域依存 多层模型 突发公共事件 |
Research of Effect of Field Context Embedding and Coupling Heuristic on Information Cascade in Network Emergency |
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| Yang Changzheng.Research of Effect of Field Context Embedding and Coupling Heuristic on Information Cascade in Network Emergency[J].Journal of Information,2021(4):187-193,154. |
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| Authors: | Yang Changzheng |
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| Institution: | (School of Journalism&New Media,Xi'an Jiaotong University,Xi'an 710049) |
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| Abstract: | Purpose/Significance]The research aims to explore the influence mechanism of information cascade in network emergency,classify and grade differently characterized information in the network,monitor and govern crisis information,and enhance the intention of sharing positive information from the perspective of context embedding.Method/Process]The sample data was obtained through questionnaire survey.The data was analyzed using research methods SEM and Multilevel model,and was processed through AMOS22.0.Result/Conclusion]It concluded that:a.in network emergencies,interactive context embedding,emotional context embedding and relationship context embedding have a significant positive impact on information cascade through coupling heuristic mediation;b.field interdependence and group homogeneity have a significant positive moderating effect in the impact of context embedding on information cascade.c.on the impact of context embedding on information cascade,there is a significant difference in demographics. |
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| Keywords: | information cascade context embedding field dependence multilevel model network emergency |
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