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社会规范、社会监督对农村人居环境整治参与意愿与行为的影响——基于广义连续比模型的实证分析
引用本文:孙前路,房可欣,刘天平.社会规范、社会监督对农村人居环境整治参与意愿与行为的影响——基于广义连续比模型的实证分析[J].资源科学,2020,42(12):2354-2369.
作者姓名:孙前路  房可欣  刘天平
作者单位:1.周口师范学院经济与管理学院,周口 466001
2.西藏农牧学院西藏农村经济发展研究中心,林芝 860000
基金项目:教育部人文社会科学研究规划基金项目(19YJA790059);西藏自治区哲学社会科学专项资金重点项目(17AJY002)
摘    要:农户参与农村人居环境整治的意愿与行为是农村环境改善最为直接的动力,也是实现农村生态宜居和生态文明制度改革细则出台的重要依据。为细致探究农户参与农村人居环境整治的意愿与行为,本文基于社会规范和社会监督的视角,利用西藏707户调查数据,运用广义连续比模型,通过对样本数据分组,综合分析了农户人居环境整治参与意愿、行为及意愿与行为一致性的影响因素。结果显示:①农户具有参与农村人居环境整治意愿的占比略超过一半(51.77%),但参与意愿与行为一致性较差;②邻居参与积极性、保洁员监督、村庄人居环境改善能减少疾病传播等因素对农户参与意愿与行为均产生显著的积极影响;③农户的文化程度、村民监督及政府宣传有利于农户参与意愿向参与行为转化。本文的研究结论支持了农村人居环境整治中政府主导、农户参与的整治模式,对推进农村人居环境整治具有一定的政策启示,同时对政府出台农村环境管理政策亦有一定的借鉴意义。

关 键 词:农村人居环境整治  农户参与  社会规范  社会监督  广义连续比模型  西藏自治区  
收稿时间:2019-11-25
修稿时间:2020-02-27

Impact of social norms and public supervision on the willingness and behavior of farming households to participate in rural living environment improvement: Empirical analysis based on generalized continuous ratio model
SUN Qianlu,FANG Kexin,LIU Tianping.Impact of social norms and public supervision on the willingness and behavior of farming households to participate in rural living environment improvement: Empirical analysis based on generalized continuous ratio model[J].Resources Science,2020,42(12):2354-2369.
Authors:SUN Qianlu  FANG Kexin  LIU Tianping
Institution:1. College of Economics and Managenment, Zhoukou Normal University, Zhoukou 466001, China
2. Research Center for Rural Economic Development in Tibet, Tibet Agriculture & Animal Husbandry University, Linzhi 860000, China
Abstract:The willingness and behavior of farming households to participate in the improvement of rural living environment is the most direct driving force for rural environment improvement and an important basis for rural residents to realize the reform of improving rural livability and ecological civilization and the promulgation of detailed methods. To examine the willingness and behavior of farming household participation in rural residential environment improvement , this study comprehensively analyzed the willingness and behavior of farming households and factors that influence the consistency between behavior and intention based on the perspective of social norms and social supervision, using data from a survey of 707 farming households in Tibet and the generalized continuous ratio model. The results show that: (1) Willingness to participate in the improvement of rural living environment was observed in slightly more than half of the surveyed households (51.77%), but the consistency between willingness and behavior is poor; (2) Participation enthusiasm of neighbors, supervision of cleaning workers, and perception that the improvement of village living environment can reduce the spread of diseases have a significant positive impact on the willingness and behavior of farmers to participate; (3) Education level of farmers, peer supervision, and government publicity are conducive to the transformation of farmers’ willingness to participate into action. The conclusion of this study supports the rural living environment improvement model with the government taking the leading role and farmers participating, which has some policy implication for promoting the improvement of rural living environment and reference value for the government to issue rural management policies.
Keywords:rural living environment improvement  farmer participation  social norms  public supervision  generalized continuous ratio model  Tibet Autonomous Region  
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