| 山东省农业集群品牌建设模式研究 |
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| 引用本文： | 熊爱华,张红霞,李修林,商亮,周洪霞,毕泗胜,杨慧,张德凤.山东省农业集群品牌建设模式研究[J].科学与管理,2012(5):46-49. |
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| 作者姓名： | 熊爱华 张红霞 李修林 商亮 周洪霞 毕泗胜 杨慧 张德凤 |
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| 作者单位： | 山东财政学院 济南 250014 |
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| 基金项目： | 2011年山东省软科学计划项目,项目编号:2011RKGA1009 |
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| 摘 要： | 创建基于农业产业集群的品牌对于保持我省农业产业集群的持续发展意义重大。本课题通过对山东省几种农业集群品牌建设分析,创新性提出市场带动型、关联产业型、历史传承型、开发链延伸型四种农业集群品牌建设模式,进而总结出山东省建设农业集群品牌的基本对策。
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| 关 键 词： | 农业集群 集群品牌 建设模式 |
A Study on Patterns of Agricultural Cluster Brand Construction in Shandong Province |
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| Authors: | XONG Aihua ZHANG Hongxia LI Xiulin SHANG Liang ZHOU Hongxia BI Sisheng YANG Hui ZHANG Defeng |
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| Institution: | (Shandong University of Finance Jinan 250014) |
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| Abstract: | It is imperative that we build agricultural cluster brands on the basis of industrial clusters,which is essential to maintain the continuous development of the agricultural clusters in Shandong Province.The author had a systematic analysis of cluster brands in Shandong Province,and summed up four types of agricultural cluster brand construction patterns,that is,industry-relating pattern,history-inheriting pattern,natural resource pattern and development chain extension pattern;the thesis aims to provide ideas and measures for building agricultural cluster brands in various areas in Shandong Province. |
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| Keywords: | agricultural clusters cluster brand construction pattern |
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